It’s time to bring more imagination to every printed page.Toners help target high-growth...

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1 Keypoint Intelligence/InfoTrends, “Beyond CMYK: The Use of Special Effects in Digital Printing” 2 Keypoint Intelligence/InfoTrends Print Trends Outlook 2019 XEROX ® ADAPTIVE CMYK+ KIT FOR XEROX ® VERSANT ® PRESSES GET NOTICED Designers are born to dream. To create. To imagine. The best designers fully understand the capabilities and limits of traditional CMYK processes. Now, Adaptive CMYK+ technology means designers have more freedom to explore. More opportunity to bring ideas to life. And more ways to be sure print pieces get noticed. 24–89 % It’s time to bring more imagination to every printed page. Specialty printing is one of the fastest-growing digital segments, opening up expanded possibilities for designers, printers, and print buyers. 1 As expectations change for digital print, how will you adapt? Not to be confused with technologies that allow you to add a single additional color along with CMYK. Our Adaptive CMYK+ Technology delivers award-winning innovation with the power to transform your capabilities in simple, swappable kit form. The Xerox ® Vivid Toner Kit delivers four specialty spot colors: White, Gold, Silver, and Clear. The Xerox ® Fluorescent Toner Kit adds impact with Fluorescent Cyan, Fluorescent Magenta, Fluorescent Yellow, and Black. PRODUCE + PROFIT You juggle dozens, maybe hundreds, of print jobs every day. Now you can add enhancements to those jobs, reaching new, lucrative markets without sacrificing the benefits of short-run digital printing. Adaptive CMYK+ technology provides an affordable entry point into high-value print enhancements, letting you realize new profit potential from your Versant investment. ADAPT + FLEX When coupled with digital printing advantages like short runs and a wide array of imageable substrates, digital embellishment options unlock new, inspiring, high-value opportunities. 2 With Adaptive CMYK+ technology, today’s market demands can be met with swap-and-go simplicity. This 3-in-1 capability (swap CMYK, Vivid, and Fluorescent Specialty Toners in one Xerox ® Device) lets you triple the versatility of your hardware investment. The print premium buyers are willing to pay over CMYK only 1 Breathing Inspiration into Print

Transcript of It’s time to bring more imagination to every printed page.Toners help target high-growth...

Page 1: It’s time to bring more imagination to every printed page.Toners help target high-growth applications like greeting cards, flyers, invitations, posters, signage, gift vouchers, and

1 Keypoint Intelligence/InfoTrends, “Beyond CMYK: The Use of Special Effects in Digital Printing”2 Keypoint Intelligence/InfoTrends Print Trends Outlook 2019

X E R O X ® A D A P T I V E C M Y K + K I T

F O R X E R O X ® V E R S A N T ® P R E S S E S

G E T N O T I C E D

Designers are born to dream. To create. To imagine. The best designers fully understand the capabilities and limits of traditional CMYK processes.

Now, Adaptive CMYK+ technology means designers have more freedom to explore. More opportunity to bring ideas to life. And more ways to be sure print pieces get noticed.

24–89%

It’s time to bring more imagination to every printed page. Specialty printing is one of the fastest-growing digital segments, opening up expanded possibilities for designers, printers, and print buyers.1

As expectations change for digital print, how will you adapt?

Not to be confused with technologies that allow you to add a single additional color along with CMYK. Our Adaptive CMYK+ Technology delivers award-winning innovation with the power to transform your capabilities in simple, swappable kit form.

The Xerox® Vivid Toner Kit delivers four specialty spot colors: White, Gold, Silver, and Clear. The Xerox® Fluorescent Toner Kit adds impact with Fluorescent Cyan, Fluorescent Magenta, Fluorescent Yellow, and Black.

P R O D U C E + P R O F I T

You juggle dozens, maybe hundreds, of print jobs every day. Now you can add enhancements to those jobs, reaching new, lucrative markets without sacrificing the benefits of short-run digital printing.

Adaptive CMYK+ technology provides an affordable entry point into high-value print enhancements, letting you realize new profit potential from your Versant investment.

A D A P T + F L E X

When coupled with digital printing advantages like short runs and a wide array of imageable substrates, digital embellishment options unlock new, inspiring, high-value opportunities.2

With Adaptive CMYK+ technology, today’s market demands can be met with swap-and-go simplicity. This 3-in-1 capability (swap CMYK, Vivid, and Fluorescent Specialty Toners in one Xerox® Device) lets you triple the versatility of your hardware investment.

The print premium buyers are willing to pay over CMYK only1

Breathing Inspiration into Print

Page 2: It’s time to bring more imagination to every printed page.Toners help target high-growth applications like greeting cards, flyers, invitations, posters, signage, gift vouchers, and

*See Xerox® Adaptive CMYK+ Kit for Xerox® Versant® Presses Graphic Design and File Preparation Guidelines for detailed instructions

For more information, visit Xerox.com©2020 Xerox Corporation. All rights reserved. Xerox® and Versant® are trademarks of Xerox Corporation in the United States and/or other countries. 11/20 BR32416 V18SS-04UB

With just a few simple steps—and in about ten minutes—you can remove your CMYK toner set and replace it with Specialty Toners able to print unique and stunning applications in a single pass, or add exciting embellishments to standard CMYK jobs.

H O W I T W O R K S X E R O X ® A D A P T I V E C M Y K + K I T

Create eye-stoppingly colorful prints that glow under UV light!

Run exciting new applications with shimmering metallics, White, and Clear.

Get the consistent quality you count on.

Print traditional digital applications with CMYK:

Swap out toners for the Xerox® Vivid Specialty Toner set:

Swap out toners for the Xerox® Fluorescent Specialty Toner set:

YMK C FYFMK FC

Your gamut capabilities expand far beyond CMYK with the ability to add specialty toner enhancements in two runs—or on their own for unique effects.*

Fluorescent Specialty Toners capture immediate attention with their eye-grabbing glow—and can shine with even more “wow” when exposed to UV light.

Vivid and Fluorescent Specialty Toners help target high-growth applications like greeting cards, flyers, invitations, posters, signage, gift vouchers, and more.

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Note: A freestanding, three-bay cart is included, providing safe and convenient storage for all your toner sets.

Triple your versatility with two new, easy-to-swap accessory kits featuring high-demand specialty toners for new applications and embellishments.

V I V I D T O N E R K I T

White, Gold, Silver, and Clear

Vivid Xerographic Drawer

Vivid Dispenser Assembly

F L U O R E S C E N T T O N E R K I T

Fluorescent Cyan, Fluorescent Magenta, and Fluorescent Yellow

Fluorescent Xerographic Drawer

Fluorescent Dispenser Assembly

C O M B I N AT I O N V I V I D A N D F L U O R E S C E N T K I T S

Best value with a total of 11 Specialty Toners

C O M P AT I B I L I T Y

Versant® 80-page-per-minute presses running EFI Fiery® software FS200 or FS200 Pro and higher. A freestanding, three-bay cart is included, providing safe and convenient storage

for all your toner sets.