L.N. MISHRA INSTITUTE

OF

ECONOMIC DEVELOPMENT

AND SOCIAL CHANGE

PATNA

SYLLABUS FOR

MASTER OF BUSINESS ADMINISTRATION

(MBA)

PROGRAMME

(REVISED FROM JULY 2006)

Website:http:/lnmipat.ac.in

E.mail : info@lnmipat.ac.in

inmipat@rediffmail.com

PROGRAMME STRUCTURE AND MARKS ALLOTTED TO VARIOUS PAPERS PAPER NO. SUBJECTS

SMESTER I (Compulsory Papers) FULL MARKS IN THE PAERS

WRITTEN EXAMINATION

INTERNAL

ASSESMENT

TOTAL

MB 06/1/1 PRINCIPLES OF MANAGEMENT 80 20 100

MB 06/1/2 ORGANISATIONAL BEHAVIOUR 80 20 100

MB 06/1/3 ACCOUNTING FOR MANAGERS 80 20 100

MB 06/1/4 MANAGERIAL ECONOMICS 80 20 100

MB 06/1/5 BUSINESS STATISTICS 80 20 100

MB 06/1/6 COMMUNICATION SKILLS 80 20 100

MB 06/1/7 INFORMATION TECHNOLOCY 80 20 100

MB 06/1/7 INFORMATION TECHNOLOGY 80 20 100

SEMESTER – II MB 06/11/1 PRODUCTION/OPERATIONS

MANAGEMENT 80 20 100

MB 06/11/2 MUMAN RESOURCE MANAGEMENT

80 20 100

MB 06/11/3 FINANCIAL MANAGEMENT 80 20 100

MB 06/11/4 RESEARCH METHODOLOGY 80 20 100

MB 06/11/5 MARKETING MANAGEMENT 80 20 100

MB 06/11/6 DATABASE MANAGEMENT SYSTEM

80 20 100

MB 06/11/7 MANAGERIAL COMMUNICATION 80 20 100

SEMESTER – III (There are three Optional Groups in this semester each containing five papers. A student has to select any one group as his/her major area of specialization and any two papers from one and the same of the remaining two groups as his/her minor area of specialization.)

Group-1 (Marketing Management) MB 06/111/1M MARKETING RESEARCH 80 20 100

MB 06/111/2M SALES AND DISTRIBUTION MANAGEMENT

80 20 100

MB 06/111/3M ADVERTISING AND PROMOTION 80 20 100

MB 06/111/4M INTERNATIONAL MARKETING 80 20 100

MB 06/111/5M MARKETING OF SERVICES 80 20 100

PROGRAMME STRUCTURE AND MARKS ALLOTTED TO VARIOUS PAPERS PAPER NO. GROUP-II

(Human Resource Management) FULL MARKS IN THE PAERS

WRITTEN EXAMINATION

INTERNAL

ASSESMENT

TOTAL

MB 06/111/1H COMPENSATION MANAGEMENT 80 20 100

MB 06/111/2H INDUSTRIAL RELATIONS AND TRADE UNIONISM

80 20 100

MB 06/111/3H MANPOWER PLANNING, TRAINING & DEVELOPMENT

80 20 100

MB 06/111/4H LABOUR AND SOCIAL SECURITY LEGISLATIONS

80 20 100

MB 06/111/5H PERFORMANCE APPAISAL AND COUNSELLING

80 20 100

Group-III (Financial Management) MB 06/111/1F FINANCIAL PLANNING AND

CONTROL 80 20 100

MB 06/111/2F SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT

80 20 100

MB 06/111/3F FINANCIAL INSTITUTIONS AND MARKET IN INDIA

80 20 100

MB 06/111/4F MERGERS AND ACQUISITIONS 80 20 100

MB 06/111/5F INTERNATIONAL FINANCIAL MANAGEMENT

80 20 100

SEMESTER IV (Compulsory Papers) MB 06/IV/1 BUSINESS ENVIRONMENT 80 20 100

MB /06/IV/2 BUSINESS LAW 80 20 100

MB 06/IV/3 STRATEGIC MANAGEMENT 80 20 100

MB 06/IV/4 MANAGEMENT INFORMATION SYSTEM

80 20 100

MB 06/IV/5 INTERNATIONAL BUSINESS MANAGEMENT

80 20 100

MB 06/IV/6 MANAGERIAL ETHICS 80 20 100

MB 06/IV/7 PROJECT AND VIVA-VOCE 80 20 100

SEMESTER – I

PAPER NO. SUBJECT MB 06/1/1 PRINCIPLES OF MANAGEMENT

MB 06/1/2 ORGANISATIONAL BEHAVIOUR

MB 06/1/3 ACCOUNTING FOR MANAGERS

MB 06/1/4 MANAGERIAL ECONOMICS

MB 06/1/5 BUSINESS STATISTICS

MB 06/1/6 COMMUNICATION SKILLS

MB 06/1/7 INFORMATION ECHNOLOGY

SEMESTER-1

PAPER NO. SUBJECT

MB 06/1/1 PRINCIPLES OF MANAGEMENT

MA 06/1/2 ORGANISATION BEHAVIOUR

MA 06/1/3 ACCOUNTING FOR MANAGERS

MA 06/1/4 MANAGERIAL ECONOMICS

MB 06/1/5 BUSINESS STATISTICS

MA 06/1/6 COMMUNICATION SKILLS

MA 06/1/7 INFORMATION TECNOLOGY

PRINCIPLES OF MANAGEMENT

PAPER No: MB 06/1/1

INTRODUCTION: The Concept of System- open & closed systems: Organisation as a

system; Management- a Science: Managing – an art: Managers- functions, roles and

skills: Nature of Coordination: Evolution of Management theory; Organisational culture-

Organisational Paradigm; Environment- Management interface; Social responsibility-

Ethics: Management Functions and Organisation Performance: Forms of Organisation.

MANAGERIAL DECISION MAKING: Decision and decision making process;

Rationality and intuition; Decision making styles; Types of Decisions: Decision making

condition; Decision making in groups; Organisational decision making; Decision

making- the essence of Management.

PLANNING: Definition purpose; Types of plans; Approaches to objective setting-

Traditional, Management by Objectives (M.B.O.); Steps in planning: Approaches in

planning; Principles of commitment, flexibility and Navigational charge, Planning

Techniques- Assessing the Environment- Environmental scanning, Analyzing Macro-,

and Micro- environmental forces; Forecasting, Benchmarking, Scenario Planning,

Assessing organization Capability- Resource audit, Competence analysis- Core and

Distinctive competences; Strength, Weakness, Opportunity & Threat (SWOT) analysis-

External Factors Analysis Summary (EFAS), Internal Factors Analysis Summary (IFAS)

and Strategic Factors Analysis Summary (SFAS). Allocating Resources- Budgeting,

Scheduling, Breakeven analysis, Linear Programming.

ORGANISING: Nature and logic of organizing; Entrepreneuring and

infrapreneuring; Reengineering; Organisation structure- Determinants; Organisational

design- Mechanistic and Organic; Differentiation, Integration, Division of labour, Work

specialization; Authority and Responsibility; Organisational levels, Span of Management;

Delegation, Centralisation and Decentralisation; Formalisation; Department and

Departmentation - Bases; Authority relationships- Line, Staff and Functional, Team-

based structure; Autonomous internal units; Boundaryless organization; Learning

Organisation.

Controlling: Definition; Approaches to control; Importance of control; Control Process;

Controlling and other Managerial functions; Managerial decisions in controlling;

Classification- based on who exercises control, based on occurrence- time of event(s);

Characteristics of effective control system; Situational factors affecting controls;

Workplace privacy; Employee theft, Workplace violence; Controlling organizational

performance- Meaning, Asset management, Organisation Performance- Management

audits, Budgetary controls, Financial controls, information controls, Balanced Scorecard,

Bench- making; Symptoms of an out of control organization, Management myopia;

Common problems in performance measurement and reporting.

Suggested Books:

1. Management- Stephen P. Robbins & & Mary Couller (7th Edn.): Pearson

education.

2. Management: Competing in the New Era- Thomas S. Bateman & Scott. A.

Snell (5th Edn.); Tata Mc Graw Hill.

3. Principles & Practice of Management – L.M. Prasad, S. Chand & Sons.

4. Management- J.A.F. Stoner, R.E. Freeman, D.R. Gilbert Jr.:

5. Management: A Global Perspective- Heinz Weihrich & Harold Koontz (11th

Edn.): Tata McGraw Hill.

6. Principles of Management- Govindarajan & Natarajan; PHI

7. Fundamental of Industrial Organisation and Management- Bishwambhar Jha:

Novelly & Company

8. Concepts in Strategic Management and Business Policy- Wheelen, Hunger &

Rangarajan: Pearson Education

ORGANISATIONAL BEHAVIOUR (O.B.)

PAPER NO.; MB 06/1/2

INTRODUCTION: Nature and Scope of O.B. Key Elements of O.B. Need for

studying O.B.

EVOLUTION OF O.B.: Organization Theory- Scientific Management Hawthorne

Experiments. The Changing workforce- Importance of Globalizattion - Information

Technology and O.B.

GROUP: Types of Group- Group Role- Inter-Group Conflicts- Theories of Group

Formation – Group Cohesiveness and Productivity- Group Decision Making- Team

Building SWOT Analysis.

Organization Development (O>D>): Definition – Objectives and Characteristics-

Organizatyion climate- Organizational Culture- Types and Functions of Culture-

Learning Culture- Transactional Analysis.

HUMAN FACTOR IN ORGANIZATION : The Individual and Individual

Differences- Conformists and Non-conformists- Human Behavior and its causation –

Learning- Determinants- Learning Theories- Making Learning Effective- Perception

and its application in O.B.- Factors Affecting Perception – How to Improve

Perception; Concept of Personality, Determinants- Types- Theories- Personality

Development- How Personality influences O.B. Measuring Aptitude, Intelligence and

Personality- Vocational Guidance and Personnel Selection; Stress and Tension,

Managing Stress through Consoling; Components of Attitude; Attitude development;

Attitude change and Behaviour change.

LEADERSHIP : Meaning- Functions- Theories- Styles of leadership- Leadership

Effectiveness.

MOTIVATION: Meaning- Types- Conflict of Motives- Resolving Conflict; Theories

of Motivation- Measuring Motive and Morale and Increasing Productivity.

