Institutional presentation 4_t12_v3

51
| Apresentação do Roadshow 1 As of December 31, 2012 March, 2013

Transcript of Institutional presentation 4_t12_v3

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| Apresentação do Roadshow

1

As of December 31, 2012 March, 2013

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B:232 Disclaimer

Statements regarding the Company’s future business perspectives and projections of operational and

financial results are merely estimates and projections, and as such they are subject to different risks and

uncertainties, including, but not limited to, market conditions, domestic and foreign performance in general

and in the Company’s line of business.

These risks and uncertainties cannot be controlled or sufficiently predicted by the Company management

and may significantly affect its perspectives, estimates, and projections. Statements on future

perspectives, estimates, and projections do not represent and should not be construed as a guarantee of

performance. The operational information contained herein, as well as information not directly derived from

the financial statements, have not been subject to a special review by the Company’s independent

auditors and may involve premises and estimates adopted by the management.

2

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| Company overview

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B:232 .1 Platform of brands of reference

Arezzo&Co is the leading Company in the footwear and accessories sector through its platform of Top of Mind brands

1

4

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B:232 .2 Company overview

Arezzo&Co is the reference in the Brazilian retail sector and has a unique positioning combining growth with high cash generation

1

Leading company in

the footwear and

accessories sector

with presence in all

Brazilian states

Controlling

shareholders are the

reference in the sector

Development of

collections with

efficient supply chain

Asset light: high

operational efficiency

Strong cash

generation and high

growth

9.0 million pairs of shoes(1)

552 thousand handbags(1)

2,750 points of sale

12% market share(2)

40 years of experience in

the sector

Wide recognition

~11,500 models created

per year

Lead time of 40 days

7 to 9 launches per year

89% outsourced production

ROIC of 29.9% in 2012

2,058 employees

Net revenues CAGR:

34.7% (2007- 2012)

Net Profit CAGR: 41.0%

(2007- 2012)

Increased operating

leverage

Notes:

1. LTM as of December, 2012.

2. Refers to the Brazilian women footwear market (source: Euromonitor, IBGE and Company estimates) . Estimated for 2011. 5

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Founded in 1972

Focused on brand and

product

Consolidation of

industrial business model

located in Minas Gerais

1.5 mm pairs per year

and 2,000 employees

Focus on retail

R&D and production

outsourcing on Vale dos Sinos -

RS

Franchises expansion

Specific brands for each

segment

Expansion of distribution

channels

Efficient supply chain

First store

Fast Fashion

concept

Launch of the first

design with

national success

+

Schutz launch

Launch of new

brands

Merger

Commercial operations

centralized in São Paulo

Strategic Partnership

(November 2007)

Industry Reference Foundation and structuring Industrial Era Corporate Era Retail Era

2012 and 2013 70’s 80’s 90’s 00’s

Opening of the first

shoe factory

Opening of the flagship

store at Oscar Freire

.3 Successful track record of

entrepreneurship

The right changes at the right time accelerated the Company's development

1

Consolidate

leadership

position

Initial Public Offering

(February 2011)

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B:232 .4 Shareholder structure1

Notes:

1. Arezzo&Co capital stock is composed of 88,587,469 common shares, all nominative, book-entry shares with no par value.

2. Including Stock Option Plan – Arezzo&Co’s executives

Shareholder structure as of March, 2013. 7

Post-offering

52.4% 47.4%

Birman family Others

1 Management²

0.3%

Float

47.1%

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8

.5 Culture & Management:

Arezzo towards 2154

Code of Ethics

“Our behavior is a positive example for all activities and internal or external interactions; and we treat everyone with respect, equality and cooperation”

“We properly protect the confidentiality of our information, documents, trademarks, intellectual property and cherish the proper use of our assets”

“The Arezzo Group’s interests prevail over personal or third party interests and guide any decision-making in the company”

“We act with fairness in our relationships with suppliers, franchisees and customers, eliminating any situation that may generate expectations of bias in

the context of receipt of gifts and invitations”

“Our suppliers are evaluated and contracted based on clear criteria and in line with our ethical standards and conduct”

“We are committed to ensure a responsible environmental stewardship by ensuring and establishing high standards for the purposes of protecting the

environment and conserving its resources”

“We have a socially responsible conduct and do not use any resources for unethical or illegal purposes, or that violates loca l or international laws”

“It is our duty to report any breach of the Code of Ethics irrespective of the public involved”

2010

2154

Meritocratic culture based on best practices makes Arezzo a company prepared to reach 2154

1

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Notes:

1. Points of sales (2012); O = Owned Stores; F = Franchised Stores; MB = Multi-brand Stores; EX = Exports – # multibrand stores

2. % of each brand gross revenues (2012)

3. 2012 gross revenues, does not include other revenues (not generated by the 4 brands)

4. % total (2012) gross revenues

.6 Strong platform of brands

Strong platform of brands, aimed at specific target markets, enables the Company to capture growth from different income segments

1 Trendy

New

Easy to wear

Eclectic

Fashion

Up to date

Bold

Provocative

16 - 60 years old 18 - 40 years old

R$ 285.00/pair

R$ 669.4 million R$ 372.5 million

Pop

Flat shoes

Affordable

Colorful

12 - 60 years old

R$ 99.00/pair

R$ 32.5 million

Design

Exclusivity

Identity

Seduction

R$ 960.00/pair

R$ 3.9 million

20 - 45 years old

62.1% 34.5% 3.0% 0.4%

Brands

profile

Female

target

market

Sales

Volume3

% Gross

Revenues4

Retail price

point

Foundation 1972 1995 2008 2009

MB

9

O

2

O

19

F

319

MB

925

9

R$ 180.00/pair

O

28

F

23

MB

1,573

Dis

trib

uti

on

ch

an

ne

l1

POS 1

%

gross

rev.2

72% 15% 12% 7% 49% 36%

EX

18

1%

EX

123

8%

EX

35

49% 9% 42%

MB

793

O

8

EX

5

46% 53% 1%

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B:232 .7 Multiple distribution channels

1

10

512

286

256

54²

1,109

Flexible platform through three distribution channels with differentiated strategies, maximizing the Company's profitability

Gross Revenue Breakdown – (R$ mn)¹

Gross Revenues per Channel

57 owned stores

being 7 Flagship

stores

Reach about

1,133 cities and

2,351 multi-

brands

342 franchises in

more than 160

cities

Broad distribution

in every Brazilian

state

Franchises Multi-brands Owned stores Others Total

Notes:

1. 2012 gross revenues

2. Considers external market and other revenues in the domestic market

46% 26% 23% 5% 100%

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| Business model

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Management

BRANDS OF REFERENCE

Customer focus: we are at the forefront of Brazilian women fashion and design

Multi-channel Sourcing & Logistics Communication &

Marketing

SEASONED

MANAGEMENT

TEAM WITH

PERFORMANCE

BASED INCENTIVES

NATIONWIDE

DISTRIBUTION

STRATEGY

EFFICIENT

SUPPLY CHAIN

SOLID MARKETING

AND

COMMUNICATION

PROGRAM

ABILITY TO

INNOVATE

R&D

1 2 3 4 5

12

Unique business model in Brazil

2

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B:232 .1 Ability to Innovate

We produce 7 to 9 collections per year 2 I. Research

Creation: 11,500 SKUs / year

II. Development III. Sourcing IV. Delivery

Arezzo&Co fulfills the various aspirations of women, delivering on average 5 new models per day, allowing for consistent desire-driven purchases

Available for selection: 63% of SKUs created /

year

13

Stores: 52% of SKUs created / year

Creation

Launch

Orders

Production

Delivery

Normal sale

Discount sale

Winter I Winter II Winter III Summer I Summer II Summer III Summer IV

Activities JAN FEV MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

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B:232 .2 Broad media plan

2

14

The brand has an integrated and expressive communication strategy, from the

creation of campaigns to the point of sales

Strong presence in printed media

85 inserts in printed media in 170 pages in 2012 (32 million readers) 78 exhibition in fashion editorials in 1Q12

Digital communication

Presence in eletronic media and television

+750 exhibition on TV e 150 exhibition in cinema in 2012 + 80 million impact

Demi Moore

Seasonal showroom in Los Angeles near the

Red Carpet

Season

CRM – VIP sales

In-store events – PA

Stylists Fashion Advisors

Celebrity Endorsement Marketing Events

1 mn Facebook fans: leader in

interactions

30 k monthly access to Schutz‟s Blog

606k accesses to site/month

Average navigation time: 8 minutes

66 k Twitter followers : category leader

Gisele Bündchen Blake Lively

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B:232 .2 Communication & marketing program

reflected in every aspect of the stores

Stores constantly modified to incorporate the concept of each new collection, creating desire-driven purchases

2

All visual communication at stores is monitored and updated simultaneously throughout Brazil for each new collection

Flagship stores Store layout & visual merchandising

15

POS materials (catalogs, packaging, among others)

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B:232 .2 Atmosphere of stores: differentiated

concepts for each brand 2

16

Summer – Flagship Oscar Freire

Winter – Flagship Oscar Freire Video Wall

Closet Essential

Niches and lighting

Jaquets and accessories

Campaigns and marketing actions

Preeminence for products

Differentiated products

Visual merchandising:

Updates at low cost investment

Brings relevant information from

each collection to stores’ level

3 main updates per year

Chameleon project: constant

modification to incorporate the new

collection’s concept

Exposure of a large variety of

products

Selling area inventory: lower

necessity of area for storage

Atmosphere of a jewelry store

Private shop experience

Focus on exclusivity, design and

highly selected materials

Wall display

Combos

Storage

Each theme is disposed in different niches

Acessories

Sophisticated lighting

Distinguished storefront Special collections

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B:232 .3 Flexible production process…

2

17

Arezzo’s size allows for large scale purchases from each

supplier

Production speed, flexibility and scalability to ensure Arezzo&Co‟s expected growth based on asset light model

Gains of scale

Joint purchases Certification and auditing of suppliers

In-house certification and auditing ensure quality and

punctuality (ISO 9001 certification in 2008) Negotiation of raw material jointly with local suppliers

Consolidation and improvement of distribution in national

scale

Reception: 100,000 units / day

Storage: 100,000 units / day

Picking: 150,000 units / day

Replacement of milky run strategy

1

2

3

4

5

Distribution: 200,000 units / day 4

Sourcing Model

Owned factory with capacity to produce 1.1 million pairs

annually and strong relationship with Vale dos Sinos

production cluster as the outsourcing represents 89% of total

production

New Distribution Center

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B:232 .3 …leveraged by a multichannel

distribution strategy…

Arezzo&Co follows a detailed process in defining the opportunity pipeline. This multichannel distribution strategy has been consolidated throughout the Company‟s history:

18

1972 1975 1987 2000 2008 2010 2011 2012

Inauguration of the new Anacapri store

format Founding of the

Arezzo brand

1st Store

1st Arezzo Franchise

Arezzo reaches 200 franchises

GTM Schutz: focus on mono-brand stores

Flagship store strategy for Schutz

1st Arezzo Flagship store

2

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B:232 .4 ...through owned stores…

Capturing value from the chain while developing retail know how and brands‟ visibility

2 Greater brand awareness coupled with operational efficiencies Flagship Stores

19

Clustering higher productivity stores in main areas (mainly SP and RJ) improving

operational efficiency and profitability:

