‘Sub pop’ records, is a small label and fanzine which is well established and features a lot of folk/rock artists as well as rock. It would be a suitable record label for the band because of the genre and the fact that they are experienced in promoting artists within this area of music.

Vertigo Records has many signed artists of the rock genre including Razor light, One Night Only, Chase and Status and The Killers.Although the artists that they have signed are of similar musical background to our band, it is not so much of the folk genre, hence why sub pop may be more suitable. It is also UK based which is important in the promotion of British music.

Although Warner Music Group is an American based company; they are well established and have published a large amount of music – on its own and with other subsidiary companies. It is the third largest business group and family of record labels in the recording industry. It may be a good choice of record label for the band as the US has the largest folk music following and could therefore prove a success in raising the bands profile.