International Marketplaces: Rules of survival for a small fish in a big lake
-
date post
19-Oct-2014 -
Category
Business
-
view
236 -
download
0
description
Transcript of International Marketplaces: Rules of survival for a small fish in a big lake
George Chatzopoulos
International Marketplaces: Rules of survival for a small fish
in a big lakeor how the big fish can help a small one grow bigger
Visit us at A21
Global e-commerce sales will top
$1.25 trillionin 2013
Visit us at A21
Cross Border Trade in numbers
Year Revenue Δ% Customers Δ%
2013 $105B 94M
2018 $307B +200% 130M +43%
x3
Visit us at A21
Global/Cross Border Trade
6
$226b
33% of Total
Growth Rate
10%
$144b
21% of Total
Growth Rate
12%
$256b
37% of Total
Growth Rate
20%
$36.8b
5% of Total
Growth Rate
17%
$21.6b
3% of Total
Growth Rate
20%
Source: Forrester Research Inc. and eMarketer
GLOBAL VIEW
2012
Visit us at A21
GLOBAL VIEW
by 2016
Global/Cross Border Trade
7
$327b
29% Overall
Growth Rate
10%
$224b
20% Overall
Growth Rate
12%
$489b
43% Overall
Growth Rate
20%
$62.4b
5% Overall
Growth Rate
17%
$44b
4% Overall
Growth Rate
20%
Source: Forrester Research Inc. and eMarketer
Visit us at A21
Global Powerhouses
397 million active global consumers across eBay and Amazon397
MILLION-Company earnings calls
$83B
$16B
Visit us at A21
Marketplaces
• Amazon’s revenue from 3rd party sellers is higher than its own shop!! ($16,1b vs $14.5b)
• And the gap is getting bigger
• Ebay, Rakuten etc. are experiencing a similar trend
Amazon 3rd Party Sellers
Amazon Retail
Amazon Retail Revenues
Source: ChannelAdvisor Analysis on Amazon Q1-2013 financial results report http://www.amazonstrategies.com/2013/04/amazon-q1-2013-results-seller-highlights-third-party-marketplace-deep-dive.html
Visit us at A21
5 things to watchfor cross border trading
Visit us at A21
Visit us at A21
Scalematters
Visit us at A21
Logistics: Shipping Fees
€ 1,34
€ 14,00 +
3KG parcel
Visit us at A21
Together is Better than Alone
FBA Visit us at A21
Visit us at A21
Know yourmarket
Visit us at A21
Visit us at A21
Differentiate your brand
Visit us at A21
Visit us at A21
Communicate
Visit us at A21
Visit us at A21
Visit us at A21
Visit us at A21
What’s our vision
To empower brands, producers & retailers to effectively impact consumer behavior at the last mile of the purchasing process and increase sales
Visit us at A21
What do we do
We connect brands/ retailers to multiple digital touch-points across several verticals, through a uniquely distinct distribution network to actively promote and sell their products to the right audiences at the right time
Visit us at A21
Fragmentation & Complexity
E-Commerce channels over the last decade GMV in £b
Source: Public reports from eBay, Amazon, Google, Shopping.com and ChannelAdvisor estimates based on our transactional data.
Sources of consumer demand are increasingly fragmented and complex
Visit us at A21
ShoppingNetwork & ChannelAdvisor
Global Clients Visit us at A21
Day in the Life of an E-Commerce ManagerVisit us at A21
Day in the Life of an E-Commerce ManagerVisit us at A21
Visit us at A21
Maximize Online Visibility & Sales Visit us at A21
One platform to control everything
Visit us at A21
A team to help your business grow
Logistics
Legal Services
Localization
Tax issues / Exports
Market Strategy
Returns manage
ment
Brand Commun
ication
A team to help your business grow
Logistics
Legal Services
Localization
Tax issues / Exports
Returns manage
ment
Brand Commun
ication
Managed Service
Pay as you go
Market Strategy Online
Markets
Search Engines
$105B / 94M buyers market
Thank youGeorge Chatzopoulos
www.shoppingnetwork.gr
Visit us at
A21