Sustainable Supermarket Shopping

insideSustainable Food Reviews .... 1-5Green Shopping Tips .................6Fruit Juice Reviews ................ 7-8Juice Comparison Chart ............9Juice Tip Sheet ........................10Sustainable Resources ............11Green Quiz ...............................11

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JUNE 2009

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If you are trying to lead a greener lifestyle, the supermarket is a good place to make some changes. Every item you purchase will impact the Earth in the resources used to create it and the energy used to get it to

the store shelf. Read about food company green initiatives and learn how you can shop green. Find a Green Shopping Tip Sheet on page 6.

Supermarket SavvyNewsletter

Seeds of Change Microwavable Rice

The Seeds of Change mission is to preserve biodiversity and pro-mote sustainable organic agriculture practices. Founded in 1989 as an organic seed company committed to preserving countless heirloom and traditional seed varieties and reintroducing them back into the food supply. Seeds of Change is so committed to recycling that they are turning the empty rice pouches into purses. Check it out.

Their new line of microwavable rice and grains range from the traditional to the exotic, including Indian and Latin flavors—Arroz Hispaniola Caribbean Red Beans & Brown Rice, Dharamsala Aromatic Indian Rice Blend, Rishikesh Whole Grain Brown Basmati Rice, Tapovan White Basmati Rice, Tigris (a mixture of 7 whole grains), and Uyuni Quinoa & Whole Grain Brown Rice.

The Tigris Mixture of 7 Whole Grains represents the earliest (over 11,000 year ago) examples of wheat, barley, and other grains that were cultivated in the “fertile crescent” of Mesopotamia and irrigated by the Tigris and Euphrates rivers. The 7 grains are long grain brown rice, bar-ley, rye, bulgur, red winter wheat, quinoa, and wild rice.

Pros: Organic. High in fiber (5 g) and a great source of whole grains (48 g) in each cup.

Cons: All varieties may be hard to find.

My family enjoyed the Tigris Mixture of 7 Whole Grains. The fact that you can have this dish on your table in just 90 seconds is a miracle. If you prepared these grains from scratch, it would take hours.

FY

I Carbon FootprintA carbon footprint is a measure of the impact our activities have on the environment. It is a measure of the amount of greenhouse gases produced (GHG) in our day-to-day lives through burning fossil fuels for electricity, heating, transportation, etc. GHG emissions from all sources are summed up and changed into units of CO2 equivalents, which are used to standardize GHG emissions and help make com-parisons. This can be measured in miles travelled or pounds of GHG emissions. Learn more about GHG.

Seeds of Change Microwavable Rice – Tigris 7 Whole Grains

Nutrition FactsServingSize: 1cup(152g)ServingsPerContainer: 2Calories 260 CaloriesfromFat 40

% Daily Value

TotalFat 4g 6% SaturatedFat0.5g 3% TransFat 0gCholesterol 0mg 0%Sodium 220mg 9%TotalCarb. 50g 17% DietaryFiber 5g 20% Sugars 1gProtein 7g

VitaminA 4% • VitaminC 6%Calcium 2% • Iron 20%

Seeds of Change Microwavable Rice – Tigris 7 Whole Grains

Nutrition FactsServingSize: 1cup(152g)ServingsPerContainer: 2Calories 260 CaloriesfromFat 40

% Daily Value

TotalFat 4g 6% SaturatedFat0.5g 3% TransFat 0gCholesterol 0mg 0%Sodium 220mg 9%TotalCarb. 50g 17% DietaryFiber 5g 20% Sugars 1gProtein 7g

VitaminA 4% • VitaminC 6%Calcium 2% • Iron 20%

SeedS of Change MiCrowavable riCe

Rating ★★★

Claims Organic, fiber, whole grains Allergens Wheat$ $3.39/8.5 oz

Distribution H/N, SM, SD www.seedsofchangefoods.com

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Offer: Coupon for a FREE Seeds of Change productContact: ablack@currentlm.comSubject: SUPERMARKET SAVVY OfferExpires: September 30, 2009

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Supermarket Savvy June 2009�

Kashi U Cereal

Kashi strives for a world where everyone embraces natural health, both personally and globally. They consider health a journey not a des-tination. Part of their sustainable efforts involves packaging. The new Kashi U cereal is packaged in a brown carton that is printed with soy ink, is 100% recyclable, and contains 80% post-consumer content. This means that 80% of the material used to make the Kashi U box is from recycled materials.

Kashi U is a combination of toasted Seven Whole Grain flakes, tangy black currants, crunchy walnuts, and acai oat clusters. Kashi says that the “U” represents unity within your body and promotes the vital-ity of 5 body systems—Heart, Immunity, Bone, Digestion, and Mind. Specifically they represent:

Cardio Nourishment – 350mg ALA omega 3 from walnuts and 100% of vitamins B6, B12 and folic acidImmunity Boost – 50% DV for vitamins A, C and E as well as zinc and antioxidant super fruits black currant and acai.Strengthen Support – More calcium (20% DV) and vitamin D (25% DV) than half a glass of milk plus zinc (50% DV) to support bone health.Thrive Inside – 7g of fiber including 2g of chicory, a prebiotic to help the good bacteria grow.Mental Sustenance – Over half of the daily recommended amount of whole grains (25g).

To read the Kashi Sustainable statement, go to http://www.kashi.com/meet_us/sustainability.

Pros: Excellent source of fiber (7 g); ALA omega-3; whole grains; cal-cium; vitamin A, C, D, E, B6, B12, and folic acid; and Zinc.

Cons: Higher in fat (3.5g) and calories (200) for a 1 cup serving than some cereals although the fat is from good sources—walnuts and grains.

You can actually see and taste the walnuts and black currants. The slightly sweet crispy flakes offset the tart taste of the black currants.

FY

I Post Consumer Waste vs. Post Consumer ContentThese terms sound similar and both refer to the sustainable packaging efforts of food manufacturers but their meanings are com-pletely different. One refers to the origin of the packaging materials and the other refers to the waste left over. Post Consumer Content refers to the amount of recycled material used in a products package. The Post-Consumer Waste of a food product is the packaging. Basically, it is the garbage that you routinely discard. The industry standard for post consumer waste is a minimum of 35% and can go as high as 70%. Eco-friendly food companies are striving for 20% post consumer waste.

