1Confidential and Proprietary

IoT-driven Supply Chain Management in

Dynamic Business Ecosystems

Sergio Gusmeroli, sergio.gusmeroli@txtgroup.com

IOT WEEK 2015, Lisbon, INDUSTRY DAY

RETAIL and IOT session

June, 17th 2015

2

TXT and the RETAIL Market

3

4

Bricks & Mortar retail Vs. e-retail

5

Physical vs. Virtual world User Experience

6

Integrating on-line and off-line Business Models

Challenge 1 Real and Virtual World interconnection through IoT-enablednew user experiences

7

Dressing as a Service

https://www.renttherunway.com/unlimited?nav_location=submenu&action=click_about_unlimited&object_type=top_nav

Challenge 2 Service InnovationBusiness Models in the ClothingIndustry: new ways of Retail

8

TXT & PIACENZA Cashmere R&I Projects

� Manufacturer of fine woolen fabrics, leader in the topsegment of noble fibre fabrics for luxury market, andpure cashmere knitwear

� Supplier of fabrics to all world-leading fashion brandmanufacturers (Zegna, Gucci, Prada, Louis Vuitton,Hermès among the others)

� Based in Italian textile district of Biella, where all itsproduction is realised

� One of the oldest textile industries of the world,founded in 1733 and from then on owned by thePiacenza family

� SME with 210 employees and a turnover of 40 millionEuros

� Average price of 60 €/m of fabrics (i.e. >1000 € jacketand >2000 € per coat – retail price)

Fratelli Piacenza S.p.A.Regione Cisi – 13814

Pollone (Biella) - Italy

9

Luxury Manufacturing re-shoring

ItItItIt isisisis oneoneoneone ofofofofthe the the the greatestgreatestgreatestgreatestincreasingincreasingincreasingincreasing EU EU EU EU manufacturing manufacturing manufacturing manufacturing sectorssectorssectorssectors

30% 30% 30% 30%

ofofofof fashion and fashion and fashion and fashion and luxuryluxuryluxuryluxury expectexpectexpectexpecttotototo increaseincreaseincreaseincrease theirtheirtheirtheir EU EU EU EU

productionproductionproductionproduction

83% 83% 83% 83%

ofofofof fashion and fashion and fashion and fashion and luxuryluxuryluxuryluxury isisisismanufacturedmanufacturedmanufacturedmanufactured

in EUin EUin EUin EU

17% 17% 17% 17%

worldwideworldwideworldwideworldwide increaseincreaseincreaseincrease rate rate rate rate ofofofoffashion and fashion and fashion and fashion and luxuryluxuryluxuryluxury

10

TXT & PIACENZA Cashmere R&I Projects

Breaking the silos within the sector: 3D VP

Courtesy:

3D VirtualPrototyping

Share withMarketing, Retail and Consumer

Production Retail Sales

E-commerce sales

Challenge 3 IoT enhanced 3D Virtual prototyping to dramaticallyimprove design/sizing in Fashion