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    How are information

    systems transformingbusiness and what is

    their relationship to

    globalization?With reference to the Indian economy, inclusive of case

    studies.

     

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     By Ayush Bisht

    Introduction

    E-mail, online conferencing, and cell phones have become essential tools for conducting

    business. Information systems are the foundation of fast-paced supply chains. The internet

    allows many businesses to buy, sell, advertise, and solicit customer feedback online.

    Organizations are trying to become more competitive and ecient by digitally enabling

    their core business processes and evolving into digital !rms. The Internet has stimulated

    globalization by dramatically reducing the costs of producing, buying, and selling goods on

    a global scale. "ew information system trends include the emerging mobile digital

    platform, online software as a service, and cloud computing.

    #ireless communications, including computers, cell phones, and $%&s, are keeping

    managers, employees, customers, suppliers, and business partners connected in every

    way possible. Email, online conferencing, the #eb, and the Internet, are providing new

    and diverse lines of communication for all businesses, large and small. Through increased

    communication channels and decreased costs of the communications, customers are

    demanding more of businesses in terms of service and product, at lower costs. E-

    commerce is changing the way businesses must attract and respond to customers.

     “Increase in use of wireless technology, web sites, etc., has

    improved eciency and eectiveness of workers, saving

    money for all types of businesses.”

     

    In the !ce

    Wired networ"s are old hat. #i-'i wireless technology saves businesses aconsiderable amount of money on installation costs. (ompanies no longer have to

    physically run wires throughout an oce building, warehouse or store. This is especially

    handy for businesses that have workers that move throughout the location, but still need

    to stay connected to inventory or sales software through portable devices. )luetooth is a

    short-range wireless technology that acts as a complement to #i-'i. It is often used to

    transfer data between a computer and a cellphone or connect a wireless headset. #orkers

    gain *e+ibility while businesses reduce investment costs.

      #obilizing Wor"ers

    (ell phones, laptops and netbooks combined with $, #i-'i and )luetooth wireless

    technologies have created the potential for a powerful mobile workforce. mall businesses

    are often in competition with larger companies and need to ma+imize the eciency of

    workers. They cant a/ord to have employees out of touch. Owners often wear many hats

    and have to keep track of multiple facets of a business, even during nights, weekends and

    vacations. #ireless technologies ensure that businesses arent tied down to a single

    location.

     

    $%&

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    $ devices have gone from e+pensive premium items to common business accessories.

    $ technology has been a boon to the transportation industry when it comes to !nding

    ecient routes and tracking vehicles, but it makes sense for any business with a mobile

    component. Traveling employees can use $ devices to get to their destinations on time,

    !nd the best gas prices and avoid trac tangles. On-time customer service translates into

    happy customers. Out!tting company cars with $ can take a lot of the stress out ofbusiness travel.

      &martphones

    & survey by research group artner found that smartphone sales rose 01 percent between

    0223 and 0224. That is a trend that businesses are getting in on. martphones have all

    the same business bene!ts of regular cell phones--such as keeping mobile employees in

    touch--and adds in features like powerful business applications and easy Internet access.

    5obile invoicing software, calendars and email mean that employees and owners arealways up-to-date on business happenings and can respond 6uickly to customer re6uests.

      Wireless 'omputers

    Once upon a time, business road warriors had to hook into wired Ethernet connections to

    get online from the road. #i-'i is now built into new laptops and gives workers the

    opportunity to connect easily from hotels, co/ee shops, home oces, book stores and

    client sites. It is a big boost to business eciency when research, invoicing, email and

    pro7ect development can be handled without having to return to a desktop computer at

    the main oce. This approach helps to keep small businesses nimble and competitive.

    (hus we can conclude the pros and cons of wireless networ"ing for newage businesses)

      Wireless technology has a number of "ey business bene*ts.

    +. Increased e!ciency

    Improved data communications lead to faster transfer of information within businesses

    and between partners and customers. 'or e+ample, sales people can remotely check stock

    levels and prices whilst on sales calls.

    . Better coverage

    )ecause wireless technology enables the user to communicate while on the move, you are

    rarely out of touch - you dont need e+tra cables or adaptors to access oce networks.

    -. le/ibility

    Oce-based wireless workers can be networked without sitting at dedicated computers,

    and can continue to do productive work while away from the oce. This can lead to new

    styles of working, such as home working or direct access to corporate data while on

    customer sites.