Annie’s Peace, Pasta & Parmesan

Annie’s strives to integrate a philosophy of sustainability into every aspect of their business from selecting organic ingredient suppliers and green office supplies to choosing earth friendly packaging materi-als. Annie’s products are organic and do not include any additives or preservatives.

One of their earliest products makes a visual statement for ‘peace.’ Peace, Pasta & Parmesan Macaroni Cheese uses peace symbol pasta shapes in a low fat sauce made from real parmesan cheese. And the directions do not call for added fat in the form of butter or margarine. A comparison of Annie’s Macaroni and Cheese with Kraft shows a saving of 140 calories,16.5 g of fat, 4.5 g saturated fat, and about 300 mg sodium for a 1 cup serving.

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Kashi U Cereal

Nutrition FactsServingSize: 1cup(55g)ServingsPerContainer: 6Calories 200 CaloriesfromFat 30

% Daily Value

TotalFat 3.5g 5% SaturatedFat 0g 0% TransFat 0g PolyunsaturatedFat 2g MonounsaturatedFat 0.5gCholesterol 0mg 0%Sodium 125mg 5%Potassium 120mg 3%TotalCarb. 42g 14% DietaryFiber 7g 26% Sugars 10gProtein 5g

VitaminA 50% • VitaminC 50%Calcium 20% • Iron 6%VitaminD 25% • VitaminE 50%VitaminB6 100%• VitaminB12 100%Zinc 50% • FolicAcid 100%

Kashi U Cereal

Nutrition FactsServingSize: 1cup(55g)ServingsPerContainer: 6Calories 200 CaloriesfromFat 30

% Daily Value

TotalFat 3.5g 5% SaturatedFat 0g 0% TransFat 0g PolyunsaturatedFat 2g MonounsaturatedFat 0.5gCholesterol 0mg 0%Sodium 125mg 5%Potassium 120mg 3%TotalCarb. 42g 14% DietaryFiber 7g 26% Sugars 10gProtein 5g

VitaminA 50% • VitaminC 50%Calcium 20% • Iron 6%VitaminD 25% • VitaminE 50%VitaminB6 100%• VitaminB12 100%Zinc 50% • FolicAcid 100%

Peace, Pasta & Parmesan

Nutrition FactsServingSize: 1cup(2.5oz)ServingsPerContainer: 2.5Calories 270 CaloriesfromFat 30

% Daily Value

TotalFat 3.5g 5% SaturatedFat 2g 10% TransFat 0gCholesterol 10mg 3%Sodium 610mg 25%TotalCarb. 47g 16% DietaryFiber 2g 8% Sugars 4gProtein 11g 13%

VitaminA 2% • VitaminC 0%Calcium 10% • Iron 4%Thiamine 10% • FolicAcid 10%

Peace, Pasta & Parmesan

Nutrition FactsServingSize: 1cup(2.5oz)ServingsPerContainer: 2.5Calories 270 CaloriesfromFat 30

% Daily Value

TotalFat 3.5g 5% SaturatedFat 2g 10% TransFat 0gCholesterol 10mg 3%Sodium 610mg 25%TotalCarb. 47g 16% DietaryFiber 2g 8% Sugars 4gProtein 11g 13%

VitaminA 2% • VitaminC 0%Calcium 10% • Iron 4%Thiamine 10% • FolicAcid 10%

KaShi U Cereal

Rating ★★★

Claims Fiber, whole grains, omega-3, 7 vitamins, calcium,

zincAllergens Wheat, walnuts$ $4.68/13 oz box

Distribution SM, H/N, ND www.kashi.com

annie’S PeaCe, PaSta & ParMeSan

Rating ★★★

Claims Organic, calciumAllergens Milk, soy, wheat$ $2.69/6 oz box

Distribution SM, H/N, ND www.annies.com

Supermarket Savvy June 2009�

Pros: Lower in fat (3.5 g) and saturated fat (2 g). Good source of calcium (10% DV). Clean ingredients.

Cons: None

Annie’s Macaroni & Cheese is one of my grandchildren’s favorite foods.

Tofurky Sausage

Tofurky says that they have the first vegetarian product in the U.S. that is sold in an earth friendly packaging that reduces the carbon foot-print of their sausage products and the green house gas emissions due to shipping by more than 90%. One of the advantages of this environ-mentally-friendly packaging is that it eliminates the need for consumers to use their own plastic or cellophane to seal unfinished products for later consumption.

Tofurky, maker of soy based meat alternatives, offers 3 varieties of meatless sausage products: Kielbasa, Beer Brats, and Italian Sausages with Sun Dried Tomato and Basil. Because these sausages aren’t made from soy powders or concentrates but real tofu, they can sizzle on an outdoor grill.

A comparison of Tofurky Sweet Italian Sausage with a comparable national brand showed that the total calories per link are similar but the total fat is lower (13 g vs. 19 g) and the saturated fat is significantly lower (1.5 g vs. 8 g). The increase in carbohydrates (12 g vs. 3 g) and protein (29 g vs. 15 g) balances out the calories.

Pros: Organic soy-based, vegetarian sausage. Reduced in fat (13 g) and saturated fat (1.5 g). High fiber (8 g) and protein (29 g).

Cons: Still high in fat (44% fat calories) although mostly good fat. Regu-lar sausage is higher (74% fat calories) and most of the fat is saturated (9 g).

This is a good alternative for summer grilling for those looking for vegetarian alternatives

SunChips

An ad for Frito Lay SunChips caught my eye as I was searching for sustainable food products. Did you ever wonder if SunChips really used the sun’s energy to produce them? Frito Lay says that they are now using solar collectors at one of their SunChips plants and they also buy Green Energy Credits (see FYI on page 4) to offset 100% of the electric-ity needed to produce SunChips snacks. SunChips has also announced that they are working on a fully compostable snack chip bag made from plant-based materials that will be available in 2010.