Direct costumers interaction develops retail competences which are also reflected

at franchised stores

Flagship stores ensure greater visibility and reinforce brand image

Arezzo – Ipanema / RJ

Schutz – Iguatemi / SP

Arezzo – Cid. Jardim / SP

R$ 3,289M

R$ 5,119 M

Ow

ned

Fra

nchis

e

Annual Average

Sales per Store

2012

Total sales area and # of stores (sq m)

Schutz – Oscar Freire / SP 88% 91% 81%

77%

80% 75% 75% 78%

12% 9%

19%

23%

20% 25% 25% 22%

2007 2008 2009 2010 2011 2Q12 3Q12 4Q12

Flagship

Standard store

6 10

21 29

45 50 52

57

# stores

1,044 1,369

2,067

2,967

4,686 5,107

5,306 5,897

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Intense retail training

Ongoing support: average of 6 stores/ consultant and

average of 22 visits per store/ year

Strong relationship with and ongoing support to franchisee

IT integration with our franchises amount to more than 80%

As mono-brand stores, franchises reinforce the branding in

each city they are located

2

4 or more

franchises

1 franchise

2 franchises

3 franchises

49%

10%

27%

15%

20

.4 …with efficient management of the

franchise network...

Model allows rapid expansion with little invested capital by Arezzo&Co and high profitability to franchisees

Successful Partnership: “Win – Win” Franchise Concentration per Operator

Average payback of 39 months2

100% of on-time payments

96% satisfaction of franchises1

Excellency in Franchising Award in the last 8 years (ABF)

Best Franchise in Brazil (2005) and in the sector for 7 years since 2004

(# of Franchisees by # of Franchises)

Notes: FY2012 data

1. 96% of the current franchisees indicated they would be interested in opening a

franchise if they did not already have one

2. Annual sales of R$ 2,330 thousand + average initial investment of R$ 600 thousand

+ working capital of R$ 414 thousand

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To get to know the profile of consumers

To manage performance indicators of

both the store and the team

To optimize supply and

stock management

…to sell more, have no overstock … and

achieve goals!

1 2 3

The use of technology to support the

management process...

.4 … information technology, people

management...

Information technology and people management applied to retail in order to support improvements on the whole managing process

21

A holistic approach for sales training

teams in the various fronts of the retail

operation

Training Tools

• Product

• Fashion and trends

• Sales technique

• Store operations

• Visual merchandising

• Sales systems

• Integration New operators

• Management Training

• Sales Conventions

• Sales Incentives (motivational)

Over R$1M invested in training in the first half of 2012

20% retail turnover in Company Owned Stores during the first half of 2012

2

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B:232 .4 ...and of the multi-brand stores

2

Multi-brand stores

22

Multi-brand stores‟ Gross Revenue¹ (R$ mn) Improved distribution and brand visibility

Greater brand capillarity

Presence in over 1,133 cities

Rapid expansion at low investment and risk

Main Focus: share of wallet

Owner’s loyalty

Important sales channel for smaller cities

Sales team optimization: internal team and commissioned

sales representatives

Multi-brand stores widen the distribution capillarity and the brands‟ visibility, resulting in a strong retail footprint

Notes:

1. Domestic market only

# Store 2,146

2,351

286

2012

73

4Q12

Gross Revenue1

(R$ mn) 234

2011 4Q11

57

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B:232 .4 Large capillarity and scale of store

chain

Mono-brand store chain with high capillarity, reaching more than 160 cities and well-positioned among the retail companies

2

23

Size and average sales per mono-brand stores - 2011

Brand Average size

(m2)

Net Revenue/ m2

(R$ 000s)

Total

Stores 1,2

61 354 328

133 244 432

1,904 9 167

1,031 7 336

2.513 8 145

263 17 104

5

319 franchises +

19 owned stores(i) +

925 multi-brand clients

(i) 4 outlets

23 franchises +

28 owned stores(ii) +

1,573 multi-brand clients

(ii)1 outlet

Points of sale (2012)

TOTAL

8 owned stores

793 multi-brand clients

2 owned store +

9 multi-brand clients

342 franchises6 +

57 owned stores6 +

2,351 multi-brand clients

=2,750 points of sales

Source: IBGE, Companies’ Reports; number of stores according to latest data provided by the Companies Notes: 1. Considers only monobrand stores of Arezzo and Schutz; 2. For Hering, considers only Hering Store chain stores; 3. 2008 data; 4. Net Revenue (assuming that sales taxes and deduction = 30% of gross revenues); 5. Considers Arezzo + Schutz, except for outlets, handbags’ stores and Schutz franchise; 6. Including export market

GDP³: 18%

A&C¹: 17%

GDP³: 55%

A&C¹: 57%

GDP³: 15%

A&C¹: 15%

GDP³: 7%

A&C¹: 7%

GDP³: 5%

A&C¹: 4%

57 sq m

85 sq m

80 sq m

Points of sale – average size : new stores are increasing

network average size

2010 2011 new stores 2012 new stores

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Arezzo and Ana Capri Schutz and Alexandre

Birman Industrial Supply Chain Strategy and IT Financial

Alexandre Birman Cisso Klaus Marcio Jung Thiago Borges Kurt Richter

HR

Raquel Carneiro

Marco Coelho

Internal Auditing

Anderson Birman

Claudia Narciso

.5 Seasoned and professional

management team 2 Anderson Birman

Years

at Arezzo

40

17

5

14

11

8

9

30

3

Years of

experience

40

17

13

24

32

28

47

41

13

Name

Title

Anderson Birman

CEO

Alexandre Birman

COO

Thiago Borges

CFO and Investor Relations Officer

Claudia Narciso

Director – R&D

Kurt Ritchter Director – Strategy and IT

Marcio Jung

Director – Supply Chain

Cisso Klaus

Director – Industrial

Marco Coelho

Director – Internal Auditing

Raquel Carneiro

Director – HR

Highly qualified management team

24

Stock option plan for key executives

Performance based compensation package for all employees

Independent business units for each brand but unified officers (Industrial, Logistics, Financial and HR) for the whole company