Suggested Books:

1. Organisational Behaviour- Stephen P. Robbins & Sanghi; Pearson Eduction.

2. Organisatioanl Behaviour- S.L. McShane & Marry.

3. Organisational Behaviour- F. Luthans.

4. Organisation Behavior- K. Davis.

5. Human Relations & Organisational Behavior- Dwivedi.

6. Psychological Dimensions of Organisational Behavior – B.M. Staw.

7. Organisational Behaviour: 1. Essential Theories of Motivation and Leardership-

Miner; PHI

8. Organisational Behaviour: 2- Essential Theories of Process and Structure- Miner;

PHI

ACCOUNTING FOR MANAGERS PAPPER No.: MB 06/I/3

INTRODUCTION : Nature, Importance & Scope of Management Accounting; Management Accounting Vs Financial Accounting. PRINCIPLES OF ACCOUNTING : Development in Accounting , Accounting Concepts, Types of Accounting , Accounting Process, Rules for recording transactions. FINANCIAL STATEMENTS : Meaning of Financial Statements, Preparation of Income Statement, and Preparation of Balance Sheet. DEPRECIATION : Meaning & Objectives, Methods of Depreciation: Theory & Illustration. INVENTORY VALUATION : Meaning of Inventory, The Basic Principle – Cost or Market value? Methods of Inventory Valuation. ANALYSIS OF FINANCIAL STATEMENTS : Limitation of Financial Statements, Parties Interested in Financial Statements, Common-size Statements, Comparative Financial Statements, Trend Analysis. ACCOUNTING RATIOS : Meaning, Types of Ratios: Theory & Illustration. ANAYSIS OF FUNDS FLOW & CASH FLOW : Meaning of 'Funds', Techniques of preparing Funds flow statement (FFS), Advantages of FFS, Steps in preparation of FFS, Analysis of Cash – 'Funds' & 'Cash' distinguished, Utility of Cash Flow, Preparation of Cash Flow Statement ; Preparation of Projected Funds and Cash Flow statements. BUDGETARY CONTROL : Objectives, Merits & Limitations Classification of Budgets, Preparation of Sales Budget, Production Budget, flexible and Master Budgets. STANDARD COSTING : Standard Costing & Budgetary Control, Advantage of Standard Costing, Variance Analysis.

COST-VOLUME PROFIT ANALYSIS : Concept of Profit Planning, cost-Volume-Profit Link-age, Determination of BEP: Theory & Illustrations. REPORTING TO MANAGEMENT : Definition of Report & Reporting, Importance of Reports, Guiding Principles of Reporting, Necessary steps for good Reporting, Kinds of Reports. COST ACCOUNTING : Meaning and Objectives; Elements of Cost; Cost Accountancy system – job, Contract, and Process Costing.

Suggested Books:

1. Management Accounting - Hingorani, N.L., Ramnathan A.R.; S.Chand & Sons 2. Introduction to Management Accounting – Horngren Charles T. and Sundem 3. Management Accounting – Khan, M.Y. and Jain, P.K.; Tata McGraw Hill 4. Financial Accounting For Management: An Analytical Prerspective – Gupta; Pearson

Education. 5. Cost Accounting: A Managerial Emphasis – Horngren Charles T. and Foster 6. Cost Accounting – N.K. Prasad, 7. Management Accounting: Text & Cases-Singhvi & Bodhanwala; PHI

MANAGERIAL ECONOMICS

PAPER No.: MB 06/I/4

INRODUCTION : Definition, Scope, Importance; Difference between Managerial Economics & Economics; Micro-& Macro – Economics; fundamental principles of managerial economics; functions & responsibilities of managerial economist. DEMAND ANALUSIS : Nature of demand; determinants distinctions, price-quality relations, demand curves. ELASTICITY OF DEMAND : Price, Income Cross & Advertising elasticity and their roles in Business decision. DEMAND FORCASTING : Survey methods, Statistical methods (Regression method) & Life cycle method, Delphi method. PRIDUCTION ANALYSIS : Traditional, Modern and Empirical Approaches (Cobb-Douglas function) & their uses. SUPPLY ANALYSIS : Meaning, Law, Elasticity and Determinants of Supply.

COST ANALYSIS : Cost-output relationship under short run and long run; The Learning Curve, Economies of Scope, Economies of Scale Supply Chain management, Cost Control and Cost Reduction. THEORY OF PRICING & ITS USE : Market; Price determination under different market conditions. PROFIT PLANNING AND CONTROL : Determination of Profit; Theories of Profit; Profit Standard and Maximization of Profit. FACTOR MARKET AND PRICING : Wages & Interest Analyses and their uses in Managerial Decisions. NATIONAL INCOME AND BUSINESS CYCLE :

(a) National Dividend/Income Analysis – Methods of Calculation, Problems in Calculation of National Income; Uses of National Income Data.

(b) Business Cycle – Concept, Phases; Modern theories of Business Cycle Measures to Prevent the ill effects of Business Cycle.

Suggested Books: 1. Managerial Economics : Petersen and Jain Pearson Education 2. Managerial Economics : P.L Mehta; Sultan Chand 3. Managerial Economics : Joel Dean 4. Managerial Economics : Varshney & Maheswari 5. Managerial Economics : Pylee Sankarnarayanam 6. Managerial Economics : G.S. Gupta 7. Modern Micro Economics : A. Koutsoyiannis; Macmillan 8. Economic Theory and : W.J Baumol; Prentice Hall.

Operations Analysis 9. Managerial Economics : Maheshwari; PHI 10. Managerial Economics : Petersen & Lewis 11. Managerial Economics : Manas Panday, K.M. Pandey; Novelt &

Company.

BUSINESS STATISTICS

PAPER No.: MB 06/I/5

INTRODUCTION : Nature, Scope, Limitations of Business Statistics. FREQUENCY DISTRIBUTION : definition, raw data, array, grouped frequency distribution; Graphical presentation of a frequency distribution. MEASURES OF CENTRAL TENDENCY : Arithmetic mean, median, partition values, mode.

MEASURES OF DISPERSION : Range, interquartile range, mean deviation, standard deviation, variance, coefficient of variation, moments, skewness and kurtosis. CORRELATION : Positive, negative, weak, strong, perfect, linear and non-linear correlation, simple and partial correlation, Methods of calculating Coefficient of Correlation, Rank correlation, Repeated Ranks. REGRESSION : Meaning, coefficients of regression, lines of regression (upto two variables) and their uses. SETS : Definition; Basic set operations; Venn diagram; Permutation & combination. PROBABILITY : Elements of probability; Total and Compound theorems (without proof) and their applications; Tree diagram, conditional probability; Baye's theorem (without proof) and its applications. PROBABILITY DISTRIBUTION : Concept of probability distribution; Binomial, Pascal's triangle, Poisson and Normal distributions, Standard normal curve. TESTS OF SIGNIFICANCE : General procedure for testing hypothesis; Type I error and Type Il error, level of significance, critical region, one tailed and two tailed tests, Student's tests, x2 test. Suggested Books:

1. Business Statistics – J.K. Sharma; Pearson Education 2. Business Statistics – Gupta & Gupta 3. fundamentals of Statistics – S.C. Gupta 4. Statistics – D.N. Elhance. 5. Statistics for Management – Levin & Rubin; PHI 6. Statistics for Managers Using Microsoft Excel-Levin, et al; PHI

COMMUNICATION SKILLS PAPER No.: MB 06/I/6 INTRODUCTION : Definition and Process of communication; Channels; Types, Importance of and Problems in Communication, Making Communication Effective; Skills required for effective Communication. INTERCATIVE GREMMAR : Tense; Prepositions and their uses; Verbs; Precis Writing; Question tags; Transformation; Correction of Sentences. Vowel and Consonant Sounds; Speech mechanism; Phonetic Symbols; Vocabulary; Intonation Intensive drilling; Developing conversational skill through given situations; Public speaking; Listening. Suggested Books: 1. Business communication – Asha Kaul 2. Basic Managerial Skills For All – E.H. McGrath S.J. (P.H.I.) 3. A Course in Phonetics And Spoken English – Sethi & Dhamija; PHI 4. A Handbook of English Pronunciation for Indian Students – Bala Subramanian 5. Remedial Grammar – F.T. Wood. 6. A Handbook of pronunciation of English Words – Sethi & Jinda; PHI 7. Practical Approach to Communicative English grammar – Leach; Pearson Education, 8. Communication Skills – Sen; PHI

INFORMATION TECHNOLOGY (I.T.) PAPER No.: MB 06/I/7 INTRODUCTION : Information system, Organisation, Management and strategy. MANAGING HARDWARE ASSETS : The Computer system, the CPU and Primary storage; Secondary storage, Input and Output devices; Types of Computers; data Communication and Computer networking – LAN, WAN, Network topologies, Media, types of Data Communication; Identifying Hardware Requirements. MANAGING SOFTWARE : What is Software ?, Data and Data processing Major Types of Software, Operating Systems (O.S.) and its functions and types of O.S., Multiprogramming Virtual storage, Time sharing and Multiprocessing, Compilers and Interpreters; Graphical User Interface (GUI) [MS-Office-MSWORD, EXCEL, POWERPOINT, ACCESS] (A Practical Approach), Multimedia. SPECIAL TOPIC : CASH TOOLS, INTERNET, INTRANET, EXTRANET, Each-Commerce, Searching for Information on the Web. Suggested Books: 1. Introduction to Information Technology – ITLESL; Pearson Education. 2. Fundamentals of Computers – Rajaraman; PHI. 3. Fundamentals of Information Technology – Deepak Bharihoke;Excel. 4. Introduction to Information Technology – E. Turban, R.E. potter; John Wiley & Sons. 5. Fundamentals of Information Technology – A. Leon & M. Leon; Vikas. 6. Introduction to Information Technology – Rajaraman; PHI 7. Information Technology : Principles and Applications-Ray & Acharya; PHI

PAPER No. SUBJECT

MB 06/II/1 PRODUCTION/OPERATIONS MANAGEMENT

MB 06/II/2 HUMAN RESOURCE MANAGEMENT

MB 06/II/3 FINANCIAL MANAGEMENT

MB 06/II/4 RESEARCH METHODOLOGY

MB 06/II/5 MARKETING MANAGEMENT

MB 06/II/6 DATABASE MANAGEMENT SYSTEM

MB 06/II/7 MANAGERIAL COMMUNICATION

PRODUCTION/ OPERATIONS MANAGEMENT PAPER No.: MB 06/II/1 INTRODUCTION : Nature, Objective and Scope. PROCESS ANALYSIS : How to analyze business process? Process flow diagrams, Performance measures, Little's law and bottlenecks. PROCESS FLOW STRUCTURES : Job shop, batch process, assembly line and continuous flow process structures. Considerations for selecting the optimal process. WORK DESIGN AND MEASUREMENT : Method study, Principles of Motion economy, Time study, Work sampling. PMTS. CPM/PERT : CPM/PERT as Project Planning & control techniques, discussion on slack time and float . PRODUCTION PLANNING: Routing. Sequencing and scheduling, Gantt chart. MATERIALS MANAGEMENT : Reasons of inventory build-up related costs,, Economic order quantity Re-order point, methods of inventory control, ABC analysis; just-in Time (JIT)-I and JIT-II. QUALITY MANAGEMENT : Concept of quality, Statistical Methods Statistical Process Control Charts, Acceptance Sampling, Average Outgoing Quality Limit (AOQL), cost of Quality: Total Quality Management (TQM), six-sigma, ISO-9000 Series, ISO- 14000 Series kaizen. Suggested Books:

1. Modern production/operations Management –E.S.Buffa and R.K. Sarin: John Wiley & Sons

2. Production and operations Management Comcepts Models, and Behavion – E. E. Adam, Jr. and R.J. Ebert; Prentice Hall of India.