SunChips Original and new Peppercorn Ranch are made with whole grains (18 g) and contain 30% less fat than regular potato chips (6 g vs. 9 g). SunChips also come in French Onion, Garden Salsa, and Harvest Cheddar flavors.

Pros: Whole grains (18 g) and reduced fat (6 g) for a 1 oz serving of about 15 chips.

Cons: Still a high fat (6 g) snack. Enjoy in moderation.

My family likes the crispy original SunChips but the Peppercorn Ranch adds a zesty flavor.

Tofurky Sweet Italian Sausage

Nutrition FactsServingSize: 3.5ozServingsPerContainer: 4Calories 270 CaloriesfromFat 120

% Daily Value

TotalFat 13g 20% SaturatedFat 1.5g 8% TransFat 0gCholesterol 0mg 0%Sodium 620mg 25%TotalCarb. 12g 4% DietaryFiber 8g 32% Sugars 3gProtein 29g

VitaminA 6% • VitaminC 0%Calcium 4% • Iron 15%

Tofurky Sweet Italian Sausage

Nutrition FactsServingSize: 3.5ozServingsPerContainer: 4Calories 270 CaloriesfromFat 120

% Daily Value

TotalFat 13g 20% SaturatedFat 1.5g 8% TransFat 0gCholesterol 0mg 0%Sodium 620mg 25%TotalCarb. 12g 4% DietaryFiber 8g 32% Sugars 3gProtein 29g

VitaminA 6% • VitaminC 0%Calcium 4% • Iron 15%

SunChips – Peppercorn Ranch

Nutrition FactsServingSize: 1oz(15chips)ServingsPerContainer: 11Calories 140 CaloriesfromFat50

% Daily Value

TotalFat 6g 9% SaturatedFat 1g 5% PolyunsaturatedFat 2g MonounsaturatedFat 3g TransFat 0gCholesterol 0mg 0%Sodium 160mg 7%Potassium 55mg 2%TotalCarb. 17g 6% DietaryFiber 2g 8% Sugars 2gProtein 2g

VitaminA 0% • VitaminC 0%Calcium 0% • Iron 2%

SunChips – Peppercorn Ranch

Nutrition FactsServingSize: 1oz(15chips)ServingsPerContainer: 11Calories 140 CaloriesfromFat50

% Daily Value

TotalFat 6g 9% SaturatedFat 1g 5% PolyunsaturatedFat 2g MonounsaturatedFat 3g TransFat 0gCholesterol 0mg 0%Sodium 160mg 7%Potassium 55mg 2%TotalCarb. 17g 6% DietaryFiber 2g 8% Sugars 2gProtein 2g

VitaminA 0% • VitaminC 0%Calcium 0% • Iron 2%

tofUrKy SaUSage

Rating ★★

Claims Organic, fiberAllergens Soy, wheat$ $4.99/14 oz

Distribution H/N, SD www.tofurky.com

SUnChiPS

Rating ★★

Claims Whole grain, reduced fatAllergens Wheat, milk$ $3.79/10.5 oz bag

Distribution SM, ND www.sunchips.com

FREE OFFER

FREE OFFER

Offer: Coupon for a Free Tofurky ProductContact: support@tofurky.comSubject: SUPERMARKET SAVVY OfferExpiration: September 30, 2009

Supermarket Savvy June 2009�

FY

I What are Green Energy Credits?

A Green-E logo on a product package signifies that the food manufacturer purchased 100% renewable energy for the production of the product. For example, the Frito Lay SunChips package says beside the Green-e logo “We buy green energy credits to offset 100% of the electricity needed to produce SunChips Snacks.” Learn more at the Green-e web-site at www.green-e.org.

Horizon Organic Omega-3 Milk

Not only is Horizon Organic committed to expanding organic agricul-ture but they offset 100% of their electrical energy used in manufactur-ing their products by buying wind energy Green Tags from Bonneville Environmental Fund. This results in 50,000 megawatt-hours of wind energy that is equivalent to the elimination of 35,000 tons of greenhouse gas emissions. They report that this benefit is the same as taking 7,000 cars off the road or planting more than 9,500 acres of trees each year.

Horizon Organic Milk is now fortified with DHA Omega-3 fatty acids (32 mg per cup), a nutrient that has been studied for its role in heart, brain, and eye health. The Omega-3 milk comes in regular and 2% milk fat.

Pros: Organic. Fortified with DHA Omega-3 (32 mg), vitamin A (10% DV) and vitamin D (25% DV). Excellent source of Calcium (30% DV) and Phosphorus (25% DV).

Cons: This milk does not come in skim. Fat content 5 g with 3 g satu-rated fat.

Horizon is the premier organic dairy in the nation. They carry a full line of dairy products—milk, cream, yogurt, cheese, sour cream, butter, and eggs. Milk is on the top of my preferred list of organic products.

FY

I Organic Foods are Green

Organic’ is a labeling term that denotes products produced under the authority of the Organic Foods Production Act. Organically grown food is better for the environment than conventionally grown foods because organic growing practices protect soil, air, wildlife, and water resources and promote biological diversity. Read more about the USDA National Organic Standards.

Barbara’s Shredded Minis Cereal

In existence since 1971 as an artisan bakery, Barbara’s Bakery has always been involved in environmental and social issues in Northern California. In 1993, Barbara’s formalized its commitments by creating “Barbara’s for a Brighter Future,” which has donated more than a mil-lion dollars to local and national organizations that offer solutions to environmental, children’s, and hunger issues. Learn more.

Shredded Minis is a new addition to the Barbara’s Bakery family of cereals. They are available in Blueberry Burst flavor, which contains 4 g of fiber; 6 g of protein; 39 g of whole grains (80% of the recommended amount); and are an excellent source of calcium (25% DV), iron (25% DV), vitamin D (25% DV), and phosphorus (20% DV). Like all Barbara’s prod-ucts, these cereals contain no artificial flavors, colors, preservatives, hydrogenated oils or trans fats and are make from whole grain oat and wheat flour. They are also lacto-ovo vegetarian, kosher, and dairy free.

