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Kiwi Moms Meet Webinar:

Surprise—Tasty Goodness Inside!

August 2012 Presented by: Keegan Sheridan, ND

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Your Host

Keegan Sheridan, ND – Natural food and lifestyle expert for Kashi and serves as an advisor for Kashi’s natural lifestyle leadership initiatives. Keegan is a licensed naturopathic doctor.

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GOAL: Creating win-win situations for mom—you’ll love

the positive nutrition, they’ll love the great taste

• Kashi: History, Heritage, and Food Values

• Challenge: Finding Nutritious Foods That Your Kids Want to Eat

• Solution: Smart Ways to Add Extra Nutrition

• Kashi’s 2012 All Family Initiative: Surprising Goodness, Revealed.

• Moms Meet Ambassador Sampling Program

Overview & Agenda

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Kashi: Our Company, Our Values

• For more than 25 years, Kashi has stood up for real food, offering a variety of naturally nutritious foods and educational resources for everyone to enjoy

• Kashi’s products are natural, minimally processed, and free of highly refined sugars, artificial additives and unnatural preservatives

• Visit http://kashi.com/real_food/values to learn more!

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Kashi: Our Company, Our Values

• We developed The Kashi Real Project to help more people enjoy real food

• We’re supporting the organizations that are helping provide nutrition education or access to healthy foods

• Throughout the year, you’ll see our eight non-profit partners featured in fundraisers throughout the year on the Kashi Facebook page and they’ll be featured on a number of our cereals this fall

The Kashi REAL Project

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Finding Nutritious Foods

• Most U.S. youth do not meet minimum recommended amounts of whole grains

• On average, Americans eat just 42 percent of the recommended daily intake of fruits and 59 percent of vegetables

• Online surveys found 40 percent of kids (ages 2-11) ask for fast food at least once per week. Eighty-four percent of parents give in to the request

Challenge: Finding nutritious foods your kids want to eat

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Incorporating Positive Nutrition

Tips to incorporate positive nutrition in your child’s food

• Make small, ingredient modifications

• Add a variety of fruits and veggies to your child’s meals

• Don’t assume your child won’t like foods

• They can surprise you, so don’t give up!

• Set a good example

• Kids learn from example—even when it comes to food

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Incorporating Positive Nutrition

Tips to incorporate positive nutrition in your child’s food

• Go shopping

• Take your children grocery shopping to discover and experience more foods

• Be creative

• Be creative in your delivery—add nutrition without changing the flavor

• Prep work

• Prepare meals in advance

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Cooking Delicious Foods

Suggestions for cooking your own delicious foods

with surprising ingredients

Try This Instead of This

Kale chips Baked chips

Butternut squash, sweet potatoes, turnips, zucchini sticks, carrots

French Fries

Cauliflower, butternut squash

Mashed potatoes

Apple sauce Butter, oil

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Cooking Delicious Foods

Suggestions for cooking your own delicious foods

with surprising ingredients

Add This To a Classic Dish

Pureed pears Cakes and quick bread

Beets Chocolate cake

Spinach Meatballs

Oranges Smoothies

Pureed black beans Brownies

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Surprisingly Nutritious Ingredients

You may be surprised which foods include surprisingly nutritious ingredients…

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Surprisingly Nutritious Ingredients

There’s more to Kashi’s kid-friendly foods than meets the eye!

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Kashi® Chocolate Soft-Baked Squares

• With our Chocolate Soft-Baked Squares, there’s more than meets the eye

• Our Chocolate Soft-Baked Squares are a tasty and nutritious twist on a favorite chocolatey snack

Kashi’s Family-Friendly Foods

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Kashi® Almond Soft-Baked Squares

• Our Almond Soft-Baked Squares have surprising ingredients

• Our Almond Soft-Baked Squares provide a tasty way for kids to get what they need

Kashi’s Family-Friendly Foods

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Kashi® Banana Soft ‘n Chewy Bars

• Our Banana Chocolate Chip Soft ‘n Chewy Bars will delight your family’s taste buds

• Each bar provides half a serving of fruit and half a serving of vegetable

Kashi’s Family-Friendly Foods

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Fun Snack Ideas with Kashi

• Go nutty for sandwiches!

• Kashi® Chocolate Soft-Baked Squares or Kashi Banana Soft ‘n Chewy Bars with almond or sunflower butter

• Would you like strawberries with that?

• Kashi Chocolate Soft-Baked Squares or Kashi Almond Soft-Baked Squares with fresh strawberries

• The new bumps on a log!

• Kashi Banana Soft ‘n Chewy Bars served with Greek yogurt and walnuts

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A sneak peek into Kashi’s All-Family Activities

All-Family Activities

• Promoting nutritious foods that kids actually like!

• Proving that kids—not just adults—can enjoy surprising ingredients in their foods that offer nutrition benefits

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Kashi.com: A Resource for Parents

All-Family Activities

• Explore three of the many Kashi foods that your entire family will love:

• Kashi® Chocolate Soft-Baked Squares

• Kashi® Banana Chocolate Chip Soft ‘n Chewy Bars

• Kashi® Honey Sunshine cereal

• Recipes, articles and tools—from us to you

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Facebook.com/Kashi: Coupons

All-Family Activities

• Explore Kashi foods again

• Click “Share the Goodness”

• Watch the savings grow

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Training Information

• Mom Ambassadors to receive Kashi® Chocolate Soft-Baked Squares and additional product gifts as a thank-you

• Mom Ambassadors to host group sampling event:

• Hand out individual samples of Kashi Chocolate Soft-Baked Squares

• Incorporate brand communications in your conversation

• Complete/submit the survey sheet

• Mom Bloggers to write blog posts after the group event:

• Please review the ‘Kashi Chocolate Soft-Baked Squares Product Review Guide’

• Your ‘Kashi Training Sheet’ may also be a helpful tool

Mom’s Meet Sampling Program

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Questions?

More Resources:

www.kashi.com/kidfriendlyfoods

www.greenmomsmeet.com/Kashi