Jrh comparable project-waikai-january 9-final
31
WAI KAI LOOK BOOK JANUARY 2015
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Transcript of Jrh comparable project-waikai-january 9-final
WAI KAILOOK BOOKjanuary 2015
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buIldIng types
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Wai Kai - Building Types, Potential Looks
Overall building types should consider
Hawaiian mid-century modern, Plantation,
Historic Honolulu, Island, and Polynesian.
The key is to create variety and texture and to
avoid a singular look suggesting a contrived
project by a developer. Let the retail inform.
Think about how storefronts with large glass
showrooms maximize the display of exciting
goods and how storefronts relate to building
types.
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Front Street, Lahaina, Maui HI
Scale and building massing will be largely
defined by height to width relationships, roof
pitch, and materials. Iconic storefronts will also
populate strategic positions in Wai Kai. Create
majestic small retail selling units that are pearls
of the retail experience.
scAle And IconIc peArls
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Front Street, Lahaina, Maui HI
Lahaina’s multiple level Front Street, includes second level balcony
spaces that provide shade and sidewalk cover - characteristics to
consider. Light blue and vibrant green siding accented with white trim
work nicely frame storefronts and their product showcases.
Front street
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Building Types
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outdoor spAces
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Wai Kai – Outdoor Space, Thoughts to Explore
Village greens and lawns, tropical trees,
water ponds, flowers, shade, moving air,
music, variety of seating areas, outdoor
dining, decorative lights, view corridors and
connectivity to the ocean and lagoon, discovery
zones, pedestrian walks, terraces, and central
gathering spaces.
outdoor spAces
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Wai Kai – General Design Looks
A variety of design looks should be explored ranging from Vintage
Hawaiian, Tropics, Mid Century Modern, Island Resort, Hawaiian
Plantation, Polynesian, and Ocean and Sea, and Beach.
generAl desIgn looKs
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retAIl concepts
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Retail Concepts
Multiple dining options at a variety of price points - prepared food and
take home food. Women’s Apparel, Men’s Apparel, Children’s Apparel,
Gourmet T-Shirts, Active Wear, Toys, Gift, Flip Flops, Walking Shoes,
Home Décor and Table Top Fashions, Resort, Surf and Beach, Skin Care,
Jewelry, Sunglasses, Paintings and Sculptures, Photography, Handbags
and Totes, Hats, Island Provisions, General Store, Plantation Hardware,
Candy and Sweets, Vintage Hawaiian, and Craft.
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MerchAndIsIng
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The shops at Wai Kai will be curated in a manner that maintains a
common sensibility and consistent point of view in order to hold a
dominant position of the Oahu market. Merchandising themes will range
from inspirational to pragmatic. The goal is to achieve a careful balance
between product continuity and variety and choice.
MerchAndIsIng
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Fun products
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Fun Products
Visitors to Hawaii want to capture the essence of their island and resort
experience. They want to capture this experience and take it home to
children, relatives, baby sitters, and friends. Therefore a variety of fun
products will be offered among the shops of Wai Kai.
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reAl products
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Real Products
Wai Kai will not be filled with just fun and aspirational products.
Neighborhood serving uses with pragmatic products will be integrated
but in a manner that supports they overall merchandising direction of
the development. Real products ranging from snack food and beverages
and body care products to take home food will be included into the
product and store mix. A common thread of quality and personal
enrichment will be carried throughout.
reAl products
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storeFronts
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Storefronts
Kate Spade storefront with opaque and back illuminated glass transom
with etched scrim or scroll work is a direction to consider. Pure Barre
is an example of the storefront that has a building-like presence but it
lacks transparency with excessive solid walls. Lower right building has
a balance of building, store entry, two level massing, and large show
windows.
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Storefronts
Small stores and narrow stores in some cases require off-setting high
ceiling spaces. Note Evolution in New York’s Soho district that has a
width of approximately 18 feet but ceiling heights of 15 feet. Glass
transom and perpendicular banner sign add interest and enhances the
small width identity of the store. Some shops should take on an iconic
presence in Wai Kai with tower like structures.
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Storefronts
Above: Large curved glass windows can be
butt glazed without mullions to maximize
transparency. Lower Right: Tiled roofs laid on
perpendicular planks supported by decorative
wood trusses create interesting overheads
for storefronts and provide shade and shelter
from rain. Black iron mullions in an industrial
aesthetic provide an interesting contrast to the
glow from interior lights and the rough brick
exterior. Lower Left: Courtyards should be
explored.
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Storefronts
Upper Left: Vince is an example of large transparent storefront with a
two level volume. The contemporary look provides a strong contrast to
the two adjacent buildings. Upper Right and Lower Right: Examples
of small bungalow or cabana type shop spaces. These types of
units designed in a Hawaiian vernacular should be included in the
development.
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Storefronts
Outdoor dining can range from a roadside
or beachside mobile unit to outdoor cafes.
Consider creating a number of side by side
cafes with walk up counters and common
outdoor seating areas.
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Storefronts
Two level buildings with high arched storefront show windows in Palm
Beach provide an excellent example of an appropriate scale defined
by building heights and the width of the public space between the
buildings. The public area pavers blend nicely with the other natural
materials and do not create a big event out of the pedestrian walkway.
Organic material on the storefronts and in the trees soften the hard
surfaces.
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Storefront design will include a variety of materials and finishes.
Storefronts require neutral piers to separate storefront from building and
demising piers to define individual store branding zones. A variety of
storefront types will be required.
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detAIls
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Outdoor gathering places. Careful integration
between store interiors, show windows,
storefronts, outdoor dining, outdoor gathering
places and pedestrian walks will be critical.
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Areas to develop: Outdoor terraces, cabana
area, mobile markets.
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Contact Sheet
