Invergo pitch copy
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Transcript of Invergo pitch copy
Intelligent Appliances
INVERGO
TeamCameron Hughes, CEO | Founder
Terry Robertson, Production Manager
An industrial designer and entrepreneur. Has a developed and comprehensive design research based process to find innovation solution to complex problems. Understanding of the entire design process from concept to manufacturing as well as the business side of making great products.
Specialties: Product Design, Entrepreneurship, Conceptual Design, Design Research, Prototyping, User Experience, 3D CAD, Understanding of Materials and Manufacturing.Experience: Lifetime Brands, the largest non-electric housewares company. Developed and designed a container that extends the life of produce.
A Project Manager with worldwide product development ex overall process understanding and implementation for new products to market, from concept, patent, development, manufacturing and shipment.
Specialties: Complete implementation of quality assurance practices from factory development, process implementation, online and offline QC, final audit and warehouse audits to streamlined corrective actions in support of consumer and supplier development.Experience: Euro-Pro producers of Shark Appliances and Ninja Blenders, Aerogrow producers of the AeroGarden, Holmes Group Hamilton and Beach Proctor-Silex.
Armanda Hughes, COO | Co-FounderAn organizational and operational expert that approaches problems inclusively to ensure the most efficient outcome. Due diligence and business plan development for prospective investments as well as overseeing the all the financial aspects of the company.
Specialties: Accounting, Organization, Entrepreneurship, Trade Shows and Exhibits Business Operations and FinanceExperience: Assistant Vice President, Eastgate Realty. Asset Manager, Meringoff Properties. Asset Manager, Sentinel Real Estate
ProblemWe believe there is no way to quickly and easily make great coffee.
Easy to Use
Hard to Use
Great CoffeeSub-par Coffee
Pod Machines
Drip MachinesManual Methods
Invergo
Why Now and the MarketA pod free single serve coffee machine does not exist
Specialty coffee is the fastest growing and most profitable type of coffee
Sales pod machines are declining and the patent have expired
Opportunity to generate reoccurring revenue through partnerships with roasters
$2.5 Billion Global Anual
Sales
50 Million UnitsGlobal Anual Sales
Source: Euromonitor
Invergo
Complete Control of Your Brewing Experience
Static six point saturation pattern Dynamic hypotrochoid saturation pattern
Conventional Drip Coffee Machine INVERGO
Under-extracted
Over-extracted
Patented Motion Brew
Conventional Coffee Machines Doesn’t saturate the coffee ground evenly
Can not control the flow of waterBitter and sour flavors
The Technology
InvergoMoving single stream of water
Agitates the coffee ground evenlyControl over the flow of water
Granted Patent
Patent Application no. 14/569,842
Publication no. 20150164267Filed in the United States on
December 15th, 2014Granted in the United States
212210205200195190185180175170165160155150
1 2 3 4 5 6 7 8 90
Bitter
Acidic
Minutes
Tem
pera
ture
in
Fah
renh
eit
Optimal
INVERGO
Manual Methods 2 minDrip Machines 1 min
INVERGO 15s
Pod Machines 3 minWarm Up Time
Precision Temperature ControlInstant Water HeaterPID Water Temperature Control
Conventional Coffee Machines Has to warm up
Doesn’t get the water hot enough The temperature fluctuates
The Technology
InvergoInstantly heats water
Stays within ± 1°F of set temperatureSet temperature from 150°F-205°F
The Science
By using a refractometer, a device that measures the percentage of the dissolved coffee par-ticles, we are able to quantify taste to measure how each brewing method performed.
1.50
1.40
1.30
1.20
1.10
1.00
Tota
l Dis
oved
Sol
ids
%
14.0 16.0 18.0 20.0 22.0 24.0
Extraction %
Weak Underdeveloped
Underdeveloped
StrongUnderdeveloped
Strong
Weak
StrongBitter
Bitter
WeakBitter
Optimal
INVERGO
Manual Methods
PodMachines(off the chart)
Drip Machines
Optimal Results Every Time
Cold Brew Single Serving or a Carafe
Brew from 5 oz to 40 oz
Accommodates tall travel mugs
Use a Chemex, Hario V60s or Kalita Wave Removable magnetic pour-over holder
The cold brew function turns off the heat-ing element and doses small amounts of water over long period time.
The result - coffee that is sweet and can either be added to hot water or used to make iced coffee.
Features
Production Progress
Production Prototypes Final DFM CAD Fully Functional Interface
PCBA and Internal Structure
The vast majority of work to reach mass production has already been completed over the past 18 months. We have moved from a functional prototype to having the first production prototype unit made. We a ready to start cutting molds and start our pre-series production run.
Production Timeline
Gantt Chart
Predicted Unit Cost ~$45.00Retail $249.00
Road Map
Invergo is our first product, it will differentiate us and allow us to build a brand. As a company we have many more product ideas. They will build upon Invergo and allows us to expand further into the coffee, tea and beer market.
Co�
eeBe
erTe
a
Baby Formula
2017 2018 2019 2020 2021Invergo Invergo 2 Basic
Invergo 1.5 IoT Invergo 2
Invergo 2 IoT
Invergo 2 Pro
Invergo 2 Commercial
Brasii Brasii 2
Brasii 2 XLBrasii XL
Brasii smart kegerator
Brasii Super Auto
InvergoAccessories
Co�ee Grinders
Espresso Machine Super Auto Espresso
Grind and Brew
Nitro Cold Brew
Cafe in a vending Machine
Grind and Brew 2Espresso +Co�ee super auto
Baby formula maker
Precision Tea maker
Invergo Basic
Precision Tea maker 2
Iced Tea maker Iced Tea maker 2
Milk Warmer Baby formula maker 2
Nitro Cold Brew 2
Invergo 3
Brasii All grain beer brewing automated
We set out to create a machine that enabled everyone to experience the excitement of making their own beer at home without the complication of traditional methods. Brasii is the result of tireless designing and testing and we believe that it will revolutionize the beer brewing process for not only beer brewing novices but professionals as well.
Video
$30,000 Product Lia-bility Insurance
$175,000 Steel Tooling
$100,000 First Production Run
$20,000 General Expenses $6,000
Trade Shows
$51,000 Salaries CEO
Seed$500,000
$100,000 Salaries CMO
$18,000 Salaries Production Manager
Pre-Seed$150,000
$15,000 General Expenses
$25,000 ETL Certification
$50,000 Pre-Series Production Run
$55,000 Aluminum Tooling
$5,000 Shipping
Allocation of Funds
Exit StrategyAcquisition by
Contact Information
Cameron [email protected]
516 512 2669invergocoffee.com