M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often...
-
Upload
silvester-wilkinson -
Category
Documents
-
view
217 -
download
0
Transcript of M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often...
![Page 1: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/1.jpg)
PAPERMAKING THE RIGHT CHOICE
![Page 2: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/2.jpg)
Paper can be the most expensive component in a publication—often 30-50%of the total cost.
![Page 3: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/3.jpg)
FACTORS THAT AFFECT COST
What size paper does the publication require?
Which paper stock is appropriate and meets the budget?
How will the paper be folded, bound, delivered?
![Page 4: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/4.jpg)
STANDARD U.S. PAPER SIZESBusiness card—2x3.5
Index card—3x5, 4x6, 5x8
Letter—8.5x11
Legal—8.5x14
Tabloid—11x17
U.S. sizes are measured in inches; European paper is measured in metrics.
![Page 5: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/5.jpg)
PAPER STOCK
Bond
Cover stock
Newsprint
Book
Coated
Glazed (glossy)
Matte
Deckle edge
Acid-free
Vellum
Safety
Linen
Bible
Parchment
Granite
The publication itself and the method of printing will typically determine the paper stock needed.
![Page 6: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/6.jpg)
PAPER STOCK Another factor in selecting the correct paper
stock is the paper weight
Definition: The actual weight in pounds of 500 full sheets of paper regardless of the basic size or grade of paper; also known as ream weight (500 sheets = ream)
Basic Size Example: bond paper 17x22, cover stock 20x26
If 500 sheets of bond paper at 17x22 weighs 20 pounds, the paper is described as 20# paper
![Page 7: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/7.jpg)
PAPER FOLDSPaper folds can add interest to a
publication and catch the reader’s attention.
It can also add to the cost of the publication.
Publications can be folded by hand or by using an automatic paper folder
![Page 8: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/8.jpg)
PAPER FOLDSAccordion—a zig-zag fold
with parallel folds that go in opposite directions; alsoknown as zig-zag OR z-fold
Gate fold—folds the sidesin toward the middle of a page
![Page 9: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/9.jpg)
PAPER FOLDSTri-fold—two parallel folds resulting in
three panels on each side of the paper; also known as brochure fold or spiral fold
Half fold—divides the page in half; often called a booklet fold
![Page 10: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/10.jpg)
PAPER BINDINGDefinition: the joining of pages with
either wire, glue or other means
If a multiple-page document requires binding, there are a number of choices. The most frequent choices are: saddle stitch, punand perfect binding.
Any binding choice will increase the cost of the publication
![Page 11: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/11.jpg)
SADDLE STITCHSaddle stitch—a type of binding that
staples down the middle of folded pages; frequently used to assemble booklets
![Page 12: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/12.jpg)
PUNCH AND BINDPunch & bind---type of
binding that secures pages by using metal combs/wires or plastic combs that fit into holes punched along the edge of the pages; allows the publication to lay flat when opened
![Page 13: M AKING THE R IGHT C HOICE. Paper can be the most expensive component in a publication—often 30-50% of the total cost.](https://reader035.fdocuments.us/reader035/viewer/2022062421/56649d0d5503460f949e1980/html5/thumbnails/13.jpg)
PERFECT BINDINGPerfect binding—to
bind pages together with glue to create a book; technique used on paperback books.