Pros: Organic. Excellent source of whole grains (39 g), calcium (25% DV), iron (25% DV), vitamin D (25% DV), and phosphorus (20% DV).

Cons: None

We enjoy all Barbara’s cereals. The shredded minis are crisp and tasty.

2% Milk with DHA Omega-3

Nutrition FactsServingSize: 1cupServingsPerContainer: 8Calories 120 CaloriesfromFat 45

% Daily Value

TotalFat 5g 8% SaturatedFat 3g 15% TransFat 0gCholesterol 20mg 7%Sodium 125mg 5%Potassium 380mg 11%TotalCarb. 12g 4% DietaryFiber 0g 0% Sugars 12gProtein 8g

VitaminA 10% • VitaminC 2%Calcium 30% • Iron 0%VitaminD 25% • Phosphorus 25%

2% Milk with DHA Omega-3

Nutrition FactsServingSize: 1cupServingsPerContainer: 8Calories 120 CaloriesfromFat 45

% Daily Value

TotalFat 5g 8% SaturatedFat 3g 15% TransFat 0gCholesterol 20mg 7%Sodium 125mg 5%Potassium 380mg 11%TotalCarb. 12g 4% DietaryFiber 0g 0% Sugars 12gProtein 8g

VitaminA 10% • VitaminC 2%Calcium 30% • Iron 0%VitaminD 25% • Phosphorus 25%

Barbara’s Shredded Minis Blueberry Burst

Nutrition FactsServingSize: 1cup(55g)ServingsPerContainer: 6Calories 220 CaloriesfromFat25

% Daily Value

TotalFat 3g 5% SaturatedFat 0.5g 3% TransFat 0gCholesterol 0mg 0%Sodium 140mg 6%Potassium 180mg 5%TotalCarb. 43g 14% DietaryFiber 4g 16% Sugars 14gProtein 6g

VitaminA 0% • VitaminC 25%Calcium 25% • Iron 25%VitaminD 25% • Phosphorus 20%DVMagnesium 15%

Barbara’s Shredded Minis Blueberry Burst

Nutrition FactsServingSize: 1cup(55g)ServingsPerContainer: 6Calories 220 CaloriesfromFat25

% Daily Value

TotalFat 3g 5% SaturatedFat 0.5g 3% TransFat 0gCholesterol 0mg 0%Sodium 140mg 6%Potassium 180mg 5%TotalCarb. 43g 14% DietaryFiber 4g 16% Sugars 14gProtein 6g

VitaminA 0% • VitaminC 25%Calcium 25% • Iron 25%VitaminD 25% • Phosphorus 20%DVMagnesium 15%

horizon organiC oMega-3 MilK

Rating ★★★

Claims Organic, omega-3, calcium, vitamin D

Allergens Milk$ $3.99/64 oz

Distribution SM, H/N, ND www.horizonorganic.com

barbara’S Shredded MiniS Cereal

Rating ★★★

Claims Organic, whole grain, fiberAllergens Wheat, soy$ $4.79/13 oz box

Distribution SM, H/N, ND, IO www.barbarasbakery.com

Supermarket Savvy June 2009�

FY

I How do you lower your Carbon Footprint?

Despite the recent attention to the distance that food travels from farm to plate (food miles), Carnegie Mellon researchers Christopher L. Weber and H. Scott Mathews found that it is dietary choice, not food miles, which most determines a household’s food-related carbon footprint. They found that the distance that food travels is only around 11% of the average American household’s food-related greenhouse gas (GHG) emissions while food production contributes 83% of the aver-age household’s yearly footprint for food consumption. The research also showed that different food groups exhibit a large range of GHG- intensity. Red meat is around 150% more GHG intensive than chicken or fish. Shifting from red meat and dairy products to chicken, fish, eggs or a vegetable-based diet achieves more GHG reduction than buying all locally sourced food. Read the research.

Stonyfield Farm’s YoBaby Yogurt with Vitamin D & Zinc

Stonyfield Farm, the world’s leading maker of organic yogurt, is one of 15 organizations across the nation honored by the US Environmental Protection Agency with a 2008 Clean Air Excellence Award. They were recognized specifically for their strategy to decrease emissions from transportation and logistics operations.

Stonyfield Farm tops the list of food companies that are responding to climate change with positive initiatives. Stonyfield Farm says that its organic ingredient purchases keep over 60,000 farm acres free of toxic, persistent pesticides and chemical fertilizers that can contaminate soil, rivers, and drinking water. To help reduce global warming, Stonyfield offsets all of the CO2 emissions generated from its facility energy use. The company also started a nonprofit called Climate Counts, which shows people how they can help fight climate change by the way they shop and invest.

Stonyfield Farms is celebrating the 20th birthday of its YoBaby Yogurt by adding Zinc (25% DV) and Vitamin D (25% DV), both known to boost immunity and promote the development of strong bones and teeth. YoBaby is naturally high in calcium (25% DV) and protein (28% DV) and is made with the whole milk pediatricians recommend for healthy brain development for children up to age 2. YoBaby’s 6 live active cultures also aid in digestion.

New packaging also reflects this “new” YoBaby. Gary Hirshberg, Stonyfield President and Ce-Yo, says “The material we’ve used on the top of the pack saves more than 17,000 pounds of waste a year.” The cover copy is bilingual, including key messages in Spanish, a first for the baby yogurt market.

Pros: Organic. Excellent source of protein (28% DV), calcium (25% DV), vitamin D (25% DV), and zinc (25% DV).

Cons: None

Kudos to Stonyfield Farms for all their green initiatives.

FY

I Which Supermarket is Greenest?