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B:232 .6 Corporate governance

Board is composed by 8 members being 4 appointed by controlling shareholders 2

Name Experience Name Experience

Title Title

Anderson Birman Chairman of the Board

Arezzo’s CEO since its foundation, with over 40 years of

experience in the industry

Alexandre Birman Vice-Chairman of the Board

Arezzo’s COO and founder of Schutz, with 17 years of

experience in the industry

Pedro Faria Board Member

Tarpon’s partner since 2003, member of the Board of Directors of

Direcional Engenharia, Omega Energia Renovável, Cremer and

Comgás

Eduardo Mufarej Board Member

Tarpon’s partner since 2004, member of the Board of Directors of

Tarpon, Omega Energia Renovável and Coteminas

José Murilo Carvalho Board Member

President of the Attorney’s Association of Minas Gerais,

Board Member of the Brazilian Bar Association

José Bolonha Board Member

Founder and CEO of “Ethos Desenvolvimento Humano e

Organizacional“; Board member of the Inter-American Economic

and Social Council (UN, WHO)

Guilherme A. Ferreira Independent Board Member

CEO of Bahema Participações, board member of Pão de

Açúcar, Banco Signatura Lazard, Eternit, Tavex and Rio

Bravo Investimentos

25

Artur N. Grynbaum Independent Board Member

CEO of Grupo Boticário (largest franchise company in Brazil) and

Vice-President at Abihpec (Brazilian Association of Industries in the

field of Personal Hygiene, Perfumes, and Cosmetics )

Ana Luiza Franco* (Coordinator)

Audit Committee

Pedro Faria (Coordinator)

José Bolonha (Coordinator)

Committees

Strategy Committee People Committee

Board of directors

Members:

Jose Murilo and Guilherme A. Ferreira

Members:

Anderson Birman, Alexandre Birman, Guilherme A.

Ferreira and Arthur N. Grynbaum

Members:

Pedro Faria and Alexandre Birman

*Mrs Franco is former partner at Machado Meyer Law firm in Brazil

and currently acts as member for corporate risk and audit

committees in various relevant companies in the country.

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| Market Overview and

| Sourcing and Industry Characteristics

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B:232 .1 Social upward mobility driving internal

consumption

Income growth and job creation lead to rapid social upward mobility and increasing internal consumption

3

27

2003

44 (24%)

29 (15%)

40 (20%)

16 (8%)

47 (27%)

49 (28%)

+18 mi (2003-14E)

+47 mi (2003-14E)

2014E 2009

31 (16%) 20 (11%) 13 (8%)

66 (37%)

95(50%)

113 (56%)

...Resulting in a significant rise of consumer goods consumption, including Footwear and Apparel

(Consumption growth as a result of the upward mobility in social classes; indexed 100 = class D/E)

Source: IBGE, FGV, LCA, Bain & Co., BCG, Roland Berger, IPC Maps

Classes A/B: monthly income above R$4,808 | Class C: monthly income between R$1,115 and R$4,408 | Class D: monthly income between R$768 and R$1,115 | Class E: monthly income below R$768

Class

D/E Class

C Class

B Class

A

Food, Drinks and

Cigarettes

Electronics

and Furniture

Footwear and

Apparel

Prescription/OTC drugs

Hygiene and

Personal Care

5.4x

10.1x

12.6x

9.3x

11.2x

Footwear and apparel

have the largest

growth potential

3.3x

4.4x

5.4x

4.3x

5.3x

1.7x

1.9x

2.3x

1.9x

2.3x

1.0x

1.0x

1.0x

1.0x

1.0x

Class C

Class A/B

Class D

Class E

Brazil experiences an accelerated process of social upward migration... (Millions of people)

Footwear and apparel

consumption

potential index: 4,8%

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5%

8% 9%

11% 12%

2007 2008 2009 2010 2011

28

.2 Brazilian footwear market overview

3

Total footwear market (R$ bn)

Arezzo&Co has a significant stake of the women footwear market and has consistently increased its market share

Arezzo&Co‟s market share1

Source: IBOPE Inteligência (Pyxis), Satra, World Bank, ABICALÇADOS, IEMI, MTE, MDIC, / SECEX, IBGE

Note: 1.Based on Euromonitor research and IBOPE Inteligência (Pyxis). Estimated Arezzo&Co market share, including Company’s handbags and considering only total footwear market

37%

29%

17%

13%

4%

Others

SportsMen

Kids

Women

footwear

Income Class

17%

44%33%

6%

Class B

Class AClass D/E

Class C

Footwear consumption (2009)

Women footwear

Total footwear

2011

CAGR (03-11): + 7.7%

11.6

30.4

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.3 Brazilian handbags market overview

3 Arezzo&Co also has a relevant position within the fast growing handbag market in Brazil

Source: IBOPE Inteligência (Pyxis), Satra, World Bank, ABICALÇADOS, IEMI, MTE, MDIC, / SECEX, IBGE

Total handbags market (R$ bn)

Women handbags

Total handbags

2011

CAGR (03-11): + 10.7%

3.3

4.2

Total addressable market (R$ bn)

78%

22%

Footwear

Handbags14.9

Arezzo&Co current sell out breakdown (R$ mn) Breakdown based on Schutz and Arezzo owned stores

