7 Startup Fears that separate Entrepreneurs from Wantrepreneurs
Lean Startup - A Primer for Entrepreneurs
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Transcript of Lean Startup - A Primer for Entrepreneurs
Lean Startup: WTF?
massdistraction
Justin [email protected]@mimecast.com
The Next Web, AmsterdamApril 29th 2011
Analyst Blogger
Community Manager
Where I work
How the problem used to be solved...
Nearly 1m users can’t be wrong!
Gueorgui Tcherednitchenko
+ Experience
Business Plan…
dpstyles™
Houston, We Have A Problem…
nasa
chubbybrain.com
Matthew Burpee
Lack of Customers
Fallacy #1: Problem is known
Fallacy #2: Solution is known
THAT is Lean Startup
Joi
EOI Escuela de Organización Industrial
So People Looked For “Experience”
NASA's Marshall Space Flight Center
Lean Startup = Stress Testing Process
Lean Startup is a rigorous process for iterating from Plan A to a Plan that works
Ah Ha! Idea = Hypotheses
niznoz
Nevada Tumbleweed
So You Can Focus on the Right Actions(and at the right time)
Russians: MiG 15
Boyd: Maverick Pilot, Investigates
OODA Loop:# of Iterations BEATS Quality of Cycles
Lean Manufacturing = Remove Waste
Bake
yvettemn
Ta Dah!The Lean Startup Loop
David Wulff
Build
Measure
wwarby
surlygirl
Learn
Rinse, Repeat.
Matthew Burpee
We Know: Businesses Fail Because of No Customers
Objective: Find the most effectiveway to validate your hypothesis
sashamd
If You’re Not Embarassed:You’ve Waited Too Long
LostInInaka
In a Great Market:The Market Pulls the Product Out
toffehoff
originallittlehellraiser
Before Launching: Do the 40% Test.Are <40% Very Disappointed?
Pivoting?
lovely fig rolls
Change of Direction:Based on Validated Learning
Phillie Casablanca
http://startup-marketing.com
Startup Pyramid:Nail it before you Scale it
Focus on Verifiable Hypothesis
Some Myths:
Build on Solid Foundations
David Wulff