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INTERNATIONAL UNIVERSITY

School of Computer Science and Engineering

PROJECT REPORTCourse IT541 - E-COMMERCE

Date: October 25, 2013 Topic (1.4): B2B, B2C and C2C Model in VietnamStudent Name: Do Nhu Tai Student ID: MITM05016

1. IntroductionInternet was born in 1971 marked by the ARPNET network of the U.S. go ernment. It has soon had

a h!ge im"a#t to a$$ $ife areas% es"e#ia$$y in the #ommer#e. The origina$ #on#e"t of e#ommer#eemerged in the $ate 197&s by 'i#hae$ A$dri#h. The ()( mode$ ne*t was $a!n#hed in 19+) by ,ran#eT-$-#om. () was in 19+/ by 0ateshead SIS Tes#o. In "arti#!$ar% it has f$o!rished from 199& by thead ent of the 2TTP network "roto#o$. E3#ommer#e s!##eeds o er the wor$d ia the big names s!#h asAma4on% e(ay% et#. It s"reads to 5ietnam in the trend of integration and infrastr!#t!re of the Internetin#reasing$y im"ro ed. 61

In )&&& 8 )&1&% it is a hinge de#ade to form e3#ommer#e in 5ietnam. 'any b!sinesses ha eestab$ished websites for sa$e or other b!sinesses engaged in se$$ing goods. 'any "ayment mode$s were

born as Internet (anking% S'S (anking% 'obi i% Ngan !ong% et#. The ad ent of the e$e#troni#transa#tions $aw and the information te#hno$ogy $aw #ontrib!tes to im"ro e e3#ommer#e. ons!mers%es"e#ia$$y the yo!ng in big #ities ha e been ra"id #hanges in the !se of the Internet for e eryday $ife.6) . ,ig!re 1 shows that firms are in#reasing$y interested in the a""$i#ation of information te#hno$ogyin their o"erations:

Figure 1: The website possession situation of firms throughout the years [2 ,ig!re ) shows the re en!e growth from the e$e#troni# media:

Figure 2: The re!enue trends from the ele"troni" media [2 5ietnam has estab$ished some ty"i#a$ e3#ommer#e mode$s with in#reasing$y "romising

de e$o"ment. In this re"ort% we ana$y4e three e3#ommer#e kinds ()(% () and ) in 5ietnam.

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2. Details2.1. Business-To-Customer (B2C)

(y definition% () e3#ommer#e mode$ fo#!ses on trade between firms and #!stomers. This is themode$ most #ommon$y !sed in e3#ommer#e. 5ietnam now has many firms a""$ying this mode$ by

b!i$ding website. This "a"er s!r eys website sho"t!oitho.#om. n.,ig!re ; shows that the o"erationa$ mode$ of this website:

shoptretho.com.vn Customer

find/ purchase / comment goods

Owner

marketingmange products

support 14/7

Payment

Cashbank transfer

payment(nganluong,baokim)

Transport

tracking orders / return goods

Figure #: $peration Model of website shoptretho%"om%!n!stomer goes to the website to iew "!r#hase items for yo!r baby or fami$y.

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chodientu.vn Customermarketing/selling/manage store

Owner

marketing/assess reliability/check transactions

buying/payment/find products/check reliability

Payment

Cashbank transfer

payment(nganluong,baokim)

Figure (: $perational Model of website shoptretho%"om%!n!stomers ha e two main ro$es as b!yers and se$$ers. Se$$ers b!i$d their store@ show information of

the "rod!#t to se$$@ "!t ad ertisement and forms of "ayment. >ebsite #o$$e#ts items and "!t them inea#h #ategory.

,ig!re shows the interfa#e >ebsite as we$$ as the "resentation of goods:

Figure ): 'nterfa"e of website "hodientu%!n(!yers go to website and iew "rod!#ts% dea$ "ri#e on$ine. (!yers wi$$ a$so iew the se$$erBs

re$iabi$ity with f$e*ib$e "ayment methods. In "arti#!$ar% the website a$so "ro ides re$iab$e "aymentmethod oC D ash on Ce$i ery to he$" #!stomers when "aying for goods.2.3. Business-To-Business (B2B)

()( mode$ in e3#ommer#e he$" to take "$a#e transa#tions between b!sinesses. ()( with e3market"$a#e was formed in 5ietnam in )&&? marked by the website e# n.#om. The re"ort s!r eys5iTP3'arket"$a#e whi#h has sti$$ ibrant a#ti ities.

,ig!re 7 shows the o"erationa$ mode$ of 5iTP3'arket"$a#e:

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F r e i g h t c o m p a n y T r a n s p o r t a t i o n c u s t o m e r s

Transport re!uirements Transport signed

"#change orders $eekingcooperation

Truck management %ri&ingmanagement Customer 'anagement Transport scheduling Transport ser&ices

Transport (ptimi)ation Transport 'onitor "conomic *nalysis

Figure *: $perational Model of ViT+ Mar-etpla"eIt #onsists of three main mod!$es to s!""ort trans"ort #om"anies and "artner #om"anies. 5iTP3'arket is the mod!$e to "ro ide information abo!t trans"ort #om"anies. The "artner #om"anies go towebsite and sear#h s!itab$e #om"anies. 5iTP3 a$endar he$"s to monitor the trans"ort orders. 5iTP3iki"edia.#om% / "ommer"e %htt": en.wiki"edia.org wiki E3#ommer#e6) . 5E ITA% The e"ommer"e Vietnam 2011 eport %htt": www. e#ita.go . n defa!$t.as"*F

"ageGdo#!mentHdoGdetai$Hfie$dG1/HidG1+?

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http://en.wikipedia.org/wiki/E-commercehttp://www.vecita.gov.vn/default.aspx?page=document&do=detail&field=14&id=185http://www.vecita.gov.vn/default.aspx?page=document&do=detail&field=14&id=185http://en.wikipedia.org/wiki/E-commercehttp://www.vecita.gov.vn/default.aspx?page=document&do=detail&field=14&id=185http://www.vecita.gov.vn/default.aspx?page=document&do=detail&field=14&id=185