Internet Marketing Social Media Growing Membership and Non-Dues Revenue.

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Internet Marketing Social Media Growing Membership and Non-Dues Revenue

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Transcript of Internet Marketing Social Media Growing Membership and Non-Dues Revenue.

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Internet Marketing

Social Media

Growing Membership and Non-Dues Revenue

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1. Introduction

2. Marketing

3. Strategy

4. Tactics

5. Conclusion

6. Open Discussion

Agenda

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Introduction

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In Quest of Golden Nuggets

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Think Different

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Quantum Leap

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Marketing

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Newspaper

Yellow Pages

Radio

Television

Telemarketing

Traditional Marketing

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Digital Marketing

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Laser Targeted

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Strategy

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Digital Advertising Not Like Planting a Tree

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Digital Advertising Like Nurturing a Garden

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Hour Glass Marketing

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Marketing Mission Statement

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Marketing Mission Statement

Leveraging internet marketing and social media for the purpose of growing membership and non-dues revenue

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Defining Personas

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1 Year Internet Marketing Calendar

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Tactics

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Internet Marketing

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All Roads Lead to Your Website

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Great Website Design

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Responsive Design

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Content Is King

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Engage, Educate and Entertain

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Search Engine Optimization

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Website Content

Jeff-Office
Interior page with JCC Content
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Content Management Systems

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Thought Leadership

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Blogging

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White Papers

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Content Marketing: Downloadable Content

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Search

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Pay Per Click

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Landing Pages

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Analytics

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Email Marketing

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Social Media

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Partner with Entrusted Advisor

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What Would Steve Jobs Do?

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Open Discussion


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