L1 - Introduction to Entrepreneurship New

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    1FPTT - UTeM

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    Is a process of creating and expanding businessesthat collectively form a force for nationaldevelopment and societal prosperity (UiTM)

    An entrepreneurship is a business that is started and ledby the entrepreneur; the leader champion with certainqualities and characteristics that most managers may notpossess.

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    The entrepreneur are individual whoactively form or lead their own businesses and nurture them for

    growth and prosperity.

    The entrepreneur must be a good leader

    and not only a good manager

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    Rationality and objectivity, realistic expactation ability toplan carefully, managerial competence, suitablepersonality, emotional stability (Mayers and Goldstein,1961)Drive and energy, self confidence, long terminvolvement, money as a measure, persistent problemsolving, goal setting, moderate risk-taking, dealig withfuture, use of feedback, taking initiative and seekingpersonal responsibility, ext (Timmons, Smollen and

    Dingee, 1977)Good health, never ending sense of urgency, realistic,comprehensive awareness, objective approach torelationship, ext(Welsh and White, 1983)

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    Not every person who starts a business has themission of making a lot of money and growing it toa world-class business.Some just want a simple balanced life-style while

    doing the kind of work they enjoy doing.Business writer Michael LeBoeuf calls such business owners Micropreneurs Many micropreneurs are small home-based businessowners who are trying to combine career andfamily.

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    Intrapreneurship is the process by whichindividuals pursue a new businessopportunity (or by setting up intraprises )from within an existing company, withresources of that company.It uses the advantages of both small and bigscale business. In board sense,

    intrapreneurship refers to all kinds/forms ofsemi-autonomy and semi-responsibilitywithin corporations.

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    In 1978, management consultant, Gifford Pinchot,invented the word intr preneur to refer to an intra-corporate entrepreneur while he was attending theSchool for Entrepreneurs in Tarrytown, New York.

    A person within a large corporation who takesdirect responsibility for turning an idea into aprofitable finished product through assertive risktaking and innovation.

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    Entrepreneur who uses technology to be involved in business activities.From the words;

    Techno logy+ = Technopreneur

    Entre preneur

    The role of scientist/engineers entrepreneur or socalled technopreneur is to effectively move atechnology invention from concept to market

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    Technopreneur is coined just a couple of years back torefer to Technology Entrepreneur .This term appears to be most actively used in Singapore,and to some extent also in Malaysia and Thailand. Technopreneurs are the ones who identify the problems and

    capitalized on the opportunity.A technopreneur has two major characteristics:

    1. He does things NOT out of profits but because hewants to innovate.

    2. He is comfortable working with, or, using technology.

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    TECHNOPRENEUR= Today + Future = Vision

    ex. Bill Gates = Technopreneur

    ENTREPRENEUR= Product + Market = Profits

    ex. Michael Dell = Entrepreneur

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    1. Opportunity Scanning2. Opportunity Seizing3. Business IdeaFormulation

    4. Business Information Processing5. Business Conceptualising or embryonic

    venturing6. Resources pooling and strategising7. Formalising venture creation8. Operationalising the venture

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    12IPO : Initial Public Offering; M A :mergers acquisitions

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    Creating vision, direction, goalsCommunicating with followersMotivating and empowering

    Affirming/reaffirming valuesAligning people achieving workable unityServing as a symbolManagement of thrust

    Management of Self

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    ENTREPRENEUR TECHNOPRENEUR

    Likes to compete Self-starter Able to do many things at once Is creative, and has dreams and

    goals Likes to work for him/herself

    and be in control Is motivated by a strong desire

    to achieve and attain financialsuccess

    Focuses his/her attention on thechances of success rather thanthe possibility of failure

    Likes to innovatePart of a team

    Able to do many things at once, butchooses to delegate

    Is innovative and has a grater vision

    Likes to be the one to controlinnovation and be part of an evolution

    Is motivated by a strong vision and his

    passion to innovateTake failure in stride and knows it willlead to success if correction can bemade

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