Mailer 2
2
PRESORTED STANDARD U.S. POSTAGE PAID THE BON-TON STORES, INC. Please deliver Sat.-Tues., Sept. 15-18. P .O. Box 2821 York, PA 17405 For the store nearest you, visit us at bonton.com Goodwill Sale prices effective now through Monday, September 24, 2007. Shoe & Handbag Spectacular Preview Days Thursday, September 20 through Saturday, September 23, 2007. Entire Stock offers exclude Clearance and Incredible Value merchandise. Merchandise, style and color availability may vary by store. Lancôme not at Lewistown. Sorry, not available by mail or phone order. [14162] lancôme PLAY GIFT™ sale goodwill NOW THROUGH MONDAY, SEPTEMBER 24 LAST DAYS TO SAVE! 20 % off a single regular or sale price apparel, accessory, footwear, fra or 15% off a single regular or sale price Home Store or luggage item, or 1 The Sharper Image, electronics, small electrics, health & wellness, furnitu Use this coupon on an incredible selection of items throughou on sale, including cosmetics, fragrances, better sportswear a Goodwill turns donations into jobs! Bring this coupon to your local Bon-Ton, Bergner’s, Boston Store, Carson’s Herberger’s, Younkers or Parisian store and receive 20 % of a single regular or sale price apparel, accessory, foo or 15% off a single regular or sale price Home Store or luggag The Sharper Image, electronics, small electrics, health & welln Use this coupon on an incredible selection of items on sale, including cosmetics, fragrances, better sp Goodwill turns donations into jobs! Bring this coupon to your local Bon-Ton, Bergner’s, Boston Store, C Herberger’s, Younkers or Parisian store and receive 20 % o a single regular or sale price apparel, acce or 15% off a single regular or sale price Home Sto The Sharper Image, electronics, small electrics, h Use this coupon on an incredible select on sale, including cosmetics, fragranc Goodwill turns donations into jobs! Bring this coupon to your local Bon-Ton, Bergner’s, Boston Herberger’s, Younkers or Parisian store and receive Receive a 20% off coupon for each item you donate USE YOUR COUPONS STOREWIDE - EVEN ON ITEMS THAT RARELY (IF EVER) GO ON SALE! Yours with any Lancôme purchase of 28.50 or more. Get set for fall with this fashion-forward collection of must-have beauty portables. Choose Your Color Collection, Warms or Cools, featuring: • Color Design Sensational Effects Lipcolor (Full-Size) • Color Design Sensational Effects Eye Shadow Quartet Plus: • High Résolution with Fibrelastin™ Intensive Recovery Anti-Wrinkle Cream • Bi-facil Eye Makeup Remover • Trésor Eau de Parfum Vial-On-Card • Hypnôse Mascara • Signature Train Case and Cosmetic Bag Available while supplies last. Limit one per customer. new! courbe virtuôse Divine lasting curves mascara. A Lancôme first: 100º lash curve with divine length all day. $23. • CurlGuard™ formula lengthens and holds a divine lash curve for 12 hours. • The KeepCurl™ brush provides an outstanding eyelash curler effect. • Long-lasting formula is virtually smudge-proof, tear-proof and easily removable. SHOP shoe & handbag spectacular PREVIEW DAYS BEGIN THURSDAY, SEPTEMBER 20!
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A mailer written with original catchphrases to highlight the trends of the season and to drive business for this important event.
Transcript of Mailer 2
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[141
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lancômePLAY GIFT™
salegoodwillNOW THROUGH MONDAY, SEPTEMBER 24
LAST DAYS TO SAVE!
20% offa single regular or sale price apparel, accessory, footwear, fragrance, cosmetics or fine jewelry item,
or 15% off a single regular or sale price Home Store or luggage item, or 10% off a single regular or sale price Tech Trek,
The Sharper Image, electronics, small electrics, health & wellness, furniture, furniture accessory, mattress or area rug item.
Use this coupon on an incredible selection of items throughout the store, including things that rarely go
on sale, including cosmetics, fragrances, better sportswear and designer home merchandise!