3. Purchasing & Materials Management: Text and cases – D. W Dobler, L.Lee Jr. & D.N Burt; Tata Mcgraw Hill.

4. Production and Operations Management –A Muhlemann, J. Oakland and. K.Lockyer.

5. Production and Operations Management – S.N Chary ; Tata McGraw Hill (2005) 6. Production and Operations Management-B.S Goel ; Pragati Prakashan (2004) 7. production and Operations Management – Panneerselvam; PHI

HUMAN RESOURCE MAMAGEMENT (HRM) PAPER NO: MB 06/II/2 INTRODUCTION : Definition & Scope of HRM; Approaches towards Human Resource Organisation – its design & objectives System approach to HRM; Challenges in HRM Personnel Management Functions MANPOWER PLANNING : Meaning importance, practices in India. JOB ANALYSIS : Job description Job specification, job evaluation, job analysis: Managerial viewpoint. PROCUREMENT FUNCTION: Recruitment, Selection-practices & procedures; placement and Induction. MANPOWER DEVELOPMENT : Training & Development, Executive development. PERFORMANCE APPRAISAL : Appraisal process and Appraisal Techniques. INTERNAL MOBILITY : Promotion. Demotion, Transfer, Separation. COMPENSATION : Meaning, Factors affecting the compensation policy Methods of wage payment; Incentive payments and Fringe benefits Payment of Wages Act, Payment of Bonus Act, Maternity Benefit Act, Payment of Gratuity Act, Provident Fund Act. AN INTRODUCTION TO INDUSTRIAL RELATION (I.R ) : Meaning and methods of maintaining good I.R. TRADE UNION : An introduction COLLECTIVE BARGAINNG : Meaning and vanous aspects. WORKERS' PARTICIPATION IN MANAGEMENT : An Introduction. RECENT DEVELOPMENT : TQM, Kaizen Quality Circles, Personnel Audit. BROAD FRAMEWORK OF THE FOLLOWING LAWS : The Factories Act, 1948 The Shops & Establishment Act; The Industrial Employment (Standing Orders) ACT. Suggested Books:

1. Personnel Management & Industrial Relations – D. Yader 2. Personnel Management- C.B Memoria 3. Personnel Management & Industrial Relatons- R.S Davar 4. Dynamics of Personnel Administraton: Management of Human Resources- M;N

Rudrabasvraj 5. Labour and Industrial Law – B.R Dolia 6. Industrial Relations and Labour Legislation –Dr. P.R.N. Singh 7. Concerned Base Acts. 8. Personnel Management – E.B. Flippo 9. Human Resource Management – Beardwell, lan and Holden;

10. Essential of Human Resource Management and Industrial Relations – P.S. Rao 11. Managing Human Resources – A. Monappa 12. Personnel Management/HRM – T.N. Chabra 13. Personnel Management/HRM Management – Aswathappa 14. Human Resource Management – Pattanayak; PHI 15. Human Resource Management – Dessler; PHI

FINANCIAL MANAGEMENT PAPER No.: MB 06/II/3 INTRODUCTION : Nature, Scope, Objectives of Financial management, Finance Function, financial Manager's Role, financial goal; Profit versus wealth. TIME VALUE OF MONEY : The Concept Computation of future value, Computation of Present value of cash flows. CONCEPT OF RISK & RETURN : Measurement of Returns, Concept & Measurement of Risk, Portfolio Risk, The Capital – Assets Pricing Model (CAPM) CAPITAL BUDGETING : Meaning, nature of Capital Budgeting, Evaluation Techniques, Analysis of risk & uncertainty, Capital rationing. WORKING CAPITAL (W.C.) MANAGEMENT : Nature of W.C. Trade- off between profitability & risk determining Financing mix Need for W.C. Determinants of W.C. Computation of W.C.,W.C. Financing: Trade credit, Bank Credit, Commercial Paper (C.P.); Factoring. MANAGEMENT OF CASH : Objectives of Cash Management, factors determining Cash needs Cash management Techniques. CAPITALIZATION : significance of Capitalisation, Over-Capitalisation, under- Capitalisation, Optimum Capitalisation. CAPITAL STRUCTURE THEORIES : Capital structure theories, Net Income approach, Net operating Income (NOI) approach, Modigliani – Miller (MM) approach, Traditional approach. COST OF CAPITAL : Significacance of Cost of Capital, Computation of Cost of Capital, Weighted average cost of Capital, Marginal Cost of Capital, Overall Cost of Capital & its measurement. LEVERAGE : Meaning, Operating Leverage: Theory & Illustration, Financial Leverage: Theory & Illustration, Combined Leverage; Total risk Theory & Illustration. DIVIDEND DECISION : Meaning Irrelevance of dividends, Relevance of dividends, Factors Influencing the Dividend policy, Bonus Shares & stock Splits, Legal, Procedural & Tex aspects; repurchase of Shares. LEASE & HIRE PURCHASING FINANCING : Nature & types of Lease financing, Economics of Leasing, Advantage & disadvantages of Lease financing, Hire Purchase-Meaning & Concepts; Difference between the two. CORPORATE FINANCIAL DISTRESS : Concept of Financial distress, Symptoms of Financial distress, Management of Corporate failure.

Suggested Books: 1. Financial Management - I. M. Pandey 2. Financial Management - Khan and Jain 3. Financial Management - P. Chandra 4. Financial Decision Making – J.J. Hampton 5. Financial Management and Policy – J. C. VanHorne 6. Corporate finance; Theory and Practice – S.R. Vishwanath 7. Essential of Financial Management – E.W. Walker 8. Financial Accounting for Business Managers – Bhattacharya; PHI

RESEARCH METHODOLOGY PAPER No.: MB 06/II/4 INTROCUCTION : Scientific approach to research; Social research and Social survey; Meaning of research, Difference between science and social science; Characteristics of Scientific Method; Selection of the Research Problem; Framing Hypothesis Steps in Social Research; Qualities of a good Research. RESEARCH METHOD : Case study – Importance of Case study, Experimental method types of Experiments, Statistical Method – Functions of Statistics; Process of Statistical Research; Importance of Statistical Method in Social Research Limitations of Statistical Method; Action Research and its importance. RESEARCH DESIGN : Meaning and purpose of research design, Components of research design, Research design as a variance control technique – Maximization of experimental variance, minimization of error variance and Control of Extraneous variance. RESEARCH TOOLS : Observation method – Kinds of observation and its importance and limitations, Interview method– Purpose, Kind, Preparation of an Interview Guide, Techniques, Importance and Limitations of Interview, Schedule method- Features and Types, Construction of Schedule – content, Types of Questions, Defective Question, Merits and Demerits of schedule; Questionnaire – How Questionnaire differs from a schedule; Purpose, Types and Forms; Characteristics of a good questionnaire; Factors affecting response; Advantages and Disadvantages of a questionnaire; Editing and coding pilot study and Pre-testing; Sociometry method Merits and Limitations Sociogram; Attitude Measuring Scales. DATA COLLECTION : Sources and importance of primary data. Basic methods of primary data collection; Secondary data-sources, Published and unpublished sources, national sources and their publications, Importance of secondary data. Security of secondary data, Documentary Sources – Kinds of Documents. SAMPLING TECHNIQUES : Population defined, Types of population, Sampling Method, probability and Non Probability Sampling Methods, Size of a Sample, Problem os a Representative Sample, Merits and Demerits of Sampling Method, Universe, Source- list, Sampling and Non Sampling errors. CLASSIFICATION AND TABULATION : functions of classification, Rules, Bases for classification; Tabulation – Parts of a table, Format of a blank table, Types of table, Examples of Classification and Tabulation. DIAGRAMS AND GRAPHS : Types of diagram-dimensional diagrams, Pictogram, Cartogram; Graphs-types of graph, Graphs of frequency series, Graphs of time series,

Histogram, Frequency polygon, Ogives, Band graph and Range graph; Difference between Diagram and Graph, Construction of Diagrams and Graphs. LINER PROGRAMMING : Definition Applications in various fields of management, Graphical method, Simplex method. REPORT WRITING : Purpose and Contents of the Report; Foot Note, Reference, Bibliography, Appendices. COMPUTER AND RESEARCH Suggested Books : 1.Methods of Social Survey and Research : S.R Bajpai 2.Methods in Social Research : Goode & Hatt 3.Scientific Social Surveys and Research : P.V. Young. 4.Research Methodology : C.R. Kothari.

MARKETING MANAGEMENT PAPER No.: MB 06/II/5 INTRODUCTION : Need, Want Value, Demand; Market, Exchange process; Marketing; Marketing management; Marketing strategy; Marketing mix, marketing philosophies; Marketing environment. MARKETING RESEARCH : As a subsystem of Marketing Information System; Nature, Process and Application; Demand forecasting and Measuring market share; data-base, Data Warehousing, Data Mining; Marketing Intelligence. BUYER BEHAVIOR : Meaning; Customer satisfaction – measurement, Delight, Loyalty, Quality; Customer lifetime value, Equity. Customer Relationship Management; Consumer and Organisational Markets; Determinants of Consumer Behaviour; Consumer purchase decision making; Purchase decision and Post purchase behaviour; Consumer Involvement; Organisational buying situations; Participants in the business buying process; Purchasing orientations; Organisational buying process; B-2-B Each-Commerce. MARKET SEGMENTATION AND TARGETING : Segment, Niche, Mass Customisation, Customerization, bases for consumer market segmentation; Business market segmentation; Effective segmentation; Evaluation and selection of market segment. COMPETITIVE FORCES : Identifying, Analysing and Selection Competitors; Competitive Strategies of various types; Customer- versus Competitor-orientation. POSITIONING : Points-of-parity, Points-of-difference; Differentiation strategies; Errors in Positioning. MARKET OFFERINGS: Levels and Classification of Offering, New product development; Adoption and Diffusion; Product mix and line; Product Life Cycle and Marketing Strategies; Branding, Brand equity and Branding strategies; Packaging and Labeling. SERVICE MARKETING : Definition, Characteristics and Classification; Goods/ services Continuum; Service Package-core, facilitating and augmented services; Services Marketing strategy-External, Interactive, Internal Marketing; service Quality and Gap Analysis; Services that support Goods. PRICING : Meaning; Process of Price setting – Pricing objectives, Estimating demand and Cost, Assessing pricing environment, Pricing strategies & Methods, Pricing tactics, Selecting a Price; Pricing and e-commerce; Psychological, Legal and Ethical aspects of Pricing.