Ceres Corporation rated companies on climate change initiatives using a Climate Change Corporate Scorecard. They ranked Tesco, a Great Britain supermarket chain, number one in the grocery category followed by Safeway, Whole Foods, and Kroger. The Food Marketing Institute (FMI) reports that 41% of supermarkets have corporate sustainability programs in place. Check out the website of your supermarket to see what they are doing in the area of sustainability. Ceres Article Read FMI Report

Stonyfield Farm’s YoBaby Yogurt – YoBaby Cups Apple

Nutrition FactsServingSize: 4oz(113g)ServingsPerContainer: 1Calories 110

TotalFat 4g TransFat 0gSodium 60mgTotalCarb. 13g DietaryFiber 0g Sugars 13gProtein 4g

Protein 28% • VitaminA 12%Vitamin C0% • Calcium 25%Iron 0% • VitaminD 25%Zinc 25%

Stonyfield Farm’s YoBaby Yogurt – YoBaby Cups Apple

Nutrition FactsServingSize: 4oz(113g)ServingsPerContainer: 1Calories 110

TotalFat 4g TransFat 0gSodium 60mgTotalCarb. 13g DietaryFiber 0g Sugars 13gProtein 4g

Protein 28% • VitaminA 12%Vitamin C0% • Calcium 25%Iron 0% • VitaminD 25%Zinc 25%

Stonyfield farM’S yobaby yogUrt with vitaMin d & zinC

Rating ★★★

Claims Calcium, vitamin D, zincAllergens Milk$ $3.99/6 4 oz cups

Distribution SM, ND www.stonyfield.com

Supermarket Savvy June 2009�

©2009 Linda McDonald Associates, Inc., dba, SUPERMARKET SAVVY®, Houston, TX 77042, www.supermarketsavvy.com

Green Shopping TipsA

iSle Tips

by AiSle

What you purchase at the supermarket can have a major impact on the environment and your health. Your diet is estimated to contribute about 20% to your overall carbon footprint, which is about the

same as transportation. A green diet is one that requires less energy to get from farm to market to fork. Here are some tips to help you shop green.

Plan ahead and cut down on trips to the store.Cut down on waste by planning menus and making a list. This will also cut down on those extra trips to the store for items you forgot. Pay attention to expiration dates and pick up the frozen items last so that you can get them in the freezer before they thaw.

Bring your own reusable bags.Neither paper nor plastic are very good options, since paper is made from trees and plastic is made from petroleum. Your best bet is to bring your own cloth bag when shopping for food or other goods.

Buy locally and seasonally. Local seasonal produce is less costly and better for the environment because it does not have to be trans-ported from distant farms. Produce grown in season takes less energy than produce grown in artificial envi-ronments such as a hot house. Check Country of Origin information on meat, fish, and produce.

Choose organic when possible.Organically grown food is better for the environment than conventionally grown foods because organic growing practices protect soil, air, wildlife, and water resources and promote biological diversity. Since organic foods are often more expensive, prioritize your organic purchases. For instance, purchase organic thin-skinned produce, such as berries, peaches and salad greens while foods that are peeled before eating, like citrus and avocados aren’t as important for you to buy organic.

Buy in bulkBuy in bulk when it is appropriate. Bulk items usually have less packaging than smaller and single serve pack-aging. Check the Unit Price to compare the price per serving of the different sizes. Don’t buy more than you can use before the product expires or spoils.

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Look for minimal packagingPackaging can account for 35% to 70% of the waste of a food product. Look for minimally packaged foods. This might mean choosing a large bag of cereal rather than individual serving size boxes.

Reuse & RecycleBefore you recycle, try to reuse items in their original form. Simple things like writing a shopping list on an opened envelope rather than a brand new sheet of paper. Recycle after you have reused items as much as possible.

Eat less meat and more vegetarian.It is estimated that producing one pound of beef creates 100 times more greenhouse gas emissions than produc-ing a pound of carrots and 11 times more than a pound of chicken. You can cut your carbon footprint signifi-cantly just by having one meatless day each week, and even more if you go meatless several days a week.

Eat more minimally processed foods.Processed foods require energy and fossil fuels to pro-duce and transport. Choose fresh green beans grown locally rather than canned or frozen beans. Choose fresh carrots rather than bottled carrot juice. If you replace processed foods with fresh foods you can improve the greenness of your overall diet.

Check the sustainable initiatives of your supermarket.Most supermarkets have instituted a program for sus-tainability and it may be to your advantage to check it out. They may pay you for using your own bags or pro-vide a recycling program. Check their web site for a list of food brands that have green packaging or products that are produced or grown locally.

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Supermarket Savvy June 2009�

Fruit2Day

This new beverage that is a hit in Europe is like drinking a piece of fruit. Fruit2Day is an edible 100% fruit snack made up of real fruit pieces, fruit puree, and fruit juice. There is no added sugar or preserva-tives and it is naturally high in vitamin C (60% to 160% DV) and supplies 1 g to 2 g of fiber. Each 6.75 oz bottle provides 2 serving of fruit and just 110 to 120 calories.

Find Fruit2Day in the refrigerated section of the produce depart-ment. It comes in 2-packs of 4 flavors—Strawberry Orange, Pineapple Banana, Mango Peach, and Cherry Grape.

Pros: Provides 2 servings of fruit. High in vitamin C (60% to 160%).

Cons: None

Fruit2Day is a delightful surprise—full fruit juice flavor with tasty bits of real fruit. I found it delicious and filling.

FY

I How much juice is too much?

The American Academy of Pediatrics (AAP) wants to make sure that you don’t give kids too much juice. According to the AAP, drinking too much juice can contribute to obesity, the development of cavities, diarrhea, and other gastrointestinal problems, such as excessive gas, bloating, and abdominal pain. One of the main problems with drinking too much juice is that it is filling and will decrease your child’s appetite for other more nutritious foods. For serving recommendations, see the Juice Tip Sheet on page 10 Read the AAP Position – The Use and Misuse of Fruit Juice in Pediatrics.

Juicy Juice – Brain Development & Immunity

From early brain development to digestive health, new Juicy Juice Beverages aid children through different stages of growth and develop-ment. Juicy Juice Brian Development and Juicy Juice Immunity are fruit juice beverages (70% juice) made with natural ingredients fortified with important nutrients and blended with filtered water (30%) to naturally lower the sugar and calorie content.

Juicy Juice Brain Development is the only children’s fruit juice beverage on the market currently offering DHA (16 mg). When children transition away from breast milk or infant formula, they lose a steady source of DHA, a building block of brain development. Since food sources of DHA (oily fish and organ meat) are not kid-friendly choices, Juicy Juice is a smart choice particularly for children under two.