Goodwill
turns donations
into jobs!
Bring this coupon to your local Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman,
Herberger’s, Younkers or Parisian store and receiveValid Wednesday,
September 12 through
Monday, September 24, 2007.
20% offa single regular or sale price apparel, accessory, footwear, fragrance, cosmetics or fine jewelry item,
or 15% off a single regular or sale price Home Store or luggage item, or 10% off a single regular or sale price Tech Trek,
The Sharper Image, electronics, small electrics, health & wellness, furniture, furniture accessory, mattress or area rug item.
Use this coupon on an incredible selection of items throughout the store, including things that rarely go
on sale, including cosmetics, fragrances, better sportswear and designer home merchandise!
Goodwill
turns donations
into jobs!
Bring this coupon to your local Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman,
Herberger’s, Younkers or Parisian store and receive Valid Wednesday,
September 12 through
Monday, September 24, 2007.
20% offa single regular or sale price apparel, accessory, fo
otwear, fragrance, cosmetics or fine jewelry item,
or 15% off a single regular or sale price Home Store or luggage item, or 10% off a single regular or sale price Tech Trek,
The Sharper Image, electronics, small electrics, health & wellness, furniture, furniture accessory, mattress or area rug item.
Use this coupon on an incredible selection of items throughout the store, including things that rarely go
on sale, including cosmetics, fragrances, better sportswear and designer home merchandise!
Goodwill
turns
donations
into jobs!
Bring this coupon to your local Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman,
Herberger’s, Younkers or Parisian store and receive
Valid Wednesday,
September 12 through
Monday, September 24, 2007.
Receive a 20%off couponfor each item you donateUSE YOUR COUPONS STOREWIDE - EVEN ON ITEMS THAT RARELY (IF EVER) GO ON SALE!
Yours with any Lancôme purchase of 28.50or more. Get set for fall with this fashion-forwardcollection of must-have beauty portables. ChooseYour Color Collection, Warms or Cools, featuring:• Color Design Sensational Effects Lipcolor
(Full-Size)• Color Design Sensational Effects
Eye Shadow QuartetPlus:• High Résolution with Fibrelastin™
Intensive Recovery Anti-Wrinkle Cream• Bi-facil Eye Makeup Remover• Trésor Eau de Parfum Vial-On-Card• Hypnôse Mascara• Signature Train Case and Cosmetic BagAvailable while supplies last. Limit one per customer.
new! courbe virtuôse Divine lasting curves mascara.A Lancôme first: 100º lash curve with divine length all day. $23.• CurlGuard™ formula lengthens and holds a divine lash curve for 12 hours.• The KeepCurl™ brush provides an outstanding eyelash curler effect.• Long-lasting formula is virtually smudge-proof, tear-proof and easily removable.
SHOP shoe &handbag
spectacular
PREVIEW DAYS BEGIN THURSDAY, SEPTEMBER 20!
…The end result is alluring –buckles, plentiful plaids,clean lines and so muchmore. It’s the style youadore with a feminine twist.
the world is flatShoes that is... flat is in. Immerse your feet in the comfort of flats without losing the fashionability. The details keep the interest. Pair them with a clutch for a look that’s fresh. Your feet will love you for it.
shoe & handbag spectacularPreview Days – Thursday, September 20 through Saturday, September 23.
Use your Goodwill coupons and find spectacular savings. It’s the best time to shop!
male orderTailored, sophisticated, clean – all the details you love aboutmenswear. Does a woman’stouch make everything better?We think so…
CHOOSE FROM A GREAT SELECTION OF SHOES FROM • AK ANNE KLEIN® • BANDOLINO • BØRN® • CLARKS®
LIZ CLAIBORNE • MUDD® • NATURALIZER® • NINE WEST • STONE MOUNTAIN® • RUFF HEWN • SÖFFT • TIGNANELLO
in the spotlightIt’s your time to shine, andpatent lets you do it beautifully.This fall, shoes and handbagsmirror that sparkle in yourpersonality. Embrace the glow.
TAKING YOUR feet to the street
