Kelsey Balcaitis CUES NTCUE Presentation
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Transcript of Kelsey Balcaitis CUES NTCUE Presentation
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SOUTHWEST FINALIST
Kelsey Balcaitis
Community Education Specialist A+ Federal Credit Union ($770M)Austin, Texas
Kelsey BalcaitisCommunity Education Specialist
A+ Federal Credit Union
Kelsey BalcaitisCommunity Education Specialist
A+FCU Mission:
We will be your financial partner helping you fulfill your
life-long dreams.
• 2007: Impromptu brainstorming session • 2008: Launched with new website
We will be your financial partner helping you fulfill
your life-long dreams.
What’s Your Dream?
We can help.
We can help.
Products Services Workshops
Free Financial
Coaching
Website/Social Media
Online Community/Social Network: A website that provides a virtual community for people interested in a particular subject, to simply "hang out" together or to increase their circle of acquaintances.
- PC Magazine Encyclopedia
Americans spend 22.7% of their time online on social
networking sites, up 43% since 2009. Only 8.3% of their time
online is spent on email. - “What Americans Do Online” August 2010 Nielsen Study
US traffic to social networks grew to 149 million unique users
per month in February 2010. This is a 30% increase from
February 2009. - Nielsen Company Report, March 2010
From April 2009 to March 2010, social networking use among
internet users age 50 and older grew from 22% to 42%. For users age 18-29, it grew 76% to 86%.
- Pew Research Study
Self
Actualization
Esteem
Social Needs
Safety Needs
Biological and Physiological Needs
We cannot live only for ourselves.
A thousand fibers connect us with our
fellow men. -Herman Melville
Often, we are too slow to recognize how much and in
what ways we can assist each other through sharing such expertise and knowledge.-Owen Arthur, Prime Minister of Barbados
We are committed to helping you develop sound
financial building blocks for every
stage of your life. - Center for Financial Wellness Mission
Would you recommend A+ to others?
• Mission• Characteristics • Will and Won’t• Functions• Appearance
If you don’t know where you are going, any road will take you there.
- Cheshire Cat, Alice’s Adventures in Wonderland by Lewis Carroll
Research. Research. Research.
• How to build?• Layout • Appearance• Starter content
• Email invite• Community testing• Survey• Analyze feedback• Make changes• Launch community
Go confidently in the direction of
your dreams. Live the life you have
imagined.- Thoreau
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Q&A withKelsey Balcaitis