Extensive Support Services will Maximise Your Results

To maximise media coverage, Show Management prepares media releases which include your company and product information.IOFT will send these releases to major Japanese and global press. Simply send your information to Show Management and effectively publicise your company.

■Publicity Service

■Hotel Information and 　Interpreting/　Translating Services

<Sample>

<Image>

Your company name and product details will be listed on the official exhibitor directory on-line, which has high access from industry professionals worldwide. Also, exhibitors can link their company website to the official show website(English/Chinese/Korean/Japanese ). These will maximise your pre-show publicity.

■Exhibitor Directory & 　Web Link Service

■Complimentary　Show Invitations and　VIP Registration Service

You can request invitation tickets (available in English and Japanese) as many as you like to distribute your customers. Additionally, you can register top executives as VIPs, giving them privileges such as exclusive use of VIP lounge and express entry to the venue. You can receive these services to arrange appointments with key decision makers. <Sample>

The BEST Gateway to the Japanese & Asian Optical Market !

Exhibiting Information for 2020 show

www.ioft.jp/en/

Reed Exhibitions Japan Ltd. / Fukui Optical AssociationAll Japan Optical Industrial Association / Japan Glasses Wholesale Association

Japan Association of Optical Stores / Japan Optometric Association / Japan Hearing Instruments Manufacturers Association

October 27 [ Tue ] – 29 [ Thur ] , 2020 Tokyo Big Sight, Japan

Dates

FREE

FREE

FREE

Venue

Organised by

Co-organiser

Co-sponsor

Japanese Academy of Optometry and Ophthalmic ScienceSupervisor for Lens Seminar

Organiser: Reed Exhibitions Japan Ltd. IOFT Show Management

Information of standard international hotels which are located close to the exhibition site is available for exhibitors. Also, for exhibitors to prepare Japanese leaflets, signboards and translation service is available at a reasonable price.

Book your space now!

18F Shinjuku-Nomura Bldg.,1-26-2 Nishishinjuku, Shinjuku-ku, Tokyo 163-0570, Japan

Web: www.ioft.jp/en/ TEL: +81-3-3349-8508 FAX: +81-3-3344-2400 E-mail: ioft-eng@reedexpo.co.jp

A division of Reed Business Registered in England, Number 678540

33rd INTERNATIONAL OPTICAL FAIR TOKYOReed Optical

President

Taro Yamada

IOFT20_BRC_E_H1_H4_mizuno

High Quality 14,000* Bu yers from Japan & Asia !Scenes from the previous show in 2019

*expected

1 2

IOFT20_BRC_E_P1_P2_mizuno

ENTRANCE / EXIT

ENTRANCE / EXIT

LUXURY ZONE IOFT BOUTIQUE

INTERNATIONAL DESIGNERSJAPANESE DESIGNERS

● Licensing Brands● Private Brands● Fashion Brands etc.

FUKUI ZONE

● Jewellery Frames ● Gold Frames● Tortoise Shell Frames etc.

● France ● Germany ● Belgium● Italy ● Denmark ● USA　 etc.

● Frames ● Lenses● Cases, Chains, Accessories● OEM/ODM etc.

GENERAL ZONE

Asia’s Premium Optical Show with 400 Exhibitors from 20 Countries!

VisitorsBusiness Meetings

◆ Find Distributors/Agents

◆ Order New Products

◆ OEM/ODM Order

◆ Price Negotiation etc.

Manufacturers/Trading Agents dealing in:

Exhibitors

● Frames

● Sunglasses

● Lenses

● Accessories● Examination/ Testing Equipment● Machines● Contact Lenses etc.

● Optical Chains

● Optical Boutiques

● Department Stores

● Importers/ Wholesalers

● Fashion Industry etc.

Buyers from: “tide”-The IOFT International Designers- is dedicated exhibit area for stylish and unique international eyewear designers. 50 designer brands will gather from all over the world.

Designers from:

Special Exhibit Area for International DesignersSpecial Exhibit Area for International Designers

20 Exhibitors

ASIAN FACTORY

ZONE

HEARING AID PAVILION

● China ● Korea etc.

40 Exhibitors

95 Exhibitors

115 Exhibitors

70 Exhibitors

60 Exhibitors

Fukui Prefecture, Japan’s major production area for eyewear.

● Frames ● Sunglasses ● Lens Clothes● Lenses ● Machines ● Contact Lenses● Cases, Chains, Accessories● Examination/Testing Equipment etc.

〈Scenes from the previous show in 2019〉

The numbers of exhibitors (Including co-exhibiting partners, group companies and association members) and countries (including regions) are expected. The floor plan is subject to change.

IOFT 2020 Floor Plan (preliminary) : Aomi Halls, Tokyo Big SightHall A Hall B

NEW

43

IOFT20_BRC_E_P3_P4_mizuno

〈Awardees in 2019〉

〈A scene from Business Matching Meetings in 2019〉

〈A scene from Business Matching Meetings in 2019〉

〈TV TOKYO NEWS (A News Program at Evening Time)〉 〈FUJI TV NEWS (A News Program at Morning Time)〉

Since IOFT gathers many of importers, wholesalers from all over Japan, you can see and negotiate with many potential distributors/agents for your brands. Once you find a suitable distributor/agent, you may have a firm position in the market.

