Location Based Social Networks - Killer App or Blind Alley?
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Transcript of Location Based Social Networks - Killer App or Blind Alley?
weaverluke.com
Location-based social networking:
opportunity or blind alley?
Steven FeldmanKnowWhere Consulting
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Social networking
•530m social network users worldwide
•Facebook has 175m users worldwide. UK has 15m users, retains users for 169 minutes per month
•Twitter UK traffic has trebled in 2009!
Introducing location
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Time, Proximity & Granularity
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“… Brightkite is a location-based social network. In real time you can see where your friends are and what they’re up to. Depending on your privacy settings you
can also meet others nearby.…”
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“…Rummble is a location based social search and discovery tool, enabling users find recommended content for a location more easily, without a traditional keyword
search. Instead, Rummble’s algorithm provides personalized results based upon
a trust profile it builds for you and the content in your social network …”weaverluke.com
“… Dopplr is an online service for frequent travelers. It lets you share your future travel plans with a group of trusted fellow travelers that you have chosen. It also reminds you of friends and colleagues who live in the cities
you’re planning to visit. You can use the service with your personal computer and mobile
phone…” weaverluke.com
Aka-Aki Belysio Blumapia Blumni Brightkite BuddyBeacon Buddycloud BuddyMob BuddyWay buzzd Carticipate ComeTogethr Dodgeball Dopplr Duzine FindbyClick FindMe Footprint History Fraced GeoMe GeoSpot GeoUpdater GyPSii ICloseby Ipoki IRL Jentro Latitude LightPole Limbo Locatik Locatrix Locle Loki Loopt MapMe Map My Tracks MeetMoi Mobilaris MobiLuck Mologogo Moximiti MyGeoDiary MyGeolog Myrimis Now Here Pelago Placr Plazes PocketLife Quiro Qlique Rummble Shizzow Skobbler Skout Sniff Socialight Sparrow Spot Adventures SpotJots The Grid TownKing TownQueen Tripit Twittelator Unype weNear WHERETM WhereYouGonnaBe Whrrl Zhiing Zintin
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Google storms in
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Big boys add location
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Where’s the beef?
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Ubiquitous location
Being present everywhere at once
Steven Feldman
KnowWhere Consulting
http://GIScussions.blogspot.com
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