Juicy Juice Immunity helps support a healthy immune and diges-tive system by offering beneficial nutrients, including zinc (10% DV), vitamin C (100% DV), and 3 g of prebiotic fiber. Children 3 to 5 years old consume only 11.4 g of fiber a day on average, while the recommended amount is 25 g per day. (J Am Diet Assoc. 2008;108:1037-1047)

Pros: 70% juice beverages with 100% DV vitamin C. Brain Development contains DHA (16 mg). Immunity contains zinc (10% DV) and prebiotic fiber (3 g).

Cons: Not 100% juice.

I’m amazed that we need functional beverages for infants, but the research seems to support these added nutrients.

Fruit2Day - Mango Peach

Nutrition FactsServingSize: 6.75flozServingsPerContainer: 1Calories 120 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat 0g 0% TransFat 0gCholesterol 0mg 0%Sodium 10mg 0%TotalCarb. 28g 9% DietaryFiber 2g 8% Sugars 24gProtein <1g

VitaminA 40% • VitaminC 60%Calcium 2% • Iron 6%

Fruit2Day - Mango Peach

Nutrition FactsServingSize: 6.75flozServingsPerContainer: 1Calories 120 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat 0g 0% TransFat 0gCholesterol 0mg 0%Sodium 10mg 0%TotalCarb. 28g 9% DietaryFiber 2g 8% Sugars 24gProtein <1g

VitaminA 40% • VitaminC 60%Calcium 2% • Iron 6%

Juicy Juice - Immunity

Nutrition FactsServingSize: 8flozServingsPerContainer: 4Calories 100 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat 0g 0% TransFat 0gCholesterol 0mg 0%Sodium 20mg 1%Potassium 180mg 5%TotalCarb. 24g 8% DietaryFiber 3g 12% Sugars 19gProtein 0g

VitaminA 0% • VitaminC 100%Calcium 0% • Iron 0%Zinc 10%

Juicy Juice - Immunity

Nutrition FactsServingSize: 8flozServingsPerContainer: 4Calories 100 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat 0g 0% TransFat 0gCholesterol 0mg 0%Sodium 20mg 1%Potassium 180mg 5%TotalCarb. 24g 8% DietaryFiber 3g 12% Sugars 19gProtein 0g

VitaminA 0% • VitaminC 100%Calcium 0% • Iron 0%Zinc 10%

New Food Reviews – Fruit Juice

FREE OFFER

frUit2day

Rating ★★★

Claims 100% fruit, vitamin CAllergens None$ $3.79/2 6.75 oz bottles

Distribution SM, CS, ND www.fruit2day.com

FREE OFFER

Offer: Coupon for a 2-pack of Fruit2DayContact: Christine.Dooley@Ketchum.comSubject: SUPERMARKET SAVVY OFFERExpiration: September 30, 2009

JUiCy JUiCe

Rating ★★★

Claims No sugar added, vitamin C, DHA, or zinc & fiber

Allergens None$ $2.99/33.8 fl oz

Distribution SM, ND www.juicyjuice.com

Supermarket Savvy June 2009�

Chiquita Frozen Fruit Smoothie

With the current hot weather, a frozen fruit smoothie will be just the thing to cool off the kids and adults. Chiquita Brands, in partnership with Old Orchard, is introducing a new line of frozen fruit smoothies made with real Chiquita bananas.

Chiquita Frozen Fruit Smoothies are 70% to 80% fruit juice. They contain no artificial coloring or preservatives, and are gluten and dairy free. Each smoothie serving contains at least ½ cup of fruit, considered 1 full serving, and 100% DV of vitamin C.

Find Chiquita Fruit Smoothie mix in the frozen section of the super-market. The line includes 4 flavors—Strawberry Banana, Banana Colada, Peach Mango, and Mixed Berry. Each 12 oz container provides 3, 1-cup servings.

Pros: Provides a serving of fruit and 100% DV vitamin C. Dairy and glu-ten free.

Cons: Not 100% juice.

The directions call for blending with a little water and ice. The frozen mix can be used right from the carton over ice chips. Find more recipe ideas at www.chiquitasmoothies.com.

Tree Top Trim

This may be one of the only functional fruit beverages of its kind in the juice aisle. The ‘Trim’ refers to the new 8 fl oz trim cans and the addi-tion of 2 functional ingredients that the company claims have fat burn-ing capacities—L-Carnitine (20 mg) and Hydroxycitric Acid (120 mg) (see FYI below). Although it is only a 50% fruit juice beverage, 8 fl oz provides 1 serving of fruit, 3 g of fiber (12% DV) and 18 mcg Chromium (15% DV) to promote a healthy metabolism. All this for just 60 calories. The can claims that this is 50% less calories and sugar than regular mango peach juice. Trim is artificially sweetened with acesulfame potassium and sucralose.

Trim comes in 46 oz bottles and new 8 oz cans. The bottles can be found in supermarkets in the western half of the country and the cans are being introduced in Sam’s Club stores. Three flavors are available—Strawberry Kiwi, Mango Peach, and Pomegranate Blackberry.

Pros: Provides 1 serving of fruit and 3 g of fiber (12% DV).

Cons: Only 50% fruit juice and the fat burning claims are weak. Artifi-cially sweetened.

Good fruit taste. I felt full after drinking a can of Trim Mango Peach.

FY

I Weight Loss Claims for Hydroxycitric Acid & L-Carnitine

Hydroxycitric acid (HCA) is a derivative of citric acid that is found in a variety of tropical plants including Garcinia cambogia. Laboratory and animal studies of HCA have produced results that indi-cate a potential for changes of lipid metabolism consequently HCA is an ingredient in some weight loss products and dietary supplements. L-Carnitine is a nutrient that helps the body turn fat into energy. It is produced by the body in the liver and kidneys and stored in the skeletal muscles, heart, brain, and sperm. Usually, the body can make all the carnitine it needs. Although the research shows some possible weight loss effects for both of these nutrients, the evidence is not conclusive. Read research abstract on Hydroxicitric Acid. Read Univeristy of Maryland Medical Center review of L-Carnitine.