INTEGRATED MARKETING COMMUNICATIONS : Role, Communication Process; Development of Marketing Communications-steps; Marketing Communications Mix; Media coordination; setting advertising objectives; Developing Advertising programme; Media selection Timing and Allocation; Advertising effectiveness; Sales Promotions-Objectives, trade and consumer Promotions; Events Public Relations; Personal selling and sales Management; direct Marketing-Customising the message; M-Commerce. DISTRIBUTION : Distribution system-Merchants, Agents and Facilitators; Marketing Flows through distribution system; Importance and Functions of distribution Channel; Independent and Manufacturer-owned Wholesalers; Consumer and B-2-B Channel; Distribution Channel for services; dual Distribution System; Hybrid Marketing system; Channel Strategy Formulation; Logistics – supply chain, value Network, Logistics functions; Physical distribution; Retailing – Classification of Retail Stores; Non-store Retailing; B-2-B e-commerce; store Positioning – Image, Atmospherics Design – Layout, Fixtures, Merchandise; store Personnel; Pricing; store Location Types; Site Selection. MARKETING ORGANISATION AND CONTROL : Organising the Marketing functions; Relations with other Departments Efficiency and Strategic Control. Suggested Books: 1. Marketing Management-Philip Kotler & Kelvin L. Keller;(12th edn) Pearson

Education. 2. Marketing Management : Planning Implementation & Control – Global Perspective,

Indian Cont ext – V.S. Ramaswamy & S. Namakumari; (3rd edn) Mac Millan. 3. Marketing – M.J. Etzel, B.J. Walker & W.J. Stanton; (13th.Edn) Tata McGraw Hill. 4. Introduction to Marketing; Theory and Practice – Adrian Palmer; Oxford (Indian Ed). 5. Marketing; Real People, Real Choices – M.R. Solomon & E.W. Stuart; Pearson

Education. 6. Principles of Marketing-Kotler & Armstrong; PHI

DATABASE MANAGEMENT SYSTEM (DBMS)

PAPER NO.: MB 06/11/6 INTRODUCTION : Architecture of DBMS, Database Design – Conceptual design with E-R model, Codds twelve commandments, Advantages of using DBMS. SQL AND QUERY OPTIMISATION : Introduction, Creating and modifying relations using SQL, Integrity constraints over relations, views, data independence, security, Destroying Aggregate operators, Comparisons using Null values, Logical Connectives, AND ,OR and NOT. FILE ORGANIZATION AND INDEXES : Sorted files, Heap files, Hashed files, ISAM, VSAM. Types of indexes – Primary, secondary, Clustered, B -tree. NORMALISATION : Definition and Types of Normalisation upto 4NF. TRANSACTION MANAGEMENT, SECURITY AND CONTROL : An overview role of a DBA, Concurrency control, cash recovery. DISTRIBUTED DATABASE MABNAGEMENT SYSTEM : Introduction. Suggested Books:

1. Database Management and Design-Hansen & Hansen; PHI 2. Database Management Systems – R. Ramakrishnan; McGraw Hill. 3. Database System: Concepts, Design and Application – Singh; Pearson Education. 4. Databased Management System – A. Silber Schatz, H.F. Korth and S. Sudarshan. 5. Database Management System – Narang; PHI 6. Databased Management System – C.J. Date.

MAGERIAL COMMUNICATION PAPER No.: MB 06/II/7 MAKING BUSINESS COMMUNICATION EFFECTIVE : Characteristics of effective communication; Audience analysis; Designing message and style of communication; Language comprehension. WRITTEN COMMUNICATION : Guidelines for business writing; Writing Letters and Memo; Report Writing; Speech writing; Preparation of minutes of meetings; Writing Job application, CV and Executive summary of documents, Legal documentation and related aspects of business communication. ORAL COMMUNICATION : Presentation skill; Negotiation skill; Group discussion and personality test (Interview); Team Presentation. FEEDBACK IN COMMUNICATION : Meaning & Nature; Feedback – a2-way process; Types; Feedback in oral and written communication; Effects of feedback Improving feedback; Developing feedback skills. BEHAVIOURAL COMMUNICATION : Behavioral aspects of communication with reference to Transaction Analysis (TA). SPECIAL ISSUES AND BUSINESS COMMUNICATION : Strategies to maintain public relation through communication; Projecting corporate image and culture. RECENT TRENDS IN COMMUNICATION TECHNOLOGIES : Visual Communication; Kinds of Visual Aid; Audio Systems; Audio-Visual Communication Electronic Media- Computer, Email, Video – conferencing, Mobile & Cellular Phones, Multimedia. Suggested Books: 1. Effective Business Communication. : H.A. Murphy and H.W. Hild

evandt; Mc-Graw Hill. 2. Lesiker’s Basic Business Communication, : R.V. Lesikar, and J.D.

Pettit,;TMH. 3. Business Communication. : K.K. Singh; Galgotia Pub.

Co. 4. Essentials of Effective Communication. : V.R.Patri & N. Patri; Green Spam. 5. Body Language. : H. Lewis; Response Books. 6. Business Communication Today. : C.L. Bov’ee & J.V. Thill; Pearson

Education 7. Effective Business Communication. : Y. Paul; S. Chand. 8. Business Communication : Abha Kaul 9. Business Communication : M. Raman and P. Singh; Oxford.

10. Business Communication Concepts, : P.D. Chaturvedi & M. Chaturvedi; Cases and Applications. Pearson Education.

11. Basic Managerial Skills for All : E.H. McGrath, S.J.; PHI 12. The Elements of International English

Style-A Guide to Writing Correspondence, : Weiss; PHI Reports, Technical Documents, Internet Pages for a Global Audience

There are three Optional Groups in this semester each containing five

papers, A student has to select any one group as his/her major area of

specialization, and any two papers from one and the same of the remaining

two groups as his/her minor area of specialisation.

Group – I Marketing Management

Group – II Human Resource Management

Group – III Financial Management

GROUP – I MARKETING MANAGEMENT

PAPER No. SUBJECT

MB 06/III/1M MARKETING RESEARCH

MB 06/III/2M SALES AND DISTRIBUTION MANAGEMENT

MB 06/III/3M ADVERTISING AND PROMOTION

MB 06/III/4M INTERNATIONAL MARKETING

MB 06/III/5M MARKETING OF SERVICES

MARKETING RESEARCH PAPER No.: MB 06/III/1M [NOTE : This paper is based on Research Methodology (Paper No. MB06/II/4). In addition to the topics covered in Paper No. MB06/II/4, participants have to study the following topics] INTRODUCTION : Nature and Process of Marketing Research; Usefulness and limitations; Decision Making and Marketing Research; Characteristics of Effective Marketing Research; Users and Suppliers of Information; Factors affecting ‘Make’ or ‘Buy’ information decision; Ethics in Marketing Research; Organising the Marketing Research Function; Internet, Intranet and On-line Research. TYPE OF RESEARCH : Qualitative and Quantitative Research, Exploratory Research , Descriptive Research; Experimental Research Designs. FORMULATING THE MARKETING RESEARCH PROBLEM : Management Problem vs Research Problem; Steps in Problem formulation, Hypothesis; Estimating the Value of Research. ATTITUDE MEASUREMENT : Nature of Attitude; Measurement and Scaling; Comparative and Non-comparative Scaling Techniques; Choosing a Scaling Technique – Evaluation criteria and other determinants. SOME ADVANCED ANALYTICAL TECHNIQUES : Analysis of Variance (ANOVA), Analysis of Covariance (ANCOVA); Discriminant Analysis; Factor Analysis; Cluster Analysis; Multidimensional Scaling, Conjoint Analysis. APPLICATIONS OF MARKETING RESEARCH : Product Research, Pricing Research; Advertising Research; brand Image Study; Distribution Research; Using Statistical Package for Social Sciences(SPSS). Suggested Books: 1. Marketing Research : An Applied Orientation – Naresh K. Malhotra (4th. Ed,);

Pearson Education. 2. Marketing Research : Parasuraman D. Grewal & R. Krishnan; Biztantra.

3. Marketing Research : Text and Cases – Rajendra Nargundkar (2nd edn),; Tata McGraw Hill.

4. Marketing Research : David A. Aaker, V.Kumar, George S. Day (7th. Edn.); John Wiley & Sons, lnc.

5. Marketing Research : Concepts & Parctices in India – S. Shajahan (2005); MacMillan India Ltd.

6. Marketing Research : Measurement & Method – D.S. Tull & D. Hawkins (2003); P.H.I.

7. Marketing Research : Luck & Rubin; PHI

SALES AND DISTRIBUTION MANAGEMENT

PAPER No.: MB 06/III/2M INTRODUCTION TO SALESMANSHIP : Feature of Salesmanship; Personal selling in marketing mix; Development of salesmanship; Types and qualities of salesman. SALES MANAGEMENT : Nature Sales Management environment. SALES PLANNING : Sales objective, Sales quota; Allocation of sales territory, Routing and Time management; RETAIL SELLING : Introduction Environment, Retail strategy. INDUSTRIAL SELLING : Introduction Environment, Industrial selling strategy. SEERVICE SELLING : Introduction and Strategy. PERSONAL SELLING STRATEGY : Its derivation from marketing strategy; Size of sales force and Kind of sales force. SALES ORGANISATION : Principle & Types of sales Organisation; Relationship with other departments, Sales Manager’s Responsibilities & Qualities. MANAGING SALES FORCE : Recruitment & Selection of Sales force; Organizing training Programmes for sales people; Motivation & Compensation – Financial & Non-financial. SALES FORCE EVALUATION & CONTROL : Sales Budgets. INTRODUCTION TO DISTRIBUTION FUNCTION : Basic concepts; Practices in the field of Channel Management – Indian context. RURAL MARKETING : Introduction, Environment and Strategy. DISTRIBUTION MANAGEMENT : Distribution objective, Strategy, Interface between sales force and channel, Channel Design, Implementing Channel Design, Managing Channel Members, Channel Power & Conflict, Channel Evaluation. Suggested Books: 1. Sales and Distribution Management : T. K. Panda & Sunil Sahadev; Oxford University Press. 2. Sales Management : Dr. S.L. Gupta; Execl Books. 3. Sales Management : Decisions, Strategies and Cases – R.R. Still,

E.W. Cundiff & N.A.P. Govoni 4. Distribution and Sales Management : S. Ramachandran & C.V. Ramanan;

Allied Publishers Pvt. Ltd. 5. Sales Management : Concepts & Cases – D.J. Dalrymple & W.N. Cron. 6. Sales Management : Concepts, Practices & Cases – E.M.

