Keynote The Digital Challenge Nordiska Museet April 2011
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Transcript of Keynote The Digital Challenge Nordiska Museet April 2011
Photography collections in the
digital environment
Powerhouse Museum Paula Bray Manager, Visual & Digitisation services Twitter @paulabrayby krazydad / jbum
The digital challenge
over 500,000 objects
22,000 in central Sydney 4 million people in greater Sydney
by Australian War Memorial
Visual & Digitisation teams
Digital, social & emerging technologies
Flickr screen grab
photography is changing what we do
Museums are experiencing change
need to be relevant
continue to engage new audiences
in the fast pace of changing technologies
vast amounts of content out there
but how is the content relevant?
how do we reward our audiences
How does photography position itself in this changing environment of saturated digital images?
why do photography collections matter?
from this to this
by Fylkesarkivet i Sogn og Fjordane
how do we share stories?
by New York Public Library
start conversations
by Library of Congress
get social
use mobile technologies
social media
photography collections are perfect for all these platforms
by National Library NZ on The Commons
re
by National Media Museum
by Library of Congress
by National Library NZ on The Commons
by George Eastman House
by Library of Congress
Traditionally Museum’s haven’t put their collections online
by EssG
online
to be relevant
Really significant initiativefor
photography collections
1. To increase access to publicly-held photography collections
&
2. To provide a way for the general
public to contribute information and knowledge.
(Then watch what happens when they do!)
47institutions
Text
332 discussions in Flickr Commons)
60 replies
28 replies
78 replies
level of discussion between members
by moirabot
participation is key
access to photography collections
audiences not seen this material before
by arobynejay
citizen curators
taggingcomments
location identification
‘then and now’
remix
innovation
The people depicted are Lucy Sawtell (nee Frost) (b 1878) wife of Henry Charles Sawtell, Edna (b 1901),
Ella (seated) (b 1902), Ina (b 1904) and George (b 1905) standing beside chimney near house.
our audience wants to engage with us and with our content
digitise for your audience
by Auntie P
Your audience appreciates it
generated lots of discussions
and some ‘noise’
one glass plate negative = many stories
experiment
print-on-demandby Leo Reynolds
easy with collections that are out of copyright
©x
or released using a Creative Commons license
shareremix
reusehuge development for sharing photography
flexible licensing tool
by colemama
multiple licenses across various platforms
by robonline
x
findableit is where I am and where I look5
meaningfulI can understand it
responsiveto my interests, moods, location
usable/shareableI can pass it on and share
availableonline/web onsite/galleries
and offsite/community
by Seb Chan fresh+new(er)
geo-location
examples or reuse
‘then and now’ photography
by Sarah Rhodes
by ScottSchrantz
by Scotticus_ CC BY-NC 2.0
AR mobiletechnology
we know our audience wants to participate
shared his story
taught us a lot
we then share on Photo of the Day
audience wants to know you and the ‘behind the scenes’ process
extend to the gallery experience
mobile is changing in-gallery experiences
Gizmodo screenshot
QR codes
what is the right platform?
how will it work for my photography collection?
in-gallery photography policies
by Leo Reynolds
by Leo Reynolds
we welcome
started blogging Benini archive
Bruno Benini
Bruno Benini
inviting our audience to participate
digital impacting exhibition development
not to be traditional photography exhibition
by mediafury
no more talking headsYiping Lim
integrated with all content
we experimented with digital
central pods
the darkroom experience
series of projections
causing audience to touch
needed to extend the experience
beyond the gallery back to the web
thank youNordiska MuseetPowerhouse Museum photographersall Flickr members using Creative Commons licenses
paula braymanager, visual & digitisation [email protected] @paulabraywww.powerhousemuseum.com/imageserices