div class=trans-pagebutton class=gotoPage data-page=1Page 1button div class=trans-imageimg data-url=documentmargin-retail-sales-cogs-gross-margin-00-gross-margin-retail-saleshtmlpage=1 data-page=1 class=trans-thumb lazyload alt=Page 1: · gross margin $ = retail sales $ - cogs gross margin 00 = gross margin $ retail sales $ initial markup = retail price - cost price retail price markdown $ = loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAQAAAC1HAwCAAAAC0lEQVR42mM8Uw8AAh0BTZud3BwAAAAASUVORK5CYII= data-src=https:reader035fdocumentsusreader035viewer20220623175ad4195d7f8b9aff228b6e24html5thumbnails1jpg width=140 height=200 divdiv