Increasing employee engagement with digital technologies [WEBINAR]

Increasing Employee Engagement with Digital Technologies Charlene Li, Founder and CEO, Altimeter Group

Beth Miller Thiel, Senior Director, Corporate Communications, Plex Systems

Riz Ebrahim, Vice President, Advisory Services, 7Summits

Speakers

Charlene Li

Founder & CEO, Altimeter Group

@charleneli

Riz Ebrahim

Vice President, Advisory Services, 7Summits

@rizebrahim

Beth Miller Thiel

Senior Director, Corporate Communications, Plex Systems

@bethmt

• Research on Employee Engagement and Advocacy

• Case Study: Plex Systems

• Best Practices - Employee Engagement Initiatives

• Q&A

What we’ll talk about today

Research published by Altimeter Group

“My organization has a holistic and strategic approach to employee

engagement and advocacy.”

1. Strongly agree

2. Somewhat agree

3. Neutral

4. Somewhat disagree

5. Strongly disagree

Defining Digital Employee Engagement

Research Highlights

• Only 41% of organizations believe they have a holistic and strategic

approach to employee engagement and advocacy.

• Only 43% of survey respondents believe they have an

organizational culture of trust that supports employee engagement.

• Only 36% and 25% of respondents have organizations where many

employees use their internal collaboration platform and enterprise

social network, respectively.

Most companies lack a coherent approach to digital employee engagement “Which department leads employee engagement initiatives in your organization?”

Base: 88 companies with more than 250 employees (surveyed by Altimeter Group Q3 2014)

Digital technology deployments suffer from a lack of business focus and platform fatigue

Base: 64companies with more than 250 employees (surveyed by Altimeter Group Q3 2014)

Employee Engagement leaders have strategic desired outcomes from programs

“Please rank each of the following desired outcomes for your Employee Engagement initiatives by order

of most important to least important for your organization”

But actual metrics don’t align to strategic goals

“Please rank which metrics you use the most to describe the impact of your Employee Engagement programs”

Base: 57 companies with more than 250 employees (surveyed by Altimeter Group Q3 2014)

Better employee relationships improve customer relationships - and vice versa

Source: Altimeter Group

Use employee journeys to develop empathy and relationships

Telstra CEO David Thodey Drove Engagement

The Impact of Engagement

Measure and develop each employee relationship

Source: IBM

Activity and network metrics provide insight for employee development


Employee Engagement platforms divide - internal and external engagement

Further out: An “Employee Engagement Cloud” will emerge as a suite



• Best practices for implementing your own employee engagement strategy

• Q&A


3.6M Items Weekly

945B Pounds of Material

$25B Customer Revenue

41M Quality checks

per year

About Plex Systems

Challenges

Challenges

Rapid Growth

Email Communications

Disparate Systems

New eTeam

• Kill Email

• Connect Employees & Inspire Engagement

• Streamline Channels

• Executive Transparency

• Operational Efficiency

• Knowledge Sharing

Objectives

• Establish basic user profiles • Centralize Plex wide

communications • Support onboarding of new hires • Linking of key content and apps • Basic gamification

• Departmental level communication • Enrich user profiles to identify

expertise • Extend collaboration and social

spaces • Invite external groups (prospects,

vendors) • Share best practