Date: April 24, 2007

Location: Athens Hilton, Athens, Greece

Tuition Fee:€ 450

The Stanford Club of Greece in cooperation with the Office of Executive Education of the

Stanford Graduate School of Business will organize the Athens Business Forum on April

24, 2007. The theme of the Forum is Leading Growth. Two outstanding Stanford faculty,

Professor Robert Burgelman and Professor Hayagreeva Rao, will lead the Forum.

Leading Growth will explore innovative strategies for driving business expansion given

the current economic and political environment. Special focus will be on navigating

corporations and organizations through the entrepreneurship challenges that

established companies face in order to grow.

Program participants will connect with a wide range of business leaders. US

Ambassador Charles P. Ries will open the Forum. Theodore Papalexopoulos, former

President of the Federation of Greek Industries (SEB), will be the guest speaker at

dinner time. The Forum will also include a panel discussion and dinner.

CONTENT OVERV IEW

Global business leaders are frequently faced withthe challenge of growing their businesses in spite oflow economic growth and a slowing global econo-my. While acquisitions and geographic expansionare part of the solution, growth and innovationbased on existing capabilities and market changes isoften imperative.

This program equips executives to meet the chal-lenges of this demanding environment and positiontheir companies and business units for ‘organic’growth and innovation. With the help of world-renowned faculty from Stanford University’sGraduate School of Business, participants will learnhow to develop powerful growth strategies for theirbusinesses and how to set up their organizationsand themselves for the successful execution of thisvision.

WHY STANFORD?

The Executive Education programs at the StanfordGraduate School of Business propel individualcareers and deliver lasting value to organizationsthat sponsor participants. Stanford continues totransform today’s executives into tomorrow’s inno-

vative global business leaders.

WHO SHOULD ATTEND

This program is designed for executives and man-agers interested in positioning their companiesand business units for growth and innovation in awide array of industries and size.

KEY TAKEAWAYS

ñ Comprehensive frameworks for growth-basedstrategic thinking and action

ñ Leadership skills and expertise to effect growth

ñ Strategies for building customer-focused organi-zations

ñ Approaches for creating and sustaining a climateof open-source innovation

PANEL ISTS

∂ythimios Bouloutas, CEO Laiki Bank (Hellas)

Yannis Daskalantonakis, Executive Director Grecotel

George Gerardos, President and CEO Plaisio

Titos Komninos, Executive Vice President Shelman

Apostolos Tamvakakis, Chairman and CEOLamda Development

Spyros Theodoropoulos, CEO Vivartia

SCHEDULE

11::3300 pm Registration

22::0000 Opening address by

U.S. Ambassador Charles P. Ries

22::2200 Prof. R. Burgelman,

“Managing Strategic

Growth Challenges in

Established Firms:

An Evolutionary Framework

of the Strategy-Making

Process”

33::4400 Coffee Break

33::5555 Prof. H. Rao,

“Sustaining Organic

Growth Through Market

Focused Organizations”

55::1155 Coffee Break

55::3300 Panel Discussion

77::0000 Cocktail Reception

88::0000 Keynote Speaker

Mr. TheodorePapalexopoulos, Galaxy room

88::4455 Dinner

AT H E N S B U S I N E S S F O R U M , S TA N F O R D C L U B O F G R E E C E :

LE ADING GROWTH

www.stanfordclub.gr

FACULTY

Robert A. BurgelmanEdmund W. Littlefield Professor ofManagement, Stanford GraduateSchool of Business; Director of theExecuting Strategic Change Executive

Program; Director of the Stanford Executive Program

Professor Robert Burgelman is an internationallyrecognized expert in the areas of corporate entrepre-neurship, strategic business exit, and the role ofstrategy in firm evolution. He also serves on theboards of several major companies

Robert Burgelman carries out longitudinal field-based research on the role of strategy in firm evolu-tion. He has examined how companies enter intonew businesses (through corporate entrepreneurshipand internal corporate venturing as well as throughacquisition) and leave others (through strategic busi-ness exit), and how success may lead to co-evolu-tionary lock-in with the environment. His researchhas focused on organizations where strategic actionis distributed among multiple levels of management.He has written some 100 case studies of companiesin many different technology-based industries. Hecurrently focuses on the challenges posed by nonlin-ear strategic dynamics.

