Infographic HiPay carrier billing april-2015
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WESTERN EUROPEAN DIGITAL CONTENT MARKET CARRIER BILLING SET TO EXPLODE Digital content revenues monetised through carrier billing in Western Europe (in € billion) of all Western European digital content will be monetized through carrier billing. (2019) (2014) 8% x3 CARRIER BILLING IS EXPECTED TO INCREASE FIVE-FOLD BETWEEN 2014 & 2019 THE VENDORS' BENEFITS Multi-screen payment option Carrier billing allows the billing content purchased on devices other than the smartphone, such as tablets, desktops and smart TVs. Wider and diverse user base Carrier billing enable payment to unbanked consumers, to consumers who are reluctant to divulge credit card details on line. Higher conversion rates & transaction values than credit cards for small value transactions (less than 10 euros). FIRST TRANSACTION CREDIT CARD (N=100) 10-12% Convert 20-25% Convert 2-3% 70% Convert 80-88% Convert 56-62% SECOND TRANSACTION CONVERSION RATE (2+TRANSACTIONS) CARRIER BILLING (N=100) 40% CAGR 2014-2019 (2014) (2019) €1.639 x5.4 €8.865 HiPay Mobile offers mobile payment in more than 85 countries. www.hipaymobile.com Source : Juniper Research & DIMOCO White Paper: ”The Future of Carrier Billing In Europe” (2015) Note : carrier billing is definied as the “payment for goods or services by means of the customer’s mobile payment plan, either with the monthly phone bill (for contract customers) or as debit from prepaid credit.” THE CONSUMER POINT OF VIEW : CARRIER BILLING IS THE USER-PREFERRED PAYMENT OPTION FOR BILLING DIGITAL CONTENT of European users prefer carrier billing if the payment option is available in digital content storefronts. 75% CARRIER BILLING IS AN ESSENTIAL ADDITIONAL PAYMENT METHOD
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Transcript of Infographic HiPay carrier billing april-2015
WESTERN EUROPEAN DIGITAL CONTENT MARKETCARRIER BILLING SET TO EXPLODE
Digital content revenues monetised throughcarrier billing in Western Europe (in € billion)
of all Western Europeandigital content will be monetizedthrough carrier billing.
(2019)
(2014)
8%
x3
CARRIER BILLING IS EXPECTED TO INCREASE FIVE-FOLD BETWEEN 2014 & 2019
THE VENDORS' BENEFITS
Multi-screen payment optionCarrier billing allows the billing contentpurchased on devices other than the smartphone,such as tablets, desktops and smart TVs.
Wider and diverse user baseCarrier billing enable payment to unbanked consumers, to consumers who are reluctantto divulge credit card details on line.
Higher conversion rates & transaction valuesthan credit cards for small value transactions(less than 10 euros).
FIRSTTRANSACTION
CREDIT CARD(N=100)
10-12%Convert
20-25%Convert
2-3%
70%Convert
80-88%Convert
56-62%
SECONDTRANSACTION
CONVERSION RATE(2+TRANSACTIONS)
CARRIER BILLING(N=100)
40%
CAGR 2014-2019
(2014)
(2019)
€1.639
x5.4
€8.865
HiPay Mobile o�ers mobile payment in more than 85 countries.www.hipaymobile.com
Source : Juniper Research & DIMOCO White Paper: ”The Future of Carrier Billing In Europe” (2015)Note : carrier billing is definied as the “payment for goods or services by means of the customer’s mobile
payment plan, either with the monthly phone bill (for contract customers) or as debit from prepaid credit.”
THE CONSUMER POINT OF VIEW :CARRIER BILLING IS THE USER-PREFERRED
PAYMENT OPTION FOR BILLING DIGITAL CONTENT
of European users prefer carrier billing if the payment option is available in digital content storefronts.
75%
CARRIER BILLING IS AN ESSENTIAL ADDITIONAL PAYMENT METHOD
