INDOOR Sell Sheets/Signs Sell Sheet.pdfOUTDOOR SIGNAGE The Howard Company offers a complete package...

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THE HOWARD COMPANY , founded in 1950, is an employee-owned point-of-purchase display manufacturer located in Brookfield, Wisconsin. We specialize in menu boards and food service products, as well as permanent and semi-permanent retail merchandising displays. 1375 North Barker Road • Brookfield, WI 53045 | toll free: 800.782.6222 | direct: 262.782.6000 | fax: 877.782.6515 [email protected] | howardcompany.com INDOOR & OUTDOOR SIGNAGE The Howard Company offers a complete package of building signs including channel letters, cabinet signs, monument signs, pole signs and neon. All signs are fully customized to your needs. • Front Lit Channel Letters are the most common. They are usually constructed with an acrylic face in any color you chose, UV rated trim cap, and aluminum returns and backs with internal LED illumination. The light shines through the acrylic letters. • Halo Lit/Back-Lit/Reverse-Lit Channel Letters have metal faces, aluminum returns and clear poly-carb backs. Letters are mounted with a stand-off so that the light reflects off the mounting, creating a “halo” effect. • Combination-Lit Channel Letters have acrylic faces in any color with aluminum returns and colored poly backs, perhaps in a different color than the front. They allow for both lighting effects by allowing light to shine through the face and create the halo effect through the clear back. • Most channel letters have a return of 3”, 5” or 8”, which is often determined by the sign package for your building, your lease agreement or by the municipality. • Non-illuminated channel letters are also available. • Monument Signs • Cabinet Signs • Pole Signs • Neon Signs OVERVIEW CHANNEL LETTER MOUNTING OPTIONS Raceway Mounts are metal boxes that house the electrical components. They are often required by the build- ing owner and typically are painted to match the building façade. This mounting requires the least amount of wall penetration. Direct/Flush Mount is the neatest installation as the sign is attached directly to the wall and electrical is pulled behind the façade. Standoff spacers are used with halo-lit installations. Backer Mounts are similar to raceways but the letters themselves are attached to the metal box, which is usually larger than, and frames the letters. Electrical can be housed in the box or pulled through the façade. HALO LIT CHANNEL LETTER DAY/NIGHT CHANNEL LETTER FRONT SHOWS AS BLACK & NON- ILLUMINATED DURING THE DAY FRONT SWITCHES TO WHITE & ILLUMINATED AT NIGHT NON-ILLUMINATED CHANNEL LETTER NON-ILLUMINATED CHANNEL LETTER w/TRIM CAP FRONT LIT ILLUMINATED CHANNEL LETTER FRONT LIT ILLUMINATED CHANNEL LETTER COMBINATION LIT ILLUMINATED CHANNEL LETTER NON-ILLUMINATED FLAT CUT-OUT ACRYLIC LETTER

Transcript of INDOOR Sell Sheets/Signs Sell Sheet.pdfOUTDOOR SIGNAGE The Howard Company offers a complete package...

Page 1: INDOOR Sell Sheets/Signs Sell Sheet.pdfOUTDOOR SIGNAGE The Howard Company offers a complete package of building signs including channel letters, cabinet signs, monument signs, pole

THE HOWARD COMPANY, founded in 1950, is an employee-ownedpoint-of-purchase display manufacturer located in Brookfield, Wisconsin. We specialize in menu boards and food service products, as well as permanent and semi-permanent retail merchandising displays.

1375 North Barker Road • Brookfield, WI 53045 | toll free: 800.782.6222 | direct: 262.782.6000 | fax: 877.782.6515 [email protected] | howardcompany.com

INDOOR & OUTDOORSIGNAGE

The Howard Company offers a complete package of building signs including channel letters, cabinet signs, monument signs, pole signs and neon. All signs are fully customized to your needs.

• Front Lit Channel Letters are the most common. They are usually constructed with an acrylic face in any color you chose, UV rated trim cap, and aluminum returns and backs with internal LED illumination. The light shines through the acrylic letters.

• Halo Lit/Back-Lit/Reverse-Lit Channel Letters have metal faces, aluminum returns and clear poly-carb backs. Letters are mounted with a stand-off so that the light reflects off the mounting, creating a “halo” effect.

• Combination-Lit Channel Letters have acrylic faces in any color with aluminum returns and colored poly backs, perhaps in a different color than the front. They allow for both lighting effects by allowing light to shine through the face and create the halo effect through the clear back.

• Most channel letters have a return of 3”, 5” or 8”, which is often determined by the sign package for your building, your lease agreement or by the municipality.

• Non-illuminated channel letters are also available.

• Monument Signs • Cabinet Signs• Pole Signs• Neon Signs

OVERVIEW CHANNEL LETTER MOUNTING OPTIONS• Raceway Mounts are metal boxes that house the electrical components. They are often required by the build-ing owner and typically are painted to match the building façade. This mounting requires the least amount of wall penetration.

• Direct/Flush Mount is the neatest installation as the sign is attached directly to the wall and electrical is pulled behind the façade. Standoff spacers are used with halo-lit installations. • Backer Mounts are similar to raceways but the letters themselves are attached to the metal box, which is usually larger than, and frames the letters. Electrical can be housed in the box or pulled through the façade.

HALO LITCHANNEL LETTER

DAY/NIGHT CHANNEL LETTER

FRONT SHOWS AS BLACK & NON-ILLUMINATED DURING THE DAY

FRONT SWITCHES TO WHITE &ILLUMINATED AT NIGHT

NON-ILLUMINATED CHANNEL LETTER

NON-ILLUMINATED CHANNEL LETTER

w/TRIM CAP

FRONT LIT ILLUMINATED CHANNEL LETTER

FRONT LIT ILLUMINATED CHANNEL LETTER

COMBINATION LIT ILLUMINATED

CHANNEL LETTER

NON-ILLUMINATED FLAT CUT-OUT

ACRYLIC LETTER

Page 2: INDOOR Sell Sheets/Signs Sell Sheet.pdfOUTDOOR SIGNAGE The Howard Company offers a complete package of building signs including channel letters, cabinet signs, monument signs, pole

INDOOR & OUTDOORSIGNAGE

1375 North Barker Road • Brookfield, WI 53045 | toll free: 800.782.6222 | direct: 262.782.6000 | fax: 877.782.6515 [email protected] | howardcompany.com

6.21.19 BC

COMBINATION LIT ILLUMINATED (FRONT & HALO) LOGO SIGNAGE

NEON

CABINET SIGN

MONUMENT SIGN

OTHER SIGNAGE OPTIONS:

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