Intro to Social Media
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Transcript of Intro to Social Media
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S O C I A L M E D I A
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O N L I N E S T R A T E G I S T I N T E R N A T I O N A L P R O G R A M R S U L E C T U R E R O N L I N E B U S I N E S S & I N T E R N A T I O N A L M A R K E T I N G , I C T !FA C E B O O K . C O M / S A S C H A F U N K W W W. S A Y F U N . M E+ S A S C H A F U N K @ S A Y F U N
S A S C H A F U N K
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T H I N G S I W O N ’ T D O : !- S H O W A L I S T O F D I F F E R E N T S O C I A L N E T W O R K S !- E X P L A I N H O W T O S E T U P A P R O F I L E I N D I F F E R E N T N E T W O R K S !- E X P L A I N W H AT S O C I A L N E T W O R K S A R E
S T U D E N T S = S M A R T
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W H A T I S S O C I A L M E D I A ?
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W H A T I S S O C I A L M E D I A ?
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W H A T I S S O C I A L M E D I A ?
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W H A T I S S O C I A L M E D I A ?
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W H A T I S S O C I A L M E D I A ?
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W H A T I S S O C I A L M E D I A ?
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W H A T I S S O C I A L M E D I A ?
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S O C I A L M E D I A ?
I S T H A T I T ?
O T H E R C H A N N E L S ?
W H Y S H O U L D W E C A R E ?
W H A T C A N W E D O ?
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M A R K E T I N G A D V I C E
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M A R K E T I N G A D V I C E
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W H Y S H O U L D W E C A R E ?
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W H Y S H O U L D W E C A R E ?
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F O C U S
J U G G L I N G A L L A T O N C E
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R E S P O N S E T I M E
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- > E V E R Y O N EW H O ’ S I N C H A R G E ?
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S I G N A T U R E S !
^ S F / / S F
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G U I D E L I N E S ?R U L E S ? !
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– M I C R O S O F T S O C I A L M E D I A P O L I C Y, 2 0 0 5
“Be smart.”
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P E R S O N A L V S . P R O F E S S I O N A L
? ?
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W H A T C A N W E D O ?
# C O N V E R S A T I O N S
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T O O L S & M E A S U R E M E N T
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T O O L S & M E A S U R E M E N T
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# FA I LT H E G I R L W O U L D H A V E B E E N 1 5 A T T H E T I M E O F T H E P O S T
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# FA I L
R A C I S M ? !
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# FA I LL I V E T W E E T S F R O M M A S S - F I R I N G
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# FA I LT H A T A C C I D E N T A C T U A L LY K I L L E D A 6 Y E A R O L D B O Y
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# FA I L1 D A Y, 1 0 0 K O P P O N E N T S O N FA C E B O O K
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# FA I LU S E R V S . C O R P O R A T E P E R C E P T I O N
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# FA I LB O S T O N M A R A T H O N B O M B I N G
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# FA I LE M O T I O N A L M E LT D O W N
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# FA I L
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# F T WH A L L O W E E N P E P S I V S . C O K E ( FA N )
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# F T WS TA R B U C K S I D E A C E N T E R
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# F T W
P O W E R O U TA G E @ S U P E R B O W L
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# F T W
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U N C O O L , B U T …
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M O R E # F T W & # FA I L
# K I T K A T
# D E L L H E L L
# Q A TA R A I R W A Y S D I S A S T E R
# R S U I P
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S W I T C H
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#YOU