IT&Travel Amadeus - to shape the future of travel!
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Transcript of IT&Travel Amadeus - to shape the future of travel!
to SHAPE the future of travel
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Travel Industry 2015
Sergiy Redchyts
Head of Product and Solution Centre,
CESE
What is Amadeus?!
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Amadeus in a few words
General Overview
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Amadeus is a technology company dedicated to the
global travel industry.We are present in 195 countrieswith a worldwide team of more than 11,000 people.Our solutions help improve the
business performanceof travel agencies, corporations, airlines,airports, hotels, railways and more.
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Connecting the travel industry
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Cruiselines
Hotels
Car rental
Ground handlers
Ferry operators
Ground transportation
Airports
Travel agencies
Insurance companies
Airlines
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We have a clear purpose
Amadeus mission
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Our solutions facilitate journeys and enrich the travel experience for hundreds of
millions of people every year.
to shape the future of travel
We are working together with
our customers and partners
Travel Technology Trends 2015:
Personalised
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Personalised – Travellers have more information than ever
2014 Hotel Reputation Benchmark Report by Revinate © www.revinate.com
Customer Generated Content – Hotel Reviews
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Personalised – Tailor made trip
Dynamic Packaging
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In 2013, almost 50% of all packages sold online via Traveltainment were dynamically packaged
2008 2009 2010 2011 2012 2013
17%
Online Bookings
TO classic
TO dynamic
83%
28%
72%
34%
66%
38%
62%
44%
56%
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Personalised – Big Data as the new competitive edge
The benefits of big data for travel providers and travelers
_ Better decision support
_ New products and services
_ Better customer relationships
_ Cheaper, faster data processing
Travel Technology Trends 2015:
Connected
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Connected – Online Travel
Online penetration
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_ 1/3 of worldwide travel sales are now made online, and this percentage will climb to 37% by 2015YE
_ OTAs represent 38% of global online market and 13% of the total travel market
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Connected – Online Travel
Online penetration
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_ Air online sales accounted for US$360 billion - 46% of total air travel sales
_ Travel accommodation amounted to US$164 billion, with a 23% penetration
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Connected – Online Travel
Online penetration
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_ North America to record the lowest growth over 2012-2017 at 7% CAGR
_ Western Europe to catch up with North America by 2017, with US$270 billion
_ Asia Pacific online travel sales to double from US$78 billion to US$155 billion
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Connected – Mobile
30M People look for travel info on Mobile each month
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2014 How connected consumers by Somo ©
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Connected – Mobile
Mobile is changing travel
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2014 How connected consumers by Somo ©
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* Source: Phocuswright, eMarketer, with New Media consolidation** Source: TripAdvisor Trip Barometer Mobile & Social Survey 2013‡ Source: European Traveler Technology Survey 2014‡‡ Source: Mobile Trends 2013 for travel & tourism, Everplaces
87% of
global travellers use smartphones
while travelling
52% of
travellers use apps in-
destination‡‡
50%of trip planning
is done on mobile apps for
age bracket 18-34
Explosion of mobile travel
sales. By2015
>$100B *
**‡
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Connected – Mobile
Travellers use mobiles during the entire trip cycle
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Connected – The rise of Mobile-App empowered traveller
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Connected – Social Media
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http://www.statista.com/statistics/202651/worldwide-social-media-revenue-and-forecast/
_ Social media growth has been exponential (1.43Bn active users of social media in 2012) and will continue to grow, particularly as users
_ Social media touches every step of the travel process and will become increasingly important during travel (eg, choosing destinations, influencing in-destination services and improving customer services)
_ Currently travel companies are using social media as an engagement and customer support platform
_ Travelers are using social networks to make destination decisions and to identify the individual travel components
Travel Technology Trends 2015:
Engaged
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Engaged – Door-To-Door (D2D) service approach
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Full cycle customer support
_ Pre-trip (inspire, search, shopping, cross-sell, upsell etc)
_ Trip (cross-sell, info services, coupons etc)
_ Post-trip (reviews etc)
One shop – All channels
_ All content: Air, LCC, Hotels, Insurance, Car, Entertainment, City Tours etc
_ Office, Web, Mobile App
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Engaged – Industry trends
Intermodal transportation. Air, Rail and LCC competition
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Low cost carriers vs Traditional carriers –> Hybrid model
Sharing Economy
Direct Connect – IATA NDC
Consolidation
Google Flights Search, Alibaba, Yandex etc
Millennials
You can follow us on:
AmadeusITGroup
amadeus.com/blogamadeus.com
Thank you
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www.facebook.com/TravelIndustryTechnology