Chiquita Frozen Fruit Smoothie - Strawberry

Banana Smoothie

Nutrition FactsServingSize: 4floz(makes1cup)ServingsPerContainer: 3Calories 115 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat0g 0% TransFat 0gCholesterol 0mg 0%Sodium 50mg 2%Potassium200mg 6%TotalCarb. 27g 9% DietaryFiber 0g 0% Sugars 26gProtein 0g

VitaminA 0% • VitaminC 100%Calcium 2% • Iron 0%

Chiquita Frozen Fruit Smoothie - Strawberry

Banana Smoothie

Nutrition FactsServingSize: 4floz(makes1cup)ServingsPerContainer: 3Calories 115 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat0g 0% TransFat 0gCholesterol 0mg 0%Sodium 50mg 2%Potassium200mg 6%TotalCarb. 27g 9% DietaryFiber 0g 0% Sugars 26gProtein 0g

VitaminA 0% • VitaminC 100%Calcium 2% • Iron 0%

Tree Top Trim - Mango Peach

Nutrition FactsServingSize:8flozServingsPerContainer:1Calories 60 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat 0g 0% TransFat 0gCholesterol 0mg 0%Sodium 10mg 0%Potassium 240mg 7%TotalCarb. 16g 5% DietaryFiber3g 12% Sugars 10gProtein 0g

VitaminA 0% • VitaminC 0%Calcium 4% • Iron 0%Chromium 15%

Tree Top Trim - Mango Peach

Nutrition FactsServingSize:8flozServingsPerContainer:1Calories 60 CaloriesfromFat 0

% Daily Value

TotalFat 0g 0% SaturatedFat 0g 0% TransFat 0gCholesterol 0mg 0%Sodium 10mg 0%Potassium 240mg 7%TotalCarb. 16g 5% DietaryFiber3g 12% Sugars 10gProtein 0g

VitaminA 0% • VitaminC 0%Calcium 4% • Iron 0%Chromium 15%

ChiqUita frozen frUit SMoothie

Rating ★★★

Claims Antioxidants, vitamin C Allergens None$ $2.69/12 oz can

Distribution SM, ND www.chiquitasmoothies.com

tree toP triM

Rating ★★

Claims Reduced calorie & sugarAllergens None$ $3.99/46 oz bottle

$11.88/24 8 oz cansDistribution SM, CS, SD

www.treetop.com/trim

Free Sample Offer

Offer: Coupon for a free bottle of Trim or 2-pack sample of Trim cans.Contact: ashleys@cfmpdx.comSubject: SUPERMARKET SAVVY OfferExpiration: September 30, 2009

FREE OFFER

Supermarket Savvy June 2009�

Juice Comparison Chart

Serving Size = 8 fl oz Calories

CHO (g)

Sugar(g)

Fiber(g)

Vitamin A (%DV)

Vitamin C (%DV)

Potassium (%DV)

Folate(%DV)

Phytonutrients See explanation below

FRUIT JUICE

Acai 118 24 17 2 0% 6% NA NA Anthocyanins

Apple 110 29 27 0 0% 4% 7% 0% Anthocyanins

Blueberry 100 24 18 0 0% 0% 8% NA Anthocyanins

Cranberry Cocktail 140 34 30 0 0% 130% 1% 0% Anthocyanins, tannins, ellagic acid

Grape, purple 170 42 40 0 0% 0% 10% 0% Anthocyanins, tannins, resveratrol

Grape, white 150 38 38 0 0% 0% 4% 0% Ellagic acid

Grapefruit✽ 100 25 20 0 0% 120% 11% 6% Lycopene, beta-carotene, liminoids,

Mango✽ 140 34 28 0 0% 0% NA NA Carotennoids, polyphenols

Orange✽ 110 25 20 0 0% 100% 14% 18% Hesperetin, liminoids, monoterpenes

Pineapple 132 32 25 0 0% 100% 9% 11% Bromelain

Pomegranate 140 35 34 0 0% 0% 12% NA Anthocyanins, tannins, ellagic acid

Prune 182 45 42 2 0% 17% 14% 0% Anthocyanins

Tangerine✽ 196 25 24 0 12.5% 138% 13% 3% Monoterpenes, lutein

VEGETABLE JUICE

Carrot 94 23 9 2 900% 33% 20% 2% Beta-carotene

Tomato 41 10 9 1 22% 74% 16% 12% Lycopene, beta-carotene

Vegetable blend 50 10 8 1 40% 100% 15% NA Lycopene, beta-carotene

Nutrient amounts are from the USDA Database. Those marked with an (✽) are fresh. The others are canned or bottled. The amount of vita-mins in processed juice may differ due to the loss of nutrients in processing or fortification.

NA – Not available

Phytonutrient: Proposed Activity:

Anthocyanin Antioxidant. Reduce risk of cancer. Prevent urinary tract infection.

Beta-Carotene Antioxidant. Slow aging process. Reduce risk of some cancers. Improve lung function

Bromelain Reduces inflammation

Carotenoids Antioxidants.

Ellagic Acid Reduce risk of some cancers. Lower cholesterol levels

Hesperetin Protect against heart disease.

Liminoids Antioxidant. Protect against heart disease by lowering cholesterol.

Lutein Maintain healthy vision. Reduce the risk of cataracts, macular degeneration, and some cancers.

Lycopene Reduce risk of prostate cancers and heart disease.

Monoterpenes Reduce the risk of some cancers.

Polyphenols Antioxidant. Reduce the risk of some cancers and heart disease.

Resveratrol Antioxidant. Reduce the risk of heart disease, cancer, blood clots, stoke.

Tannins Improve urinary tract health. Reduce risk of heart disease.

Tangeritin Protect against some cancers.

Supermarket Savvy June 200910

◆ Be label savvy – Only buy juice labeled “100% fruit juice”

◆ Choose nutritious juices – Orange juice, pineapple juice, prune juice, and grapefruit juice are more nutritious than other juices, because they contain some fiber and are an excellent source of vitamin C, potassium, folate or thiamin.