Johnson, D.I. Kurlz & E.I. Schewing;

McGraw Hill 7. Field Sales Management : Principles & Practices – S.

Ramchandran Allied Publishers Pvt. Ltd.

ADVERTISING AND PROMOTION PAPER No.: MB 06/III/3M INTRODUCTION : An Introduction to Integrated Marketing Communication (I.M.C.), Role of IMC in the Marketing Process, Organising for Advertising and Promotion; Role of Ad Agencies and other Marketing Communication Organisations. CONSUMER BEHAVIOUR AND COMMUNICATIION PROCESS : An Overview of Consumer Behaviour; The Communication Process; Source, Message and Channel factors. PROMOTION PLANNING : Establishing Objectives and Budgeting for the Promotional Programs; Creative Strategy; Planning and Development; Implementation and Evaluation. MEDIA PLANNING : Media Planning and Selection; Evaluation of Broadcast Media; Print Media; Support Media; Direct Marketing – Internet and Interactive Media. COMPONENTS OF PROMOTION MIX : Sales Promotion; Personal Selling; Public Relation; Publicity and Corporate Advertising. PROMOTION EFFECTIVENESS : Measuring the Effectiveness of Promotional Programme. OTHER ISSUES IN PROMOTION : International Advertising and Promotion Programme; Regulation of Advertising and Promotion; Evaluating the Social, Ethical and Economic aspects of Advertising and Promotion; Suggested Books: 1. Advertising and Promotion : An IMC Perspective – G.E. Belch & M.A. Belch. 2. Advertising Management : D.A Aaker, R. Batra and J.G. Myers. 3. Kleppner’s Advertising Procedure : J.T. Russell and W.R. Lane. 4. Advertising Principles and Practice : W. Wells, J. Burnett and S. Moriarty. 5. Advertising Media Planning : A Brand Management Approach – Kelley & Jugenheimer; PHI 6. Advertising Promotion and New Media – Stafford & Faber (Eds.); PHI

INTERNATIONAL MARKETING PAPER No.: MB 06/III/4M INTRODUCTION : Nature of International Marketing, Challenges and Opportunities. INTERNATIONAL MARKETING ENVIRONMENT : The global Economy, Cultural and Social forces, Political and Legal Forces. INTERNATIONAL MARKET PLACE : Multi-National Corporations(MNCs) and Other Participants. FOREIGN MARKET ENTRY STRATEGIES : Exporting, Licensing/Franchising, Joint Venture, Acquisition. INTERNATIONAL MARKETING STRATEGIES : Product Decisions, Pricing Decisions, International Channel and Promotion Decisions. INTERNATIONAL MONETARY SYSTEM : Balance of Payment, International Monetary Fund, European Monetary System, Aid for Development. INTERNATIONAL MARKETING INFORMATION SYSTEM AND RESEARCH : Nature and Scope; Introduction to e-Business. CONSTRAINS TO INTERNATIONAL MARKETING : The World Trade Organisation(WHO) debate, Intellectual Property Rights. PROCEDURES AND DOCUMENTS. INSTITUTIONAL INFRASTRUCTURE FOR EXPORTS. Suggested Books:

1. International Marketing : Analysis and Strategy – Onkvisit; Pearson Education. 2. International Trade and Export Management – F. Cherunilam 3. Global Marketing Management – W. Keegan. 4. International Marketing – P. Cateora. 5. International Marketing Management – S.C. Jain. 6. International Marketing – Srinivasan; PHI 7. International Marketing : Analysis and Strategy – Onkvisit & Shaw; PHI

MARKETING OF SERVICES

PAPER No.: MB 06/III/5M

INTRODUCTION : Definition, characteristics and Classification of Services, Role and Growth of Services in Economy, Marketing Strategy and Marketing Mix for services; marketing Mix for various services; Organisational support for effective Services marketing. CONSUMER BEHAVIOUR : Customer's interactions with service operations-Service Encounters – Types; Purchase Process; Customer expectations and satisfaction; Facilitating service evaluation by customers; Systems Approach to Service business; Customer Feedback and Service Recovery; Customer Loyalty; Customer Relationship Management. MARKETING SEGMENTATION AND SERVICE POSITIONING : Focus Strategies for Services, Micro segmentation; Developing Service concept for a Specific Segment; Competitive Positioning – Types, Levels and development; Positioning Maps and Repositioning. THE SERVICE OFFERING : The Service Concept, basic Service Package, Augmented Service Offering; steps in Creating Services; Branding New Service Development; New Service categories; Factors affecting success of New Service. MANAGING SERVICE QUALITY : Concept of Service quality Cost of Quality Gap analysis; Measuring and Improving Service Quality; Defining and Improving Service Productivity; Criteria for Good Perceived Service Quality. PRICING FOR SERVICES : Pricing objectives and Approaches; Ethical Issues; Other Issues in Pricing. COMMUNICATION MIX FOR SERVICES : Role of Communication; Communication objectives; Communication Mix; Absence of Communication; Communication Cycle – Word of Mouth. SERVICE DISTRIBUTION : flows in Service Distribution; Distribution of Supplementary and Core Services; Methods of Services Delivery; Location and Time of delivery; Service delivery and Cyberspace; Role of Intermediaries. SERVICE PROCESS : Designing Service for Customer satisfaction; Reducing service Delivery failures; Service Process Redesign; Customers as Co-producers of Service; Customer attitude towards Self-service technologies; Uncooperative/abusive Customers. HUMAN RESOURCE MANAGEMENT : Importance of Service Staff; nature of frontline Work; Failure, Mediocrity and Success; HR Strategies; Leadership and Culture.

PHYSICAL SERVICE ENVIRONMENT : Purpose and Effects of Service environment; Elements of Service Environment; Configuration of Design elements. SERVICE DEMAND AND CAPACITY MANAGEMENT : Demand fluctuations; Productive capacity; Matching Capacity to demand; demand Determinants; Approaches to deal with fluctuating demand – relevant marketing strategies. Suggested Books:

1. Services Marketing: People, Technology Strategy – C. Lovelock, J. Wirtz & Jauanta

Chatterjee; Pearson Education.

2. Text-Book of Marketing of Services : The Indian - N. Chowdhary & M. Chowdhary;

MacMilan. 3. Services Marketing – G. Apte; Oxford. 4. Services Marketing – K. R. M. Rao; Pearson Education 5. Services Marketing : Text & Cases – R. Nargundkar; TMH

GROUP – II HUMAN RESOURCE MANAGEMENT

PAPER No. SUBJECT

MB 06/III/1H COMPENSATION MANAGEMENT

MB 06/III/2H INDUSTRIAL RELATIONS AND UNIONISM

MB 06/III/3H MANPOWER PLANNING, TRAINING & DEVELOPMENT

MB 06/III/4H LABOUR AND SOCIAL SECUTITY LEGISLATIONS

MB 06/III/5H PERFORMANCE APPRAISAL AND COUNSELLING

COMPENSATION MANAGEMENT PAPER No.: MB 06/III/1H INTRODUCTION : Meaning, purpose and objectives of Wage and Salary Administration; Difference between wage and salary; Sound wage and salary structure, Characteristics of an ideal wages system; Factors affecting wages or wages criteria. LABOUR MARKET : Types & Characteristics of Labour market and their effects of employment and wages. GOVERNMENTAL REGULATION OF WAGES : Objective, Principles, Concept of minimum wages, fair wages & living wages; Methods of wage regulation in India. COMPANY WAGE POLICY : Concept, objective and principles of Company Wage Policy, Principles of company wage plan, Considerations in favour of a high or low wage policy, Concept of economic wage. JOB EVALUATION : Meaning, objectives and principles of job evaluation; job evaluation vs Job analysis; Advantages and weaknesses of Job evaluation; Methods of job evaluation. CONSUMER PRICE INDEX : Concept of consumer price index, Construction of index numbers and their use for wage and dearness allowance. DEARNESS ALLOWANCE : Concept of dearness allowance, Dearness allowance payment systems, Principle of neutralization of rise in price, Consideration of paying capacity and extent of inflation. BONUS : Evolution of the concept, Computation of bonus under the payment of Bonus Act 1965; Place of bonus in wage incentives. WAGE INCENTIVES : Relevance in the Indian context, Types of wage incentive and its plans; Preconditions of wage incentives, Maintenance of continued effectiveness of incentives. WAGE LEFISLATION : The Payment of Wages Act, 1936, The Minimum Wages Act, 1948, The Equal Remuneration Act, 1976. MANAGERIAL COMOENSATION : Management of compensation system Designing the compensation package; Labour and growth plans of the oragnisation. FRINGE BENEFITS : Definition, importance, objectives and kinds of fringe benefits; Fringe benefits in India. Suggested Books:

1. Understanding Wage System – A.M. Sharma 2. Handbook of Wages and Salary Administration – Rock 3. Productivity, Wages and Industrial Relations – G. Suri. 4. Industrial Management – J. K. Jain. 5. Labour Problems and Social Welfare – R.C. Saxena.

INDUSTRIAL RELATIONS & TRADE UNIONISM PAPER No.: MB 06/III/2H ECONOMY AND THE LABOUR FORCE IN INDIA : The Indian Economy, Labour force in India: Structure, Composition & Trends, Key issues & Critical Challenges. INDUSTRIAL RELATIONS (I.Rs.) IN COMPARATIVE FRAMEWORK : Industrialisation starategy and I.Rs., Globalisation & Industrial Relations, Case Study. TRADE UNIONS (T.Us.) : Introduction, Theories of T. U. movement, Trade Unions in India, T.U. and economic Development, The T.U. Act, 1926, Union Recognition Agreement, The Problem of free rider, Non-union firms. T.U. STRUCTURE : Models of National T.U. movements, International Trade Union Federations, Trade union Structures at the National Level, Managerial Trade Unions, Women in Trade Unions, Multiple Unions, T.U. unity and T.U. mergers, Future directions. MANAGEMENT OF T.U. IN INDIA : T.U. Constitution, T.U. functions, Internal & external Challenges, Leadership and organizational issues. APPROACHES TO INDUSTRIAL RELATIONS : Introduction, Meaning and scope, The System framework, Theoretical Perspectives – Unitary, pluralist, radical & trusteeship; Rule making and I.Rs., Basic concepts and values, Substance of a Sound I.Rs. System. INDUSTRIAL DISPUTES : Meaning, Causes, Methods of Prevention & Settlement; Collective bargaining, Mediation, Conciliation, Arbitration & Adjudication; The Industrial Disputes Act, 1947: authorities / Machineries for the settlement of disputes, Lay off, Retrenchment Strikes, Code of discipline. WORKERS PARTICIPATION IN MANAGEMENT : Meaning, Need, Controversies, The Indian Scene, Causes of failure. EMPLOYEE GRIEVANCES : Approaches to the Grievance Machinery, Nature of Grievance, causes of Grievances, The Grievance Procedure. DISCIPLINE : Meaning, features, aims & objective; Forms & Acts of discipline, Causes of Indiscipline / misconduct, Principles for Maintenance of discipline, Procedures, Penalties, The Industrial Employment (Standing Orders) Act, 1946. Suggested Books:

1. Industrial Relations & Labour Legislations – P.R.N. Singh 2. Industrial Relations – A. Monappa; Tata McGraw Hill

3. Industrial Relations in India – Ratna Sen; McMillan

MANPOWER PLANNING, TRAINING & DEVELOPMENT

PAPER No.: MB 06/III/3H INTRODUCTION : Meaning and significance of Manpower Planning, Objective of manpower planning at micro-and macro-levels, Systems approach to manpower planning; Practical steps to introduce manpower planning at the enterprise ,level; manpower Planning in India; effects of Globalisation. INTERNAL SYSTEM FLOWS OF MANPOWER : Oragnisation as a matrix of jobs; Actuarial, renewal, stationary and Markov models. Education-training-employment-development cycle. EXTERNAL SUPPLY OF MANPOWER : Identification and evaluation of external sources. DEMAND FORECASTING : Calculation of the various losses likely to occur during the forecast period; Empirical methods-actuarial method, cohort analysis, survival curves, normal wastage curves, census analysis; Retention profile; Demand forecasting techniques for new manpower requirement. FORMULATION OF MANPOWER PLAN FOR : (i) a running enterprise with no major expansion plans, (ii) a running enterprise with major plans for expansion, modernization, diversification,

etc. (iii) a new enterprise about be set up. MACRO-LEVEL MANPOWER PLANNING : Progress in India and abroad, Various approaches to macro-level manpower planning – their merits and demerits; Methods available for global forecasting. THE PROCESS OF RECRUITMENT : Recruitment needs; Locating sources of manpower Closed shop and union shop, Promotion vs direct recruitment and talent spotting. TRAINING & DEVELOPMENT : Nature of Training & Development, inputs in training & Development, Skills, Education, Development, Ethics, Attitudinal Changes, Decision making and problem solving skills; Training & Development as Source of Competitive Advantage. THE TRAINING PROCESS : Needs Assessment, Issues in needs assessment, Consequences of absence of Training Needs Assessment, Deriving Instructional Objectives; Designing Training & Development Programme; Implementation of the Training Programme Training of Trainers.

EVALUATION OF THE TRAINING PROGRAMME : Methods, Impediments to effective training, How to make training effective? CASE STUDIES Suggested Books: 1. Manpower Planning : Selection, Training and Development – D.V. Aggarwala. 2. Personnel Administration – Sikula. 3. Personnel Management and Industrial Relations – Dale Yoder. 4. Human Resource & Personnel Management – K. Aswathappa; Tata McGraw Hill. 5. How to Improve Trainers' Effectiveness – S. Balachandaran. 6. Training for Development – R.P. Lynoton & Pareek.

LABOUR AND SOCIAL SECURITY LEGISLATIONS PAPER No.: MB 06/III/4H [ Prerequisite: Knowledge of Constitution of India, International Labour Organisation (ILO) & National Council for Labour (NCL)] LABOUR LEGISLATION IN INDIA : Purpose, Origin, Development, Process of enactment, Administration and types. IMPORTANT LABOUR LEGISLATIONS : The Factories Act, 1948; The Industrial Employment (Standing Orders) Act, 1946; The mines Act, 1952; The Shops & Establishment Act; The Child Labour (Prohibition and Regulation) Act, 1986; The Apprentices Act, 1961; SOCIAL SECURITY : Meaning, Aspects, Scope IMPORTANT SOCIAL SECURITY LEGSLATIONS : Objectives, scope, Administration and main provisions, The Workmen's Compensation Act, 1923; The E.S.I. Act, 1948; The Employees' Provident Funds & Miscellaneous Provisions Act, 1952; The Maternity Benefit Act, 1961; The Payment of Gratuity Act, 1972. Suggested Books:

1. Bare Acts 2. Industrial Relations, Trade Unions & Labour Legislation – P.R.N. Singh; Pearson

Education. 3. Labour Year Book of India.

PERFORMANCE APPRAISAL & COUNSELLING PAPER No.: MB 06/III/5H INTRODUCTION : Meaning, Objective and Competitive Advantages; Improving performance, Correct decision, Ensuring legal compliance Minimizing Job Dissatisfaction & Turnover, Consistency between Organisation strategy and Behaviour; Organisational strategy and Performance appraisal; Performance appraisal and Job evaluation. APPRAISAL PROCESS : Objective, Establishing job expectations, Designing appraisal programme: Formal & Informal Appraisal; Whose performance should be rated? Who are Raters? PROBLEMS OF APPRAISAL : Leniency or Severity, Central Tendency, Halo Error, Tater Effect, Primacy & Recency Effects, Perceptual set, Performance Dimension Order, Spillover Effect, Status Effect, Factors that help improve accuracy. What should be rated? Timing of evaluation. METHODS OF APPRAISAL : Traditional and Modern Methods, Rating scales, Checklist Forced Choice Method, Forced Distribution Method, Critical Incidents Methods, Begaviourally Anchored Rating Scales, Field Review Method, Performance Tests & Observations, Confidential Records, Essay Method, Cost Accounting Method, Comparative Evaluation Approaches, Ranking Method, paired-Comparison Method. FUTURE ORIENTD APPRAISALS : MBO, Psychological Appraisals, Assessment Centres, 3600 Feedbacks APPRAISING THE PERFORMANCE PERFORMANCE INTERVIEW USE OF APPRAISAL DATA. MONITORING OF APPRAISAL SYSTEM : Challenges of Performance Appraisal, Legal Issues Associated with Performance Appraisal. OTHER TECHNIQUES : Self-Appraisal, Peer Appraisal, Multiple Appraisal. PERFORMANCE COUNSELLING : Steps in Counseling, Essentials for an effective counseling system. Suggested books: 1. HRM in Practice 300 Models, Technique & Tools – S.R. Kandula; Prentice Hall of

India.

2. HRM and Personnel Management: Text & Cases – K. Aswathappa; McGraw Hill 3. Strategic HRM : Text & case – K. Prasad; Macmillan India Ltd. 4. Designing & Managing HR Systems – U Pareek & V.J. Rao

Note : All Text Books on HRM contain adequate Material.

GROUP – III FINANCIAL MANAGEMENT

PAPER No. SUBJECT

MB 06/III/1F FINANCIAL PLANNING AND CONTROL

MB 06/III/2F SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT

MB 06/III/3F FINANCIAL INSTITUTION AND MARKET IN INDIA

MB 06/III/4F MERGERS AND ACQUISITIONS

MB 06/III/5F INTERNATIONAL FINANCIAL MANAGEMENT

FINANCIAL PLANNING AND CONTROL PAPER No.: MB 06/III/1F INTRODUCTION : Financial forecasting, planning and control; Long term and shout term financial planning; Responsibility accounting; Control process; Place of the financial manager in total organization structure; Preparation of provisional, estimated and projected financial statements. CAPITAL BUDGETING AND LONG-RANGE PLANNING : Preparation capital expenditure budgets – evaluation of capital expenditure proposals, return on capital, time adjusted methods – discounted cash flow, internal rate of return, net present value analysis, pay back period. FINANCIAL MANAGEMENT IN PUBLICE SECTOR ENTERPRISE : Capital budgeting, Long Term financing, Working Capital Management, Memorandum of Understanding, Financial Control; Privatisation. WORKING CAPITAL AND SHOUR-RANGE PLANNING : Management o working capital surplus; Cash management; Management of inventories and receivables; Credit management and credit policy. PLANNING THE CAPITAL STRUCTURE : Top management financial policies; Cost of capital; Theory of capital structure; Capital structure decision of the firm; Dividend policy; Plough back of earning; Internal financing; Tax and depreciation considerations; Bonus shares and right issues, Under – and over-capitalisation. PROFIT PLANNING AND COST – VOLUME – PROFIT ANALYSIS : Fixed and variable costs; Contribution margin; Break even analysis; Applications of cost-volume-profit analysis; Variability of fixed costs; Changes in variable cost; Changes in product mix; Increase / Reduction sales volume; Pricing policies; Variance analysis – Material, Labour and Overhead Variance. Suggested Books: 1. Financial Management and Corporate Planning – V.S.P. Rao

2. Financial Planning and Policy – W. Walker

3. Financial Management: Theory and Practice – Prasanna Chandra; Tata McGraw Hill

4. Financial Management: Text, Problems and Cases – M.Y. Khan and P.K. Jain; Tata

McGraw Hill.

SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT

PAPER No.: MB 06/III/2F INTRODUCTION : An overview, Meaning, Objective & Scope, Capital Market, its role and objective, Listing of securities, Capital Market Instruments, Trading in Derivatives; Features and options – Public Issue – Initial Public Offering(IPO); Book Building, Buyback of shares, Capital Market Intermediaries; Money Market; Features, objective, money Market Instrument, Monetary Policy; International Capital Market: External Commercial Borrowing, Foreign currency convertible bonds, American Deposit-Receipt(ADR), Global Deposit-Receipt(GDR), Indian Depository Receipts and Euro-Issues. VALUATION OF SECURITIES : Valuation of Bonds/Debt, Valuation of Equity/Retained Earnings, Valuation Preference Shares, Market Test Ratios. RISK & RETURN ANALYSIS : Investment in a single security, Investment in a portfolio of more than one securities, Type & measures of Risk, Diversification of Risk, Security Market Line & Capital Asset Pricing Model, Selection of optional portfolio - Feasible Region, Efficient Frontier, Investors Indifference curve, Capital Market line, Security Market Equilibrium, Risk & Return in Derivative Trading (Features & Options) SPECIAL TOPICS : Capital Market Indices, Credit Rating of Capital Market Instrument, Support Level and Resistance level of Price, Movement of Security/market portfolio, Phases of Price Movement of a security – Consolidation, Volatility and Profit Booking, Role of a Portfolio Manager. Suggested Books: 1. Financial Management: Theory & Practice – Practice Chandra; Tata McGraw Hill.