Consolidated (including handbags and shoes)

market share: 10%

Opportunity to consolidate handbag leading position

90%

10%

Calçados

Bolsas195.9

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Pairs (millions) Production World share

China 12,597 62.4%

Índia 2,060 10.2%

Brazil 894 4.4%

Vietnam 760 3,8%

Indonesia 658 3.3%

Pakistan 292 1.4%

Brazil is the third biggest footwear producer, with production mostly destined to

supply the domestic market. Competitive costs, minimum production and lead time to

better serve the Brazilian fast fashion demand

.4 Footwear Industry - Global Overview

and competitive advantages

30

Pairs (millions) Consumption World share

China 2,700 15.2%

USA 2,335 13.4%

India 2,034 11.7%

Brazil 780 4,5%

Japan 693 4.0%

Indonesia 627 3.6%

BRAZIL

Lead time: 40 days

Minimum/model: 800 pairs

Minimum/construction: 4,000 pairs

Production cap. (pairs) 894 million

Cost (w/o tax): USD 21/pair

Cost (w/tax): USD 27/pair

CHINA (different clusters)

Lead time: 120 to 150 days

Minimum/model: 5,000 pairs

Minimum/construction: 20,000 pairs

Production cap. (pairs): 12,000 million

Cost (FOB): USD 16-18/pair

Cost (DDP): USD 42-45/pair

INDIA

Lead time: 160 days

Minimum/model: 5,000 pairs

Minimum/construction: 20,000 pairs

Production cap. (pairs): 2,060 million

Cost (FOB): USD 15/pair

Cost (DDP): USD 23/pair

ITALY

Lead time: 70 days

Minimum/model: 800 pairs

Minimum/construction: 4,000 pairs

Production cap. (pairs): 202 million

Cost (FOB): USD 35/pair

Cost (DDP): USD 49/pair

VIETNAM

Lead time: 120 to 150 days

Minimum/model: 2,000 pairs

Minimum/construction: 8,000 pairs

Production cap. (pairs): 760million

Cost (FOB): USD 18/pair

Cost (DDP): USD 26/pair

3

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Brazil is recognized by the quality and high specialization within different and complex

categories of shoes. The industry has been qualitatively developed in order to add

value to products and thus increase its competitive advantages over Asian suppliers

.5 Footwear Industry - Global footwear

offering

31

Global Footwear Offering: the higher and more centralized the country is

in the pyramid, the more focused it is in fashion, creation, design, luxury market ,

marketing and distribution management, with smaller production scale

Equipment assembly

Manufacturing operation

Manufacturer with own design and mostly local brand

Manufacturer with own design and global brand

Global Brands

Receive product and process specifications, as well as components and raw material

Assembly activities only

Usually don’t produce; Creation + own brand management Design and product specification Mostly internationally outsourced Supply chain management Totally decide over marketing and commercialization

Valu

e a

dd

ed

+

-

France

Italy Spain

Taiwan Brazil

Mexico

China India

Thailand Vietnam Other global

suppliers

Minimum volumes

(production) + +

Indonesia

B

A

C

D

E

Industry segmentation vs. value creation:

3

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B:232 .6 Arezzo&Co sourcing: Brazilian

competitive advantages

Vale dos Sinos region offer strong competitive advantages, a combination of production capacity, production flexibility, skilled labor and strong structure to support incentives for innovation and strengthening of industry‟s competitiveness

Source: Abicalçados, 2012 / ASSINTECAL / FAO / AICSUL.

Brazil is the world’s third largest

footwear producer

The world’s largest cattle: 13% of

the market

RS: 1 third (R$ 1 billion) of

Brazilian revenue in leather industry

Vale dos Sinos: one of the world’s

largest footwear manufacturing hubs

1,700 companies and entities: components,

footwear, machinery, tanneries, trade entities,

research and teaching institutions

Abundant skilled and specialized labor

Production flexibility:

volume X variety X speed

32

Production (million pairs)

Jobs (thousands)

819

338

Production (million pairs)

Jobs (thousands)

270

138

Production (million pairs)

Jobs (thousands)

216

110

BRAZIL

SOUTHERN REGION

VALE DOS SINOS

Vale dos Sinos: 26% of Brazilian footwear production

3

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South

.7 Arezzo&Co Sourcing: Competitive

Advantages

Arezzo&Co is a leader in the Brazilian leather fashion footwear sector, with great growth potential through domestic sourcing

Source: Abicalçados, 2012 / ASSINTECAL / FAO / AICSUL./ Arezzo&Co

Women‟s leather footwear production:

(million of pairs)

33

Vale dos Sinos‟ component manufacturing:

31% of Brazilian companies in the category

# of

companies

27

197

46

152

83

Outsole

complements

Upper complements

Packaging

Tools, dies/moulds

Chemicals

Segment # of

companies

78

33

47

37

134

Upper materials

Insoles

Footwear production

chemicals

Leather production

chemicals

Heels, outsoles and

high heels

Segment

Components: - Micro: 38%

- Small: 40%

- Medium: 44%

- Large: 60%

Tanneries: 34%

Distribution of components and tanneries per region:

Components: - Micro: 4%

- Small: 4%

- Medium: 5%

- Large: 7%

Tanneries: 12%

Components: - Micro: 1%

- Small: 3%

- Medium: 3%

Tanneries: 10%

Components: - Micro: 3%

- Small: 2%

- Medium: 4%

Tanneries: 4%

Components: - Micro: 54% - Small: 51% - Medium: 41% - Large: 33% Tanneries: 41%

Southeast Northeast Midlewest North

Women’s leather footwear

Leather footwear

Brazilian footwear

160

237

819

Brazilian footwear

Leather footwear

Women’s leather

footwear

Nearly 70% of Brazil‟s leather footwear

production

3

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Trends and style

Design Technical

Design Engineering Samples Showroom

Logistics and distribution Store

Raw material price negotiations Scheduling + Manufacturer negotiation

1 2 3 4 5 6 7

.8 Arezzo&Co Sourcing Process and

supply chain management

Sourcing process and supply chain management focused on ensuring flexibility,

speed and cost control in the creation of new products

34

Arezzo&Co sourcing process:

Coordinated management of production chain associated with Investments in product engineering: specific know how

Arezzo&Co Raw

materials Finished products

Cost control

Engineering folder

Cost management efficiency

Quality standard guarantee

Efficient lead time

Flexibility

Chemichals and textile

Components

3

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B:232 .9 Understanding shoes

Spike rivet (2 parts)

Buckle (2 parts)

Anklet (8 parts)

Toecap (2 parts)

Half sole (3 parts)

Upper (11 parts)

Assembly insole

(11 parts)

High Heel (7 parts)

Heel (2 parts)

Outsole (3 parts)

SKU

MODEL

CONSTRUCTION

10%

35%

70%

Reuse from collection to collection:

Packaging (10 parts)

A non-complex shoe has 61 raw materials managed by the industrial unit. R&D

optimization ensures greater management of costs and deadlines.

35

3

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| Value Drivers Update

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B:232 .1 Solid growth fundamentals

4 Key drivers of growth

37

Store productivity increase and additional upsides

Expand distribution footprint Store openings in 2012 – 58 out of 58 (47 franchises and 11 owned stores)

Same store expansion in 2011 and 2012 – 1,000 out of 1,000 sq m already expanded

Store remodeling: Schutz new store format significantly improving sales productivity

Same store sales of 6.3% (sell out - owned stores) and 12.2% (sell in – franchises)

IT integration between our franchises: about 100% of our stores network in the same platform

Gross margin expansion: 220bps in 2012

EBITDA Growth: 15.3% in 2012

Net income CAGR reached 41% (2007-2012) and net margin rose by 5p.p. in the same period

Increase operational efficiencies and margins

Schutz – Leblon Date of expansion: Nov/11

44m² 109m²

148%

+198%

Sales Increase post-expansion 1

Before After

44m² 110m²

Schutz – Iguatemi SP Date of renovation: Apr/12

34m² 70m²

106% 150%

Schutz – Higienópolis Date of renovation: Aug/11

+107%

Sales Increase1

+115%

Sales Increase1

Before After Before After ¹Period studied: end of the renovation until jun/12 compared to the same period the previous year

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B:232 .2 What‟s new for 2013

GTM Arezzo

Expanding Footprint

Key drivers of growth

Opening of 53 stores in 2013:

• 6 owned stores

• 47 franchises

Web commerce: Schutz and Anacapri started marketing a wide range of models to Brazil

Expansion of 15% in total sales area

38

Brand assessment:

• Reevaluation of Arezzo’s current distribution and supply model in Brazil

• Solid planning of brand growth for the next years

Consistent sales growth since 2010

Focus on new store format

Widening distribution platform for franchises

Anacapri Consolidation

Schutz Handbags

Subdivision of use categories

Product mix by channel

Focus on product development

2011

21.6 34.0

9.2 10.5

2012 4Q11 4Q12

Anacapri Gross

Revenue

(R$ million)

4

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B:232 .3 2013 Expansion Plan

2013 pipeline expansion is committed to the opening of 53 new stores with 15% growth in total sales area

39

4

57

342

63

389

# Owned Store

# Franchises

+13%

6 47

2012 2013

399¹

452

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| 2012 Financial Highlights 05

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B:232 .1 Operational and financial highlights

5 Gross Revenues per Channel (R$ mn) – Domestic Market

41

119.6 151.9

420.0 512.4

56.9 72.9

234.0

285.8

58.9 88.3

152.2

256.0

4.2 4.8

9.0

15.4

4Q11 4Q12 2011 2012

Franchise Multi-brand Owned Stores Others¹

27.0%

49.9%

815.2

32.6%

1,069.6

28.0% 22.0%

68.1%

31.2%

22.1% 239.7

317.9

Sales increased in all channels, particularly Owned Stores, with 49.9% in 4Q12 and 68.1% in 2012.

Franchises also presented good performance: 46 stores and SSS of 12.2% in 2012. Multi-brands

sales growth mainly due to focus in branding and increase in share of wallet.

1) Other: Growth of 13.4% in 4Q12 and of 71.6% in 2012..

SSS Sell-out (owned stores) 15.0%

2.2% SSS Sell-in (franchises)

0.6%

13.1%

11.4%

11.3%

6.3%

12.2%

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42

.2 Operational and financial highlights

Key highlights

Strong Gross Revenue growth, especially in the Schutz brand that increased by 65.2% in 2012 compared to 2011

2012 ended with 399 store chain and Sales area expansion of 22% year-over-year

2012 Net Revenue increased by 26.7% year-over-year

Number of Stores (R$ mn) and Total Area (sq m - „000)

CAGR 07-12 : 34.7%

Net Revenues (R$ mn)

Area CAGR 07- 12: 17.8%

208 233 249 274 296 342 6 10

21 29

45 57

11.7 13.6

15.4

18.0 21.8

26.5

0,2

5,2

10,2

15,2

20,2

25,2

2007 2008 2009 2010 2011 2012

Owned Stores Franchises Total Area

214

+42

16.5%

+58

12.7% 17.2%

21.1%

243

303

+27

270

341

+33 +38

399

21.6%

199,2 252,9 193.8

367.1 412.1

571.5 678.9

860,3

4Q11 4Q12 2007 2008 2009 2010 2011 2012

27.0%

89.4%

12.3%

38.7%

26.7% 18.8%

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33.2 43.8

117.7

135.8

16.7%

17.3%

17.3% 16.7%

0,0%

4,0%

12,0%

14,0%

16,0%

18,0%

-

20,0

40,0

60,0

80,0

120,0

140,0

160,0

180,0

4Q11 4Q12 2011 2012

EBITDA EBITDA Margin

32.1%

22.1%

143.8

8.0

5 Gross Profit (R$ mn) and Gross Margin (%)

43

.3 Operational and financial highlights

Net Income (R$ mn) and Net Margin (%)

