L1 james hemsley_digitalcreativity
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EVA Minerva Jerusalem 2014 Digital Crea9vity and Culture in Local London and Beyond: From Ar9sts & Designers to Public Broadcas9ng & Theatre Event Cinema
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Transcript of L1 james hemsley_digitalcreativity
EVA Minerva Jerusalem 2014
Digital Crea9vity and Culture in Local London and Beyond:
From Ar9sts & Designers to Public Broadcas9ng & Theatre Event Cinema
Camden
London Borough Map
Camden Wards (with elec9on results)
Camden
Camden: drilling down Five local towns / villages
Hampstead (Village)
Bloomsbury
Ken9sh Town
St Pancras & Somers Town
Camden Town
Camden’s Neighbouring Boroughs
Brent
Westminster
Haringey
Islington
Camden
Barnet
City of London
Camden’s Ar9sts, Designers and Crea9ve Industries
Greenwich 1
Greenwich connec9ons
Greenwich
Greenwich and its neighbours
Tower Hamlets
Lewisham
Barking
Bexley
Greenwich
Newham
Bromley
Greenwich ar9sts and crea9ve industries
Department of Design Futures at the University of Greenwich
Jeremy Gardiner – Landscape painter and digital ar9st based
between Greenwich and Camden
Jeremy Gardiner
Nicholas Brealey Publishing; New edi9on edi9on (8 April 1999)
DIGITAL EVENT CINEMA EC
‘LIVE-‐CASTING’ ENGLISH &
GERMAN THEATRE TO MULTIPLE INTERNATIONAL
‘BIG SCREEN’AUDIENCES :
ACHIEVABLE & SUSTAINABLE DREAMS?
Na9onal Theatre, London
Outline of Paper
• History – present and future • Technology, ar9s9c design choices – audiences and liveness
• A future dream: 2008 Live-‐Cas9ng – two German plays to London • First steps and possible evolu9on • Concluding remarks
Origins and Early Years 2006-‐2009
• Opera in lead • New York ‘Met’ – the bold innovator • Paris Opera & Royal Opera House – followed rapidly • Berlin Philharmonic – another fast follower • Other high culture genres -‐ started
The 2010’s: Rapid Growth
• New York Met keeps leading posi9on: some problems, now resolved
• Theatre goes to top posi9on in UK -‐ Na9onal Theatre, NT Live, led by young American David Sobel hcp://www.theguardian.com/culture-‐professionals-‐network/culture-‐professionals-‐blog/2012/
apr/10/david-‐sabel-‐digital-‐na9onal-‐theatre
-‐ Royal Shakespeare Company
Top 9 Event-‐cinema Successes in UK
• War Horse (Na9onal Theatre, NT Live) • Billy Elliot the Musical • Monty Python Live (O2 London) • Skylight (NT Live) • Curious incident of the dog ... (NT Live) • King Lear (NT Live) • Coriolanus NT Live) • Andre Rieu Maastricht Concert (concert) • Sleeping Beauty (Royal Ballet) • ntlive.na9onaltheatre.org.uk
Adapta9ons Community – academic views
• ‘live cinema-‐ a popular and powerful theatre form for the future’ (Wyver)
• ‘a new and dis6nc6ve cultural form’ (Cochrane & Bonner)
• ‘a new mode of literary adapta6on, with a complex set of a:endant ques6ons about the nature of ‘liveness’ (Wardle).
Technology and its U9lisa9on • 2D vs 3 D -‐ 7 country analysis -‐ 2.6% 3D in Sweden -‐ 14.3% in Germany/Austria • 3D provided ini9al assistance to Live-‐Cas9ng but situa9on has changed.
‘One area that is less a driver for EC than for cinemas is 3D: only 8% 0f UK events were in 3D in 2012, down from 17% in 2011’ (Hancock, 2013)
Concluding Remarks 1
• General field of Event-‐Cinema/Live-‐Cas9ng expanding
‘ -‐ the sector [globally] will account for 5% of global box office by the end of 2015, and could reach $1 billion in 2017' (Cited by Robert Mitchell [2014]).
Concluding Remarks 2
• Expecta9ons include another push from Rio Cultural Olympiad and Olympic Games
• Met is s9ll the leader • Theatre now number one in UK • Educa9onal market opportuni9es promising (see James Morris, Ravensbourne EVA Berlin paper)
• In German language Europe ... ??
Concluding Remarks 3
• Possibly Interested in Par9cipa9ng??
• Talk with me or email:
• THANK YOU FOR YOUR ATTENTION!!
