Linkedin Activity streams for actionable insights in B2B
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Transcript of Linkedin Activity streams for actionable insights in B2B
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Linkedin Activity Streams for actionable insights
embrace your network
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LINKEDIN IS THE B2B PROFESSIONAL NETWORK
DEVELOPRELATIONSHIPS
BUILDREPUTATION
CONTENT& INSIGHTS
INTEREST PROFILE OF CONNECTIONS
KEY CONVERSATIONSTO ENGAGE
RELEVANT CONTENTBUILDS TRUST
SHARED ACTIVITY IS THE KEY
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A QUALITY NETWORK IS ESSENTIAL FOR B2B SALES
SHARED ACTIVITY INTEREST PROFILE≈likesshared news comments updates
Drive quality engagements adding value at seleted Groups Conversations and Contacts Updates from Linkedin
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prob
lem
How can I stay up to date with key
contacts ?
how can I focus on the conversations to
engage in?
WHO NEEDS ME NOW - HOW TO EARN THEIR TRUST
BUT... THE STREAM OF DATA IS OVERWHELMING
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solut
ion ACTIONABLE SOCIAL INTELLIGENCEA personal dashboard to filter by business interest Groups
conversations and contacts updates from Linkedin
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solutio
nHOW DOES IT WORK?
is an artificial intelligence engine that analyses Linkedin shared content to filter by concept and
that also learns from the user feedback
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SALES INTELL/ SOCIAL CRM
ECOSYSTEM & DIFERENCIATION
We use a technology intensive approach with a consumer type-easy to use service. Artificial intelligence and big data analytics for a comprehensive filtering by concept, so you can have more eficient,mindful professional relationships and still get some free time
Puts back Linkedin Activity Streams as source of insights Drives quality engagements with selected contentInvesting in a quality network essential for business
Complements Sales Solutions for actionable social sellingDIFERENCIATION; PERSONAL INTELLIGENCE
LINKEDIN - WORK YOUR NETWORK
SOCIAL MONITORING BUSINES INTELLKeywords for mentions
Publish vs nurtureNo FINE TUNED for B2B
Sales Triggers “unprocessed”Does not filter
Turnkey projectsrequires “all” data
to work$$$$
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SAVE TIME to find relevant conversations to engage
get the information that matters without extensive group posts screening or endless keyword searches
bene
fits
SPAM
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Monitor the stream from your connections that fit into your targets to be alerted when an opportunity arise based on their activity
bene
fits BE ON TOP OF INTEREST SIGNALS FROM CONECTIONS
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Share your expertise in a targeted context so the value you add will resonate across the people involved in the discussion, the passive audience and their trusted networks
POSITION RELEVANT CONTENT TO A SELECTED TARGETbe
nefits
case studies
articles
Blog post
event
Video
group debate
EnterpriseContent
employeenetwork
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join the beta at www.relevante.me
or get in touch;
Join the user group for early adopters; to learn, share ideas ,experience ;
embrace your network
Jorge AraluceCEO & Founder