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    0. 'ost savings

    #ireless networks can be easier and cheaper to install, especially in listed buildings or

    where the landlord will not permit the installation of cables.

    1. 2ew opportunities

    #ireless networking could allow you to o/er new products or services. 'or e+ample, many

    airport departure lounges, train stations, hotels, cafes and restaurants have installed hot

    spot wireless networking services to allow mobile users to connect their e6uipment to

    their home oces while travelling.

     

    (here are also certain drawbac"s associated with the use of wirelessnetwor"s.

    +. &ecurity

    #ireless transmission is more vulnerable to attack by unauthorized users, so particular

    attention has to be paid to security.

    . Installation problems

     8ou may su/er interference if others in the same building also use wireless technology or

    where other sources of radio signals are present. This could lead to poor communicationor, in e+treme cases, loss of wireless communication altogether.

    -. 'overage

    In some buildings getting consistent coverage can be dicult, leading to black spots

    where no signal is available. 'or e+ample, in structures built using steel reinforcing

    materials, you may !nd it dicult to pick up the radio fre6uencies used.

    • hifts in media and advertising

    • "ew federal security and accounting laws

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    Case tudy ! " #igital marketing towards market 

    e$ ansion

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    Case tudy ! " #igital marketing towards market 

    e$ ansion

    Case tudy % " I&' vyasa rede(ned mobile banking

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    Case tudy % " I&' vyasa rede(ned mobile bankingCase tudy ) " *ahindra using technology with

    automobiles

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    Case tudy ) " *ahindra using technology with

    automobiles

    Case tudy ) " *ahindra using technology with

    automobiles

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    Information

    ystem 9I:

    &n Information system is a system composed of people and computers that processes or

    interprets information. The term is also sometimes used in more restricted senses to referto only the software used to run a computerized database or to refer to only a computer

    system.

     The plural term information systems 9construed as singular: is also used for the actual

    academic study of the !eld, in other words for the study of complementary networks of

    hardware and software that people and organizations use to collect, !lter, process, create

    and distribute data.

    &ny speci!c information system aims to support operations, management and decisionmaking. In a broad sense, the term is used to refer not only to the information and

    communication technology 9I(T: that an organization uses, but also to the way in

    which people interact with this technology in support of business

    processes.

    (he 1 components that must come together in order to produce a computer3

    based information system are)

    +. Hardware) The term hardware refers to machinery. This category includes the

    computer itself, which is often referred to as the central processing unit 9($;:, and all ofits support e6uipment

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    Input $rocess

    Output

    1. %eople) Every system needs people if it is to be useful. Often the most over-looked

    element of the system are the people, probably the component that most in*uence the

    success or failure of information systems.

    5 Input) 'aptures raw data from organization or e/ternal environment

    5 %rocessing) 'onverts raw data into meaningful form

    5 utput) (ransfers processed information to people or activities that

    use it

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    #a6or new information system trends7 unfortunately, in India

    only healthcare sector has prevalent Information &ystem

    practices, still growing.

    'ase &tudy)

    “Emerging trends in Indian healthcare - Technology to become a Core Function”

    (echnology will be a game changer in the manner in which healthcare services

    will be delivered in India. (he private sector will be the ma6or driving force

    behind technology adoption in the Indian healthcare segment. (o optimize costs

    and e8ectively manage operations, I( solutions will become an integral part of

    process management, patient care and the management information system

    9#I&: in hospitals. With the health insurance sector poised for ma6or growth in

    the coming decade, increasing demand from this sector for more e!cient

    systems for storage and retrieval of information will put pressure on hospitals

    and other healthcare providers to imbibe technology to modernize e/isting

    infrastructure.

    (he convergence of healthcare with upcoming technologies such as cloud

    computing and wireless technologies will play a "ey role in improving

    accessibility and meeting the challenge of manpower shortage. (he coming

    years are e/pected to witness greater deployment of tools such as telemedicine,

    tele radiology, hospital information systems 9HI&:;hospital management

    information systems 9H#I&:, online or electronic medical records 9

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    (he e/hibit in the ne/t page indicates the factors that will drive demand for

    increased technology adoption going forward.