EBITDA (R$ mn) and EBITDA Margin (%)

Gross Profit Gross Margin

80.3 111.6

281.4

375.8

40.3%

44.2%

41.5% 43.7%

0,0%

5,0%

10,0%

15,0%

20,0%

25,0%

30,0%

35,0%

40,0%

-

50,0

100,0

150,0

200,0

250,0

300,0

350,0

400,0

450,0

4Q11 4Q12 2011 2012

39.0%

33.5%

Net Income Net Margin

26.9 31.7

91.6

96.9

13.5% 12.5%

13.5% 11.9%

0,0%

2,0%

4,0%

6,0%

12,0%

14,0%

- 10,0

10,0

30,0

50,0

70,0

90,0

110,0

130,0

150,0

4Q11 4Q12 2011 2012

17.7%

11.5%

5.3

102.2

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5 .4 Operational and financial highlights

Cash Conversion Cycle (R$ thousand)

Cash Flows From Operating Activities (R$ thousand)

Capex (R$ million)

¹ Days of COGS

² Days of Net Revenues

Ajustes

4T11

Income before income tax and social contribution 34,932 41,884 19.9% 125,452 133,504 6.4%

Depreciation and amortization 1,168 2,349 101.1% 4,058 7,558 86.2%

Other (2,532) (1,716) -32.2% (10,475) (8,395) -19.9%

Decrease (increase) in current assets / liabilities (19,102) (31,777) 66.4% (47,302) (41,325) -12.6%

Trade accounts receivables (19,700) (7,545) -61.7% (47,118) (29,316) -37.8%

Inventories 14,302 6,822 -52.3% (8,518) (19,206) 125.5%

Suppliers (12,765) (29,658) 132.3% 8,542 (1,779) n/a

Change in other current assets and liabilities (939) (1,396) 48.7% (208) 8,976 n/a 2909.756

Change in other noncurrent assets and liabilities 1,971 (29) n/a (147) (2,412) 1540.8%

Payment of income tax and social contribution (13,845) (15,890) 14.8% (28,548) (37,708) 32.1%

Net cash flow generated by operational activities 2,592 (5,179) N/A 43,038 51,222 19.0%

20124Q12 Var. (%)Operating Cash Flow 4Q11 Var. (%) 2011

#days (R$'000) #days (R$'000)

115 199.687 119 249.382 4

Inventory¹ 53 57.384 57 76.133 5

Accounts Receivable² 97 179.589 89 208.756 -8

(-) Accounts Payable¹ 34 37.286 27 35.507 -7

Cash Conversion Cycle4Q11 4Q12 Change

(in days)

Total capex 13,312 9,168 -31.1% 30,239 57,446 90.0%

Stores - expansion and refurbishing 11,134 6,050 -45.7% 23,352 37,349 59.9%

Corporate 2,101 2,690 28.0% 6,082 18,417 202.8%

Other 77 428 455.8% 805 1,680 108.7%

Summary of investments Var. (%) 2012 4Q11 2011 4Q12 Var. (%)

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5 .4 Operational and financial highlights

Indebtedness (R$ thousand)

Indebtedness totaled R$ 94.1 million in 4Q12 versus

R$ 55.2 million in 3Q12

Long-term debt relevance stood at 54.5% in 4Q12 versus

44.5% in 3Q12

Indebtedness policy remained conservative, with low

weighted-average cost of Company's total debt

Cash 173,550 175,605 202,154

Total debt 38,659 55,199 94,084

Short term 20,885 30,626 42,843

% total debt 54.0% 55.5% 45.5%

Long-term 17,774 24,573 51,241

% total debt 46.0% 44.5% 54.5%

Net debt (134,891) (120,406) (108,070)

Indebtedness 4Q11 3Q12 4Q12

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Appendix

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.1 Key performance indicators

A Ajustes

4T11

Net revenues 199,171 252,851 27.0% 678,907 860,335 26.7%

COGS (118,825) (141,203) 18.8% (397,483) (484,530) 21.9%

Gross profit 80,346 111,648 39.0% 281,424 375,805 33.5%

Gross margin 40.3% 44.2% 3.9 p.p. 41.5% 43.7% 2.2 p.p.

SG&A (48,344) (70,192) 45.2% (167,753) (247,600) 47.6% 1

% of Revenues -24.3% -27.8% 3.5 p.p. -24.7% -28.8% 4.1 p.p

Selling expenses (36,463) (50,670) 39.0% (119,469) (174,453) 46.0% 1

Owned stores (16,028) (25,845) 61.2% (46,573) (79,979) 71.7% 1

Selling, logistics and supply (20,435) (24,825) 21.5% (72,896) (94,474) 29.6%

General and administrative expenses (11,723) (19,730) 68.3% (45,895) (60,841) 32.6%

Other operating revenues (expenses)1 1,010 2,557 153.2% 1,668 (4,748) n/a

Depreciation and amortization (1,168) (2,349) 101.1% (4,058) (7,558) 86.2%

Ebitda 33,170 43,805 32.1% 117,729 135,763 15.3%

Ebitda margin 16.7% 17.3% 0.6 p.p. 17.3% 15.8% -1.5 p.p.