◆ Buy pasteurized – Pasteurization increases shelf life and significantly reduces bacteria count, an important factor for a child’s immune system.

◆ Eat fruit – 100% fruit juice is better than soft drinks or fruit drinks, but don’t forget about the health benefits of eating whole fruit – fiber, vitamins, and fewer calories than juice.

◆ Say no – Juices labeled “drink”, “punch”, “cocktail”, “beverage” and “-ade” are NOT 100% juice. Many are less than 10% fruit juice, and are filled with water, sugar and other additives to provide nothing more than empty calories. Look for the % juice on the label, usually on the top of the Nutrition Facts.

◆ Avoid juice “blends” – These drinks tend to have less nutrient–rich juice as the main ingredient, like apple, grape, or pear juice. Shoot for the most nutritious juices such as orange, grapefruit, prune and pineapple.

◆ Avoid added sugars – Corn syrup or high fructose corn syrup (HFCS) on the ingredient list means the juice contains added sugars and has less nutritional value.

◆ Whole fruits are best and a better source of fiber and nutrients than juice. So, encourage your kids to eat fruits as a snack and with meals!

◆ Offer 100% juices at mealtimes, as a snack, or at any other time as an alternative to soda and “fruit drinks”.

◆ If a child requests soda, add seltzer or club soda to the juice to make it a bubbly “spritzer”

◆ Give toddlers juice in a cup, not in a bottle. Allowing them to fall asleep with the bottle promotes bacterial growth and tooth decay, called “juice bottle syndrome”.

◆ Don’t go over the recommended servings of juice. Excessive juice consumption may cause diarrhea, bloating, flatulence or abdominal pain, and weight gain.

Recommendations and Tips

Most kids love the taste of fruit juice, and while juice can be a nutritious part of a child’s diet, parents must choose wisely.

Age0 - 6 months6 - 12 months

1 - 4 years4 - 12 years

Amount Per DayNone

4 ounces per day6 ounces per day8 ounces per day

Amount of Juice to Serve

Source:AmericanAcademyofPediatrics(www.aap.org)

©2009 Linda McDonald Associates, Inc., dba, SUPERMARKET SAVVY®, Houston, TX 77042, www.supermarketsavvy.com

Juice SavvyTips for Choosing the Best Juice for Growing Kids!A

iSle Tips

by AiSle

Supermarket Savvy June 200911

Annie’sPeace,Pasta&Parmesan...........................2

Barbara’sShreddedMinis.....4

CarbonFootprint.....................1

ChiquitaFrozenFruitSmoothie............................8

Fruit2Day................................7

FunctionalBeverageWeightLossClaims........................8

GreenEnergyCredits.............4

GreenShoppingTips..............6

GreenSupermarkets..............5

HorizonOrganicOmega-3Milk.....................4

HowmuchJuice?...................7

JuiceComparisonChart.........9

JuiceSavvyTipSheet..........10

JuicyJuiceBrainDevelopment......................7

JuicyJuiceImmunity...............7

KashiUCereal.......................2

LowerYourCarbonFootprint..5

OrganicFoodsareGreen.......4

PostConsumerWaste............2

SeedsofChangeRice............1

StonyfieldFarm’sYoBabyYogurt.................................5

SunChips...............................3

TofurkySausage.....................3

TreeTopTrim..........................8

Editor/Publisher Linda McDonald, MS, RD

Copy Editors Tara Terry Ginger Bertrand

Graphic Designer Sue Gifthttp://sggraphics-sue.blogspot.com/

ADviSoRy BoARDAmanda Archibald, RD Arch Consulting

Shirley Chambers, MEd, RD, LD, CDE Memorial Hermann Katy Hospital

Lisa Dorfman, MS, RD, CSSD, LMHCFood Fitness International, Inc.

Sharon Smalling, MPH, RD, LD Clinical Dietitian Specialist, Memorial Hermann Hospital

SUPERMARKET SAVVY™ published 10 times per year

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SUPERMARKET SAVVY™ (ISSN: 1094-2440) is published monthly by Linda McDonald Associates Inc., 11102 Lakeside Forest Lane, Houston, TX 77042. For subscription information and customer service call 1-888-577-2889 or email to info@supermarketsavvy.com. Copyright 1997 – 2009 by Linda McDonald Associates, Inc. All rights reserved. Linda McDonald Associates, Inc. makes this newsletter available to subscribers for their use, and assumes no responsibility for that use. This newsletter is not intended to provide advice on personal health matters, which should be provided by a qualified health care provider. No money or other compensation is accepted from food manufacturers for food reviews in this publication. We strive to remain completely independent and objective in our review of food products.

SUPERMARKET SAvvy®

Index

Sustainable Food Resources:International Food Information Council (IFIC)

As concerns about global warming increase and food prices rise, it is not surprising that new research commissioned by the International Food Information Council (IFIC) found that more and more people are thinking about the concept of sustainable food production. The number of Americans who have heard of sustainable food production has increased to 41% in 2008 from 30% in 2007, although a majority (59%) continue to say that they have heard “nothing at all” about the concept.

Read article: Americans are More Aware of Sustainable Food Production: IFIC Releases new 2008 Food Biotechnology Survey

Sustainability Fact Sheet

Country of Origin Labeling for Beef, Pork, Lamb, Chicken, Goat Meat, Wild and Farm-raised Fish and Shellfish, Fruits and Vegetables. Final Rule

How ‘Green’ are you?yes/Usually Sometimes Rarely/Never

Buy organic produce?

Buy organic processed products?

Buy local products?

Go to a Farmer’s Market/Local Farmer?

Use your own grocery bags?

Recycle – Paper?

Recycle – Aluminum?

Recycle – Glass?

Recycle – Plastic?

Buy in bulk?

Buy biodegradable products?

Grow produce?

Grow herbs?

Shop with a list?

Shop once or less a week?

T o T A l :

Y O U R S C O R ESuper Green 20 to 30Light Green 10 to 20Brown 0 to 10

Yes/Usually ______ × 2 = ______

Sometimes ______ × 1 = ______

Rarely/Never ______ × 0 = __0___

Total: ______