2. Portfolio theory and Capital Market – W.F. Sharpe; Tata McGraw Hill.

3. Investment Analysis and Portfolio Management – Ranganathan; Pearson Education.

4. Portfolio management – Kevin; PHI

5. Security analysis and Portfolio Management – Fischer & Jordan; PHI

6. Bond Pricing & Portfolio Analysis – de la Grandville; PHI

FINANCIAL INSTITUTION AND MARKET IN INDIA PAPER No.: MB 06/III/3F INTRODUCTION : Nature & role of financial system, Structure of Financial System, Function of Financial Sector, Equilibrium in Financial Market. REGULATORY AND PROMOTIONAL INSTITUTIONS : The Reserve Bank of India: Organisation & Management, Instruments of Monetary Control, Monetary Policy of the RBI; The Securities and Exchange Board of India (SEBI): Establishment of SEBI, Constitution & Management of V, Objectives of SEBI, Functions of SEBI. BANKING INSTITUTIONS: Commercial Bank: Evolution, Financial services, Fiduciary services, Daheja and Tandon Committee; Co-operative Bank: Introduction, Features of Co-operative Banks. NON-BANKING FINANCIAL & INVESTMENT INSTITUTIONS: An overview of Non-Banking Financial Companies (NBFCs); Insurance Companies: Introduction, General Nature of Insurance Company, LIC Vs. GIC, Valuation of life policies; Mutual Funds: Introduction, MF in India, Types of MF, SEBI directives for MF, Private MF, Money Market MF (MMMF); Miscellaneous NBFCs: Loan Company, Hire-Purchase Finance. Lease Finance, Housing Finance, Factors, Depositary & Custodial Services, Merchant Bank, Venturfe Venture Capital; Debt rating agency : Meaning, Purpose, Criteria for appraisal & certification. MARKETS : Call Money Market: Meaning, Participation, Size of Call Money Market; Treasury Bills Market: Different types; Commercial Paper Market in India; Foreign Exchange Market: Nature, Organisation & Participants, Exchange Rates (ERs). PRIMARY MARKET : Introduction, Instruments; Equity Shares, Preference Shares, Debentures; Public Issue of Securities, Underwriting Public issue through prospectus. SECONDARY MARKET – STOCK EXCHANGE(S.E.) : Introduction, Growth of Stock Exchange Stock brokers, Functions of SE, Trading in SE, Regulation relating to SE, Forward Trading, Weakness of Badla system, Ban on Badla, Bombay SE, National Stock Exchange (NSE), Over-the-Counter Exchange of India (OTCEI). DEVELOPMENT BANKING : Functions of Industrial Finance Corporation of India (IFCI), Industrial Credit & Investment Corporation of India (ICICI), Industrial Development Bank of India (IDBI), Industrial Reconstruction Corporation of India (IRCI). Suggested Books:

1. Financial Institution in Market: Structure, Growth & Innovations – L.M. Bhle.

2. Financial Institution in India – P.K. Jain

3. New Issues Market – M.Y. Khan

4. Indian Financial System – Pathak; Pearson Education

5. India Financial System – Pathak; Pearson Education

6. How the Bond Market Works – New York Institute of Finance; PHI

7. How the Stock Market Works – Dalton; PHI

MERGERS & ACQUISITIONS PAPER No.: MB 06/III/4F Introduction to Mergers and Acquisitions, Motives and Benefits.

Maximization of value and Mergers & Acquisitions.

Various types of Mergers and Acquisitions.

Methods of Valuation of firms/DCF Evaluation of Mergers.

Theories of Mergers.

Sell – Offs & Divestitures/Tender offer.

Modalities of Payments – Tax implication.

Joint Ventures.

Disinvestment of Public Sector Undertakings and Leveraged buyouts.

Corporate Control – Buyback of Shares & Exchanges.

Management Guides for Merger and Acquisition.

Regulation of Merger and Takeover in India.

Accounting for Mergers and Acquisitions:

Suggested Books:

1. Mergers, Restructuring and Corporate Control – J.F. Weston, K.S. Chung and

S.E. Hoag; PHI

2. Mergers, Acquisitions and Takeovers – H.R. Machiraju; New age International

Publishes.

3. Financial Management – I.M. Pandey.

4. Takeovers, Restructuring and Corporate Governance – Weston; Pearson

Education.

INTERNATIONAL FINANCIAL MANAGEMENT PAPER No.: MB 06/III/5F INTRODUCTION : Meaning, Objective, Scope and Emerging Trends. INTERNATIONAL FINANCIAL ENVIROMENT : International Economic Issues, Institutions and Development, Emergence of Post World War Il International Business Relations – A Global Perspective; The Economic Treaties between Nations, Agreements and Trade Relations of a new world order; Formation and functions of Multi-National Corporations/Firms leading to International Financial and Capital flows; The Regulatory framework of Foreign Exchange in India and with other countries of the world; Major Trading nations and their International trade practices; International Chamber of Commerce, International Financial markets & Systems, Other International Financial Institutions, Laying conditions for Business/ Investment between Nations. The Balance of Payments framework and India's position in the International Business Community; The Divide of Developed and Developing nations; The setting up of International Monetary fund, The World Bank, The International financial Corporation, The International Development Agency. FOREX MANAGEMENT IN INDIA : The Fera & Fema, in India The Exchange rate mechanism, the instrument, the currencies, the Foreign Exchange Markets; Determination of Exchange rates, their forecasting, forward & spot rates, the holding of reserves of major currencies and its impact on the national economy; Managing Exposure Risks and Accounting principles for transaction; Hedging & other techniques of risk coverage & Return enhancement; Central Bank's role in regulation of Foreign Exchange outflow/ Inflow, national Capital Budgeting. INTERNATIONAL WORKING CAPITAL MANAGEMENT : Financing of Foreign Trade, International Cash Management, International Receivables & Inventory Management. INTERNATIONAL INVESTMENTS DECISION & PORTFOLIO MANAGEMENT : Foreign Investment Decision, Direct Foreign Investment, Multi- EQUITY & DEBT Market Instruments, ADR, GDR, IMD etc; International Investment Instruments – Strategies and options available for Capital formation; Globalisation, Liberalisation & Privatisation in W.T.O. Scenario, Capital account Convertibility and related Issues for Developing Economies; The Asian Debacle & its consequence for India. Suggested Books:

1. International Financial Management – PRASAD.G. Apte; Tata McGraw Hill.

2. Economic Development – Michael P. Todaro & Stephen C. Smith; Pearson

Education.

3. Multinational Finance: Kirt C. Butler; Vikash Publication.

4. Fundamentals of Corporate Finance : Ross Westerfield Jordan; TMGH.

5. Multi National Financial Management: Madhu Vij; Excel Books.

PAPER No. SUBJECT MB 06/IV/1 BUSINESS ENVIRONMENT

MB 06/IV/2 BUSINESS LAW

MB 06/IV/3 STRATEGIC MANAGEMENT

MB 06/IV/4 MANAGEMENT INFORMATION SYSTEM

MB 06/IV/5 INTERNATIONAL BUSINESS MANAGEMENT

MB 06/IV/6 MANAGEMENT ETHICS

MB 06/IV/7 PROJECT AND VIVA-VOCE

BUSINESS ENVIRONMENT PAPER No.: MB 06/IV/1 INTRODUCTION : Salient features, Environmental Factors, Role of Government, Judiciary, Legislature; Societal, Labour, Demographic, Technological, Economic & Environmental Factors and Their impact on Business Organisation. PLANNING IN INDIA : Economic Planning, Planning Model, 5 years Plans & their achievements & failures, Unemployment, Human Development. INDUSTRIAL POLICY : Government's role in Public Sector Enterprises, Small Scale Sector, Industrial Licensing, Competition Commission of India (CCI); Company Law, Labour Law, Trade Policy, International Trade, World Trade Organisation (WTO), TRIPS & TRIMS, Industrial Sickness & Exit Policy. LIBERALISATION, PRIVATISATION & GLOBALISATION (LPG) : private Sector, Multi-National Corporation (MNCs), WTO, Role of International Monetary Fund (IMF) & World Bank, Foreign Institutional Investors (FIIs), Foreign Direct Investment (FDI). MONITORY POLICY : Fiscal/ Budgetary Policy, Deficit Financing, Role of Banks, Financial Institutions, Industrial Development bank of India (IDBI), Industrial Financial Corporation of India (IFCI); Foreign Exchange Regulation Act(FERA), 1973 & Foreign Exchange Management Act (FEMA), 1999. MONEY MARKET : Stock Exchange, NSE, BSE, Derivative Market, Futures and options, Venture Capital Market. TAXATION : Direct and Indirect Taxes, Value Added Tax (VAT), Modified VAT (MODVAT), Central VAT (CENVAT). GROWTH OF INFRASTRUCTURE : Power, Transport (Road, Railways, Aviation); Communication. AGRICULTURE : Policy, Growth in 5 years Plans, Land Reforms, Green Revolution, Agro-Industries, Declining Contribution in Gross Domestic Project (GDP). GROWTH OF SERVICE SECTOR : Its Contribution to Nation's Wealth; Information Technology (IT), Business Process Outsourcing (BPO), Knowledge Process Outsourcing (KPO). BUSINESS & SOCIETY : Ethics in Business, Corporate Social Responsibility, Corporate Governance, Environmental Management, Sustainable development. Suggested Books:

1. Business Environment – Shaikh Saleem; Pearson Education 2. Government in Business – S.S. Khera. 3. Economic Environment in Business – S. Mulkherjee. 4. Essential of Business Environment – K.Aswathappa. 5. Macro-environmental Analysis for Strategic Management – Fahey and Narayan. 6. Indian Development Policy Imperatives – V.L. Kelkar & V.V.B. Rao. 7. India's Economic Crisis – B. Jalan 8. India's Economy – I. Dhingra.