Hayagreeva RaoAtholl McBean Professor ofOrganizational Behavior andHuman Resources, StanfordGraduate School of Business;

Director of the Human Resources for StrategicAdvantage Program; Director of the Customer-Focused Innovation Program;

Professor Rao has published widely in the fieldsof management and sociology and studies thesocial and cultural causes of organizationalchange. In his research, he studies three sub-processes of organizational change: a) creationof new social structures, b) the transformationof existing social structures, and c) the dissolu-tion of existing social structures. His recentwork investigates the role of social movementsas motors of organizational change in profes-sional and organizational fields.

GUEST SPEAKER

Theodore PapalexopoulosFormer President of the Federation of Greek Industries(SEB); Former Deputy Chairman of the Board andManaging Director of TITAN Corp.

Theodore Papalexopoulos has led Titan’s growth andtransformation to a global player, but he is also wellknown for his commitment to corporate governanceand social responsibility. He has served on theEuropean Round Table of Industrialists and on theBoard of Directors of the Association for theMonetary Union of Europe. He is the HonoraryChairman of the Foundation for Economic andIndustrial Research, the Chairman of the Citizens’Movement for an Open Society, and the firstChairman of the Council of Greek-Turkish BusinessCooperation.

PROGRAM CURR ICULUM

Managing Strategic Growth Challenges inEstablished Firms (I): An EvolutionaryFramework of the Strategy-Making ProcessFaculty Leader: Robert BurgelmanThis session presents a conceptual framework thathelps explain how top management can achieve andmaintain alignment between strategy and action andthe evolving external environment in order to exploitgrowth opportunities. It also helps understand therational sources of resistance to strategic change, as wellas the role of strategic growth initiatives that originateat the periphery and often do not immediately seem tofit with the existing corporate strategy. In addition to a broad perspective on strategic leadership,frameworks or tools for examining the role of strategymaking in corporate evolution will be discussed. Tool I:Forces Driving Firm Evolution focuses on the big picture.It helps leaders with analyzing the external and internalsources of change that create “strategic dissonance” withincompanies, and explains how to capitalize on it.

Sustaining Organic Growth Through Market-Focused OrganizationsFaculty Leader: Hayagreeva RaoOrganic growth implies growth through existing customersand existing markets. In turn, organic growth is possibleonly when organizations achieve advantage in understand-ing, attracting, and retaining valuable customers. How dothe best organizations develop insight in understanding cus-tomers? How do the best organizations in the world buildthis customer focus deep into their organization’s DNA?What are the differences between customer compelledorganizations and market focused organizations? This ses-sion focuses on six levers to build market focused organiza-tions: recruitment and retention, talent development, jobdesign, top manager modeling, information sharing andempowerment, and measurement and reward systems.

ATHENS BUSINESS FORUM, STANFORD CLUB OF GREECE: LEADING GROWTHDate: April 24, 2007

Location: Athens Hilton, Athens, Greece

Tuition Fee:€ 450

CONTACT

STANFORD CLUB OF GREECE

Dr. Constantin Megiris

E-mail: cmegiris@stanfordalumni.org

ZITA CONGRESS & TRAVEL

Gerasimos Kouloubis

Telephone: +30 22920 60610

E-mail: gerasimosk@zita-congress.gr

Lavrion Cultural Technological Park

19500 Lavrion, Attica

P.O. BOX 504

www.stanfordclub.gr

Sponsors:

Golden Sponsors:

Media Sponsors:

Date: April 24, 2007

Location: Athens Hilton, Athens, Greece

Tuition Fee:€ 450

AT H E N S B U S I N E S S F O R U M , S TA N F O R D C L U B O F G R E E C E :

LE ADING GROWTH

www.stanfordclub.gr