International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the...
-
Upload
imogen-peters -
Category
Documents
-
view
220 -
download
0
description
Transcript of International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the...
![Page 1: International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the Summit Arabian Travel Market .](https://reader036.fdocuments.us/reader036/viewer/2022062504/5a4d1b787f8b9ab0599b7f22/html5/thumbnails/1.jpg)
International Congress and Convention Association
Moderator:
Martin SirkCEO, ICCA
“Aiming for the Summit”Arabian Travel Market
iccaworld.com
![Page 2: International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the Summit Arabian Travel Market .](https://reader036.fdocuments.us/reader036/viewer/2022062504/5a4d1b787f8b9ab0599b7f22/html5/thumbnails/2.jpg)
Aiming for the Summit
Today’s panellists
• Mohamed Al Geziry, Chairman, Mohamed Al Gerizy Consultancy
• Ali Abu Monassar, Deputy Chairman, Net Conference & Conventions
• Houssam Tantawi, Executive Director of Sales, Emirates Palace
iccaworld.com
![Page 3: International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the Summit Arabian Travel Market .](https://reader036.fdocuments.us/reader036/viewer/2022062504/5a4d1b787f8b9ab0599b7f22/html5/thumbnails/3.jpg)
Aiming for the Summit
How does today’s Arabian Gulf measure up against the best in the international meetings market?
• Overview from ICCA• Views from today’s panel• Views from today’s audience• Key points to take away
iccaworld.com
![Page 4: International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the Summit Arabian Travel Market .](https://reader036.fdocuments.us/reader036/viewer/2022062504/5a4d1b787f8b9ab0599b7f22/html5/thumbnails/4.jpg)
A new competitive environmentWhat used to be advantages are now entry level requirements
• Excellent access• Top quality convention facilities• Adequate int’l hotel rooms nearby• Experienced multilingual staff• Professional marketing• Excellent DMC’s & PCO’s• Modern IT infrastructure
iccaworld.com
![Page 5: International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the Summit Arabian Travel Market .](https://reader036.fdocuments.us/reader036/viewer/2022062504/5a4d1b787f8b9ab0599b7f22/html5/thumbnails/5.jpg)
Global clients are driving global qualityUltra-fast communication; internationally aware managers; increased competition; and growing professionalism are “evening out” the competitive playing field
• Asia: China; Korea; KL; India• New Europe and Old Europe• South Africa• Inward focused USA• The Arabian Gulf
iccaworld.com
![Page 6: International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the Summit Arabian Travel Market .](https://reader036.fdocuments.us/reader036/viewer/2022062504/5a4d1b787f8b9ab0599b7f22/html5/thumbnails/6.jpg)
“New differentiators”What makes the difference in the new competitive landscape?
• A commitment to long-term infrastructure reinvestment
• Individual client focus: excellent CRM• Coherent destination marketing• Destination teamwork• Education & training beyond the
basics
iccaworld.com
![Page 7: International Congress and Convention Association Moderator: Martin Sirk CEO, ICCA Aiming for the Summit Arabian Travel Market .](https://reader036.fdocuments.us/reader036/viewer/2022062504/5a4d1b787f8b9ab0599b7f22/html5/thumbnails/7.jpg)
International Congress and Convention Association
Thank you!
And now over to our expert panellists to discuss the situation in this region.
“Aiming for the Summit”
iccaworld.com