    However, the road to greater technology adoption is not going to be

    without its share of challenges. 'urrently, the I( budget for Indianhospitals does not e/ceed +> of their revenues, substantially lower than

    allocation on I( in hospitals in the West. #oreover, despite the long3term

    gains in e!ciencies and costs that can be achieved, the initial high

    capital investments may act as impediments for organizations loo"ing to

    invest in advanced technology products; services. urther, lac" of in3

    house I( e/pertise, lac" of standards, reluctance;resistance of sta8,

    inade@uate support from the I( vendors, etc. are some of the bottlenec"s

    that will have to be e8ectively dealt with in this direction.

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    Case tudy + " ortis using the power of Information

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    Case tudy + " ortis using the power of Information

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    %igital 'irm

     The %igital 'irm is a general term for organizations that have enabled core business

    relationships with employees, customers, suppliers, and other e+ternal partners 

    through digital networks.

     These digital networks are supported by enterprise class technology platforms thathave been leveraged within an organization to support critical business functions and

    services.

     ome e+amples of these technology platforms are (ustomer @elationship 5anagement

    9(@5:, upply (hain 5anagement 9(5:, Enterprise @esource $lanning 9E@$:, Anowledge

    5anagement ystem 9A5:, Enterprise (ontent 5anagement 9E(5:, and #arehouse

    5anagement ystem 9#5: among others.

     The purpose of these technology platforms is to digitally enable seamless integration

    and information e$change within the organization to employees and outside the

    organization to customers, suppliers, and other business partners.

    “- (rm that has enabled core business relationships 

    through digital networks 

    supported by enterprise class technology platforms to digitally enable seamless

    integration and information e$change.”

    'haracteristics of 4igital irm)

    B igni!cant business relationships are digitally enabled and mediated

    B (ore business processes are accomplished through digital networks and span the entireorganization

    B Aey corporate assets are managed digitally

    B Internal and e+ternal environments are 6uickly recognized and dealt with

    Case tudy + " ortis using the power of Information

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    %ros and 'ons of 4igital irm)

    It

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    di/erent cities or countries could be very e+pensive - long-distance phone calls or

    face-to-face meetings were necessary.

    • (ompanies can operate 01=D from any geographic location around the world,

    like the Tata (onsultancy ervices caters to many thousand customers from

    around the world.

    •  obs can 7ust as easily move across the state or across the ocean.

    • Employees must continually develop high-level skills through education and

    on-the-7ob e+perience that cannot be outsourced.

    • )usiness must avoid markets for goods and services that be produced

    o/shore much cheaper.

    •  The emergence of the internet into a full-blown international communications

    system has drastically reduced the costs of operating and transacting on a

    global scale.

     The pace of information systems establishes a new concept of instant

    sharing.

    ome e+amples includeF

    B (witter - This short, te+t-like social networking platform allows businesses tobuild their brands before a global audience. $olitical revolutions and elections have

    begun to be in*uenced by mass gatherings on Twitter - it is a powerful tool for

    change and globalization.

    B 'loud 'omputing - This system allows business owners to sample high-techsoftware they might not be able to buy outright. (loud computing allows

    businesses to pay servers for speci!c information system services and data

    storage solutions.

    “In the future, the pace of information systems will continue to

    amae and inspire/ businesses will evolve and globalie,

    setting higher goals in the world marketplace.”

     

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    “Columbus was searching for hardware — precious metals, silk, and spices — thesources of wealth in his day.

    I was searching for software, brainpower, complex algorithms, knowledge workers, callcenters, transmission protocols, breakthroughs in optical engineering — the sources of wealth in our day.”   –homas !riedman, the World Is Flat

    Thomas Friedman’s ideology should stimulate our thinking — and our action.

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    0eferencehttpF==www.eweek.com

    httpF==ipip.intel.com

    httpF==techcrunch.com

    httpsF==sites.google.com=

    httpF==www.business-scene.com=

    httpF==www.mbaskool.com=

    httpF==articles.economictimes.indiatimes.com=

    httpF==www.powershow.com=

    httpF==en.wikipedia.org=

    GGG &nd much more HHH

    http://www.eweek.com/http://ipip.intel.com/http://techcrunch.com/https://sites.google.com/http://www.business-scene.com/http://www.mbaskool.com/http://articles.economictimes.indiatimes.com/http://www.powershow.com/http://en.wikipedia.org/http://ipip.intel.com/http://techcrunch.com/https://sites.google.com/http://www.business-scene.com/http://www.mbaskool.com/http://articles.economictimes.indiatimes.com/http://www.powershow.com/http://en.wikipedia.org/http://www.eweek.com/