How effective is the combination of the main product and the ancillary texts?

The Digipak

The Magazine advert

What is the link between the main product and the ancillary

Thus picture is basically what we used for one of the sides in our digipak, it shows all the band members holding up the pieces of card with the lyrics on.

Another link Another picture that is from the media film is this guitar, that is on the digipak

This is a close up of the guitar, which is in sync to the music when the guitar solo is about to happen

Another link

This is just a general picture of an ice cream, this is a link because it represents, The 99’s.

We used the picture to symbolize the play on words effect. The band name is called The 99’s so we used the ice cream on the digipak to show the link between the ice cream and the 99’s

Another link

This picture is also taken from the music video, so we thought we would just have a picture of the band members posing on the brick wall for another side to our digipak.

This image is also showing the type of costume that we are wearing throughout the music video, the kind of indie style.