Masthead‘Q’ continuously Uses the same mastheadDesign. This enables theMagazine to build identityAnd become more recognisable throughout the world. The bold Font, and bright use of colours Also emphasises the importance of Q magazine.

Skyline The black and white coloursCreate a sense of originality. Also, the use of a flash within The skyline emphasises the fact that these are the most ‘excitingPeople’ helping to attract readers to the magazine and what itOffers.

Main Image The main image in use here, focusesUpon the three most important peopleWithin this issue. The way artists arePositioned indicates who is the most Important , and who receives the mostCoverage within the magazine. The Artist positioned centrally, and slightly Forward (in this case Jay –Z) is Identified as being of particular interestAnd the main focus of the issue.

Left-ThirdThe left third of the Cover focuses on the most importantPeople/interviews within the magazine.Q use a large bold, colourful font in whichTo show this. Also, the cover line,Reading ‘exclusive interviews’ further Emphasises that these musicians are the mainFocus of the issue.

Cover Lines/Flash The combination of both cover lines, and Use of a flash, creates a further attraction For the reader. Firstly, The flash draws Attention, with it’s use of a bright colour. This then allows the reader to view the Cover lines. These cover lines display The less detailed interviews, although the Artists are still seen as important enough to Be included on the front page.

Small image of the cover Page, possibly used to buildReputation and individuality.Possibly serves as a reminder To who stars within the magazine.

Text box is of the same shade as the mastheadOn the front page. Again, possibly used to build brand recognition.

Issue number, just a small detail which reminds the reader how Many issues that Q have published.

Hierarchy of articles The article presenting the largest Image tends to be more important To the Q reader. For example, in this case the publishers feel that Brandon Flowers will appeal to the The reader, as his music is more mainstream.youthful than the other Artists on the contents page.

Consistent style of font size, colour, and Organisation, displays Q’s very own ‘House Style’ This put in place in which To enhance the character of the magazine, And also to make it recognisable, and Easy for the reader to identify.

Lead Image This image encapsulates The style of Jay-Z, and his power Over the world of hip-hop. It alsoCaptures his slick style, and Seriousness. Both of which are Likely to be represented in the Interview. Furthermore, the picture Is taken From the waist upwards, to capture his facial expression. This may be to create an impact Upon the reader as they turn onto The article.

Pull-Quote The use of red font ties in withRest of the double page Spread. The quote in general May symbolize the what type of Artist Jay-Z is, his defiance, andAbility to do something new. ThisMay also be reflected in the mainImage.

Tone and Register The style of writing is set to appeal to the target audience, which ranges From 17- 35. Therefore the techniques will be rather sophisticated and detailed

Colour Scheme The red tone not only ties in with Q’s ‘House-style layout, But also Jay-Z’s album cover. This adds a personal touch to the article, and Informs the reader that the article is of great detain.

Drop Cap Where the Article begins,Simply emphasises the first letterOf the article.

Masthead

Alike ‘Q’ Magazine, NMEContinuously useThe same form of masthead Design. This again, allows the Magazine to grow in stature. NME’s use of a grand, bold font Combined with bright use of colourMakes the magazine easily recognisable.

Main ImageThe main imageHere focuses on theBroken relationship Between Noel, and Liam Gallagher, bothFormally of the bandOasis. The fact thatBoth artists are Positioned on separateWith the band logo betweenThem, emphasises this Point.

Flash The use of a small flash positionedOn the main image, simply indicatesHow long it has been since the Band separated. This may furtherEncourage the reader to purchase The magazine and read the article.

Cover Lines These particular cover lines display the other Artists within the issue in the centre of the page, between the main article. Also, the band names gradually become small in font. Implying which artists are considered most Important.

Lead Article The band name is positioned centrally, and is displayed in a large bold font, much bigger than the bands below, showing that ‘Oasis’ are the main attraction, and dominant interview.

Strap-Line This particular strap line, Is used to make an impact On the reader at first glance. AlsoIt possibly summarises the intensityOf the interview within. Furthermore, the Second strap-line on display is highlightedTo emphasise the intensity of the articles Within.

Masthead Rather playful title, indicatesThat the magazine is playful, and directed

At the youth. This could also be an indication of the typeOf music that the magazine represents. Those of the Punk/pop genre.

Pull quote A direct quote From the artist on The lead. This particular Quote emphasises the Band’s willingness to returnTo their best form. This sort Of ‘pumped up’ quote will Also attract the reader, Encouraging them to open Up and indulge in the Interview.

Colour Choice The entire colour of the magazine is basedAround the leading artist. This emphasisesThe power of the artist, and their involvement In the magazine . For example, the colour Choice of ‘Cheese’ is all based around the Blink 182 logo.

Cover Lines Less important than the ‘main article’Emphasises the type of artists / genre, thatThe magazine focuses upon. The fact that These artists are positioned on the right Of the page signifies this.

Left Third The ‘left –third Is predominantly known as theMost important part of the front Cover, as it is the first direct image That the reader is able to see.

Skyline This is text placed above the Masthead ‘Big Cheese’ Have decided to post a free poster as their skyline,Emphasising the fact that it’s free, with use of a flash.

The large majority of the contents page is Covered by The main article ( Blink -182) This is a further display of how the magazine Prioritises with the band, as they are the mainAttraction of the magazine.

Strap Lines, give a short Insight into what the interview contains.

The contains page fails to display The Name of the magazine, which proves very unconventional. Instead preferring the use of images to emphasise what is insideThe magazine, and what articles are seen as most important.

Eroded, powerful font maybe symbolises The intensity of Viewing this particular Band live.

This particular part of the contents page displaysThe less important/famous artists. Despite still being anImportant part of the magazine, their interviews contain less detail and Content than those artists on the opposing side of the page. The lack of strap lines/ pull quotes backs up this point;That little is known about these bands, and therefore all that is displayed is the band name.