Making Love To The Admissions Office -- #heweb14 #tie10
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Transcript of Making Love To The Admissions Office -- #heweb14 #tie10
Making Love To The
Admissions Office:
Enrollment Management 101
for Web Professionals
Chris @cdorso
Nicole @nlentine
#tie10
ADMISSIONS TERMS 101
“retention”
“buying names”
“fast app”
“double depositing”
“student who wants to be a doctor but failed HS biology”
“yield”
“stealth applicant”
Applications 27,681 26,776 27,466 30,260 33,683
Admits 11,387 10,527 11,023 11,961 13,935
Acceptance Rate 41.1% 39.3% 40.1% 39.5% 41.4%
Deposits 3,008 2,744 2,909 2,968 3,141
Yield 26.4% 26.1% 26.4% 24.8% 22.5%
Enrolls 2,734 2,517 2,674 2,708 2,852
Thank you! #tie10
Chris D’Orso
@cdorsoAssistant Director, Enrollment Communications
Stony Brook University
Nicole Lentine
@nlentineSenior Assistant Director, Admissions
Champlain College