IOFT is the best opportunity to see many of high-end shops from all over Japan. Also, IOFT organises business matchings between exhibitors and invited Asian high-end buyers. By exhibiting at IOFT, you can cover the whole Asian high-end market.

IOFT organises “Japan Eyewear Award” and holds an ceremony during show period. To catch the trends by seeing awarded brands, buyers gather from all over Japan and Asia.

･NANYANG OPTICAL (Singapore)

･JAMCO OPTICAL & TRADING (Singapore)

･EYEZ OPTOMETRY HOLDINGS (Malaysia)

･HENAN BAOSHIDA VISION HEALTH TECHNOLOGY (China)

･BEST OPTICAL (China)

･DOCTOR GLASSES CHAIN (China)

･PUYI OPTICAL (Hong Kong)

･PAPYRUS EYEWEAR (Korea)

･GLASSBOX (Korea)　　　　　　　　　　　　　　　　　　

･FORMOSA OPTICAL TECHNOLOGY (Taiwan)

･KOBAYASHI OPTICAL (Taiwan) etc.

etc.

･MEGANETOP (990 Stores)

･PARIS MIKI (720 Stores)

･JINS (379 Stores)

･MEGANESUPER (373 Stores)

･MEGANE NO YONEZAWA (180 Stores)

･KIKUCHI OPTICAL (117 Stores)

･VISION MEGANE (110 Store)

･MURAI (Japanese Manufacturer/Wholesaler)

･AOYAMA OPTICAL (Japanese Manufacturer/Wholesaler)

･MEGANE BANK (Japanese Manufacturer/Wholesaler)

･SUNREEVE (Japanese Manufacturer/Wholesaler)

IOFT also organises business matchings between Asian OEM/ODM exhibitors and Japanese optical chains and brands. IOFT is the best opportunity for Asian manufacturers/factories to find OEM/ODM partners in the Japanese market.

Find Your Potential Distributors/Agents.

At the IOFT venue, many media reporters from TV, radio, and fashion magazines check new and trendy eyewear of the exhibitors to cover them at their each media. IOFT is an excellent chance to release your brands to the public.

11 24th Japan Eyewear Award11

By introducing your brands through IOFT official Facebook (over 40,000 followers) and Instagram (over 1,700 followers), you will have an opportunity to be known by buyers/consumers before the show.

Promotion by IOFT Official SNS22

Introduction by Various Media33

See Japanese & Asian High-end Optical Shops.22

Negotiate with OEM/ODM Buyers.33

At IOFT, You can… PR Projects Lead Buyers to Your Booth!

〈Facebook〉 〈Instagram〉

Excerpts of Invited Buyers(in random order)

Excerpts of Invited Buyers for Business Matching(in random order)

65

IOFT20_BRC_E_P5_P6_mizuno

Extensive Support Services will Maximise Your Results

To maximise media coverage, Show Management prepares media releases which include your company and product information.IOFT will send these releases to major Japanese and global press. Simply send your information to Show Management and effectively publicise your company.

■Publicity Service

■Hotel Information and 　Interpreting/　Translating Services

<Sample>

<Image>

Your company name and product details will be listed on the official exhibitor directory on-line, which has high access from industry professionals worldwide. Also, exhibitors can link their company website to the official show website(English/Chinese/Korean/Japanese ). These will maximise your pre-show publicity.

■Exhibitor Directory & 　Web Link Service

■Complimentary　Show Invitations and　VIP Registration Service

You can request invitation tickets (available in English and Japanese) as many as you like to distribute your customers. Additionally, you can register top executives as VIPs, giving them privileges such as exclusive use of VIP lounge and express entry to the venue. You can receive these services to arrange appointments with key decision makers. <Sample>

The BEST Gateway to the Japanese & Asian Optical Market !

Exhibiting Information for 2020 show

www.ioft.jp/en/

Reed Exhibitions Japan Ltd. / Fukui Optical AssociationAll Japan Optical Industrial Association / Japan Glasses Wholesale Association

Japan Association of Optical Stores / Japan Optometric Association / Japan Hearing Instruments Manufacturers Association

October 27 [ Tue ] – 29 [ Thur ] , 2020 Tokyo Big Sight, Japan

Dates

FREE

FREE

FREE

Venue

Organised by

Co-organiser

Co-sponsor

Japanese Academy of Optometry and Ophthalmic ScienceSupervisor for Lens Seminar

Organiser: Reed Exhibitions Japan Ltd. IOFT Show Management

Information of standard international hotels which are located close to the exhibition site is available for exhibitors. Also, for exhibitors to prepare Japanese leaflets, signboards and translation service is available at a reasonable price.

Book your space now!

18F Shinjuku-Nomura Bldg.,1-26-2 Nishishinjuku, Shinjuku-ku, Tokyo 163-0570, Japan

Web: www.ioft.jp/en/ TEL: +81-3-3349-8508 FAX: +81-3-3344-2400 E-mail: ioft-eng@reedexpo.co.jp

A division of Reed Business Registered in England, Number 678540

33rd INTERNATIONAL OPTICAL FAIR TOKYOReed Optical

President

Taro Yamada

IOFT20_BRC_E_H1_H4_mizuno