BUSINESS LAW

PAPER No.: MB 06/IV/2 THE CONSTITUTION OF INDIA : Preamble; Fundamental Rights; Fundamental Duties; Directive Principles of State Policy. INDIAN CONTRACT ACT, 1872 : Definitions; Communication, acceptance and revocation of proposals; Contracts-voidable contracts and void agreements, contingent contracts, Performance of contracts; Certain relations resembling those created by contracts; The consequences of breach of contract; Agency. INDIAN PARTNERSHIP ACT, 1932 : Nature of partnership; Relation among partner; Implied authority; Holding out; Minor as a partner, Reconstitution of partnership firm; Dissolution of firm; Registration of firm. SALES OF GOODS ACT, 1930 : Sales and agreement to sell; Conditions and warranties; Transfer or passing of property; Transfer of risk; Transfer of titles; Righjts of unpaid seller against goods. THE COMPANIES ACT, 1956 : Definitions and Meanings; Holding and subsidiary companies; Act to override memorandum, articles, etc; board of company law administration; Incorporation of company and matters incidental thereto; Prospectus and allotment, other matters relating to issue of Shares and debentures; Share capital and debenture; Management and administration – general provisions, directors, managing agents, secretaries, managers, etc; Prevention of oppression and mismanagement; Winding up-modes of winding up by the court, voluntary winding up, winding up subject to supervision of court. NEGOTIABLE INSTRUMENTS ACT, 1881 : Meaning; Promissory note; Bill of exchange; Cheque, crossing of cheque; Holder in due course; Negotiation and assignment; Endorsement; Liabilities of parties; Dishonour of cheque under section 138 of The N.I. Act, Noting and protest. THE COMPETITION ACT, 2002 : Extent and commencement; Definitions; Prohibition of Anti-competitive, agreements, Abuse of dominant position, Combinations and their Regulation; Competition Commission – Composition, Other Members; Duties, Powers and Function of Commission; Penalties. ARBITRATION AND CONCILITION ACT, 1996 : Arbitration and Arbitration agreement; Appointment and removal of arbitrator; Conduct of arbitral proceeding; Award-meaning, correction and interpretation of award, setting aside of award; Enforcement of foreign arbitral awards with reference to New York Convention Awards and Geneva Convention Awards; Conciliation-meaning, Conciliation proceeding; Appointment and role of conciliator. CONSUMEER PROTECTION ACT, 1986 : Salient feature; Consumer; Rights of consumer; Redressal agencies and functioning; Relief available. THE ENVIRONMENT (PROTECTION) ACT, 1986 : Defiinitions; Prevention and control of pollution; Rules relating to Enviroment, Hazardous Wastes, Manufacture,

Storage and Import of Hazadous Chemical; Administration of the EPA; Sanctions in the EPA; Water Cess. THE INFORMATION TECHNOLOGY ACT, 2005 : Commencement, Extent; Meaning of Information and Right to Information; Meaning and obligations of Public Authority, Plos and their duties; Exemptions from disclosures, Parrtial disclosure, Agencies excluded from disclosure, Request for Information _ Application Procedure, Time limit to get information Fee, Ground for Rejection, Central and State Information Commissions – Their Constitution, Fee Ground for Rejejction, Central and State Information Commissioners; Role of Central/State Governments, jPower to make rule and deal with difficulties. Suggested Books: 1. Concerned Bare Acts.

2. Mercantile Law – M.C. Shukla

3. Business Law – M.S. Pandit & S.Pandit

4. Mercantile Law – V.K. Baftra & V.K. Kalra

5. Mercantile Law – M.C. Kuchhal.

STRATEGIC MANAGEMENT PAPER No.:MB 06/IV/3 [Note: In this paper out of 07 questions 01 question carrying 32 marks will be a case study which will be compulsory. Out of the remaining 06 questions a student will be rqquired to answer any 03 each carrying 16 jmarks.] INTRODUCTION : Basic concepts – Mission & Vision, Goal, Objective, Startegic intent; Startefgy Meaning, Types, Strategic Management as a system; Strategy development in practice – Patterns. Influence of organizational culture and organizational politics; Externally imposed strategy. Configurations of strategy development processes. ENVIRONMENTAL ANALYSIS : PESTEL Framework, Industry and Competitive Environment, Economic features of and Competitive force s in an Industry, Industry's driving forces and their impact on industry environment; Strategic group majps; Assessing key rivals strengths and weaknesses; Anticipating their likely strategy; Key Factors for Future Competitive Success; Identifying Opportunities in the Industry Environment. STRATEGY FORMULATION IN SINGLE BUSINESS ORGANISATION : Competitive strategy choices – First-mover vs Later-mover, Offensive and Defensive Strategies; Alliances; Merger and Acquisition Strategies; Outsourcing Strategies, Integration strategies; Uses of Internet; Strategies for Emerging, Turbulent, Maturing, Deculining and Fragmented Industries, Sustaining rapid company growth, Strategies for Industry Leaders, Runners-up, Weak and crisis-crisis-ridden firms; Subjective Factors in Strategic choice. STRATEGY FORMULATION IN MULTI-BUSINESS ORGANISATION : Generic Corporate Strategies; The Portfolio Approach – BCG Matrix, GE Matrix, Life Cycle – Competitive Strength Matrix; The Synergy Approach – Capitalising on Core Competencies; Corporate Parenting and Patching; Corporate level considerations; Criteria for strategy evaluation. STRATEGY IMPLEMENTATION : Developing effective functional Strategies; Structuring the Organisation – Organisational Life Cycle, Resource Allocatioin; Strategic Leadership – Managing Change, Organisational Culture, Empowerment. STRATEGIC EVALUATION AND CONTROL : Strategic Drift – Concept and explanation, Basic control process; Types of Controls; measures of Corporate and Divisional Performance Balanced Score Card; Strategic Information System; Problems in Measuring Performance Guidelines for Proper Control. Suggested Books: 1. Crafting and Executing Strategy : The Quest for Competitive Advantage : Concepts

& Cases – A A Thompson Jr., A.J. Strickland III, J.E. Gamble; TMH

2. Exploring Corporate Strategy – G. Johnson & K. Scholes. 3. Business Policy & Strategic Management – Azhar Kazmi; TMH 4. Concepts in Strategic Management and Business Policy – T.L. Wheelen, J.D. Hunger

K. Rangarajan; Pearson Education. 5. Strategic Management: Formulation, Implementation & Control – J.A. Pearce II and

R.B. Roobinson Jr.; TMH 6. Business Policy & Strategic Management : Concepts & Applications – Gupta,

Gollakota & Srinivasan; PHI 7. Strategic Management: Concepts & Cases – David; 8. Strategic Management: Text and Cases V.S.P. Rao and V. Hari Krishna; Excel

Books.

MANAGEMENT INFORMATION SYSTEM (MIS)

PAPER No.: MB 06/IV/4 ORGANIZATION AND INFORMATION SYSTEM : What is an Information system?, Types of system, System Analysis, Design, Development methodologies, tools, Major types of Information systems, Development models – Waterfall model, Prototyping and RDA. MANAGEMENT INFORMATION SYSTEM: MIS – its functions, Components, Characteristics and reasons for its success and failure. MERGERS DECISION MAKING AND MIS DECISION SUPPORT SYSTEM (DSS) : Types of Decision, Type of DSS, Its Components, Functions, Application and GDSS. STRATEGIC AND PROJECT PLANNING FOR MIS IMPLEMENTATION, EVALUATION AND MAINTENANCE OF MIS FUNCTIONAL AREAS OF MIS : Marketing and Sales Information System, Manufacturing and Production Information System, Human Resource Information System, Finance and Accounting Information System. Suggested Books:

1. Management Information Systems : Managing the Digital Firm – K.C. Laudon &

J.P. Laudon.

2. Management Information System : R.G. Murdick, J.E. Rose and J.R. Claggtt.

3. Management Information Systems – Sadagopan; PHI

4. Management Information Systems : A Concise Study _ Kelkar; PHI

INTERNATIONAL BUSINESS MANAGEMENT

PAPER No.: MB 06/IV/5 INTRODUCTION : Meaning, Scope, Importance and Theory of International Business. COMPARATIVE MANAGEMENT : Comparative study of the Management Practices in USA, Japan, China and some European Countries. ENVIRONMENTAL FACTORS : Cultural, Economic, Politic al, Legal and Technological. REGIONAL ECONOMIC INTEGRATIION AND COOPERATIVE AGREEMENTS. THE STRATEGY OF INTERNATIONAL BUSINESS. FORMULATING AND IMPLEMENTING STRATEGY FOR INTERNATIONAL AND GLOBAL OPERATIONS. GOVERNMENT ATTITUDE TOWARDS FDP. INTERNATIONAL BUSINESS NEGOTATIONS AND DIPLOMACY. COUNTRY EVALUATION AND SELECTION. COLLABORATIVE STRATEGIES. CONTROL STRATEGIES. INTERNATIONAL BUSINESS STAFFING : Recruitment, Selection and Training of Personnel for Foreign Assignment. Suggested Books:

1. International Business : Environment and Operations – D.J. Daniels, H.

Radebaught, P.D. Sullivan

2. International Management : Managing Across Borders and Cultures – H. Deresky.

3. International Business : Competing in the Global Market Place – W.L. Hill,

Charles.

4. Management : A Global Perspective – H. Koontz & H. weihrich,]

5. International Business: Text & Cases – Cherunilam; PHI

6. International Management: Managing Across Borders and Cultures – Deresky;

PHI

MANAGERIAL ETHICS PAPER No.: MB 06/IV/6 INTRODUCTION : Values – Meaning, Classification; Some ethical values; Examples of Ethical Problems in Management; Socio-economic values-Economist/Materialist Tradition, Humanist/Materialist Tradition, Humanist Approach; Cultural values-Difference Between Western and Indian Culturers; Culture and Ethical Values; why should Managerial Decision be Ethical? ETHICAL MANAGEMENT : Ethical Issues at Workplace, managerial Dilemma, Value-based Management; Ethical Decisions- Characteristics of Ethical Problems in Management, Framework for Ethical Thinking, Determinants of Ethical decisions; Normative Frameworks- Personal benefit, Social benefit, Neutralisation, Categorical Imperatives, Duty, Principle of Justice, Principle of Lawfulness; Characteristics of Good Decision; Partiality and Care; Moral, Immoral and Amoral Managers. ORGANISATIONAL ETHICS : Individuals in Organisations, Organisational Culture, Types of Organisations, Corporate Ethics, Need for Corporate Code of Ethics; Formulation and Implementation of Code of Ethics; Some Approaches to Managing Oragnisation's Ethical Conduct – Non- issue, Damage control, Compliance and Ethical culture approaches. BUSINESS ETHICS : Ethics in business, The Indian context; Ethical Concerns and the environmental facts; Ethical issues in Advertising, Take over and Merger; Ethical stances of Business Organisations. CORPORATE GOVERNANCE : Meaning of and issued in Corporate Governance, Good Corporate Governance, Corporate Governance Code, Corporate Governance and Investment. SOCIAL RESPONSIBILITY : Concept and rationale, Corporate Social Responsibility – Antaganists, Views; Social Responsiveness; Environmental Concerns. Suggested Books: 1. Ethical Management: Text & Cases in Business Ethics & Corporate Governance-

Satish Modh; Macmillan.

2. Business Ethics: Concept and Cases – M.G. Velasquez; Pearson Education.

3. Ethical Choices in Business – R.C. Sekhar; Response Books.

4. The Ethics of Management – Larue Tone Hosmer; Universal Book Stall.

5. Ethics in Public Management - Frederickson & Ghere; PHII

6. Ethics in Management and Indian Ethos – Bishwanath Ghosh; Vikas

PROJECT REPORT AND VIVA-VOCE PAPER No.: MB 06/IV/7 At the end of fourth Semester, each student shall have to carryout a project with an organization. The Project shall have to be officially assigned or approved bu the organization and carried out under the supervision of its representative. Members of the faculty of the Institute will also be available for guidance. Duration of the Project shall be 08 weeks. Each student shall have to submit 03 copies of the Project Report to a per-specified member of the faculty. A viva-voce will, then, be conducted on the project study done by the students. The writer part of the project study (Project Report) shall carry 50 marks and viva-voce shall carry 50 marks.