Net income 26,901 31,673 17.7% 91,613 96,874 5.7% (21,578)

Net margin 13.5% 12.5% -1.0 p.p. 13.5% 11.3% -2.2 p.p.

Working capital2 - as % of revenues 28.2% 27.4% -0.8 p.p 28.2% 27.4% -0.8 p.p

Invested capital3 - as % of revenues 32.9% 35.6% 2.7 p.p. 32.9% 35.6% 2.7 p.p. ajustar para 29,%Total debt 38,659 94,084 143.4% 38,659 94,084 143.4%

Net debt4 (134,891) (108,070) n/a (134,891) (108,070) n/a

Net debt/EBITDA LTM -1.1 X -0.8 X n/a -1.1 X -0.8 X n/a

2012 Growth ou

spread (%) Key financial indicators 4Q11 4Q12

Growth or

spread (%) 2011

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.2 Balance Sheet - IFRS

A Assets 4Q11 3Q12 4Q12

Current assets 432,376 475,879 513,562

Cash and cash equivalents 15,528 8,373 11,518

Financial Investments 158,022 167,232 190,636

Trade accounts receivables 179,589 201,253 208,756

Inventory 57,384 82,543 76,133

Taxes recoverable 10,191 3,971 14,280

Other credits 11,662 12,507 12,239

Non-current assets 78,252 120,042 123,029

Long-term receivables 16,818 17,437 14,117

Financial Investments 79 98 20

Taxes recoverable 358 360 377

Deferred income and social contribution 10,012 9,392 6,264

Other credits 6,369 7,587 7,456

Property, plant and equipment 30,293 56,788 61,090

Intangible assets 31,141 45,817 47,822

Total Assets 510,628 595,921 636,591

Liabilities 4Q11 3Q12 4Q12

Current liabilities 102,318 134,590 127,418

Loans and financing 20,885 30,626 42,843

Suppliers 37,286 65,165 35,507

Dividends and interest on equity capital payable 14,327 0 8,945

Other liabilities 29,820 38,799 40,123

Non-current liabilities 24,263 29,025 55,274

Loans and financing 17,774 24,573 51,241

Related parties 905 979 973

Other liabilities 5,584 3,473 3,060

Equity 384,047 432,306 453,899

Capital 40,917 106,857 106,857

Capital reserve 237,723 173,149 173,498

Income reserves 105,407 152,300 153,162

Additional proposed dividend 0 0 20,382

Total liabilities and shareholders' equity 510,628 595,921 636,591

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.3 Income Statement - IFRS

A Income statement - IFRS 4Q11 4Q12 Var.% 2011 2012 Var.%

Net operating revenue 199,171 252,851 27.0% 678,907 860,335 26.7%

Cost of goods sold (118,825) (141,203) 18.8% (397,483) (484,530) 21.9%

Gross profit 80,346 111,648 39.0% 281,424 375,805 33.5%

Operating income (expenses): (48,344) (70,192) 45.2% (167,753) (247,600) 47.6%

Sel l ing (37,021) (51,994) 40.4% (121,224) (178,526) 47.3%

Adminis trative and general expenses (12,333) (20,755) 68.3% (48,197) (64,326) 33.5%

Other operating income. Net 1,010 2,557 153.2% 1,668 (4,748) -384.7%

Income before financial result 32,002 41,456 29.5% 113,671 128,205 12.8%

Financia l income 2,930 428 -85.4% 11,781 5,299 -55.0%

Income before income taxes 34,932 41,884 19.9% 125,452 133,504 6.4%

Income tax and socia l contribution (8,031) (10,211) 27.1% (33,839) (36,630) 8.2%

Current (4,397) (7,083) 61.1% (24,598) (32,882) 33.7%

Deferred (3,634) (3,128) -13.9% (9,241) (3,748) -59.4%

Net income for period 26,901 31,673 17.7% 91,613 96,874 5.7%

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.4 Cash Flow Statement - IFRS

A Cash flow Statement (IFRS) 4Q11 4Q12 2011 2012 4T11

Operating activities

Income before income tax and social contribution 34,932 41,884 125,452 133,504

Adjustments to reconcile net income with cash from operational activities (1,364) 633 (6,417) (837)

Depreciation and amortization 1,168 2,349 4,058 7,558

Income from financial investments (3,142) (2,201) (14,948) (11,732)

Interest and exchange rate 209 263 4,002 767

Other 401 222 471 2,570

Decrease (increase) in assets

Customer receivables (19,700) (7,545) (47,118) (29,316)

Inventory 14,302 6,822 (8,518) (19,206)

Recoverable taxes (3,731) (10,326) 1,244 (4,109)

Variation other current assets (2,590) 387 (5,200) (652)

Judicial deposits (255) 13 (2,501) (1,016)

Decrease (increase) in liabilities

Suppliers (12,765) (29,658) 8,542 (1,779)

Labor liabilities (2,755) (2,669) (1,602) 3,256

Fiscal and social liabilities 10,731 12,152 7,665 8,350

Variation in other liabilities (368) (982) 39 735 1Payment of income tax and social contribution (13,845) (15,890) (28,548) (37,708)

Net cash flow from operating activities 2,592 (5,179) 43,038 51,222

Net cash used in investing activities 4,577 (30,292) (168,294) (78,264)

Net cash used in financing activities - third parties 3,384 38,621 (12,112) 54,657

Net cash used in financing activities (1,255) (5) 144,892 (31,625)

Increase (decrease) in cash and cash equivalents 9,298 3,145 7,524 (4,010)

Increase (decrease) in cash and cash equivalents 9,298 3,145 7,524 (4,010)

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IR Contacts

Thiago Borges

Daniel Maia

Phone: +55 11 2132-4300

[email protected]

www.arezzoco.com.br

CFO and IR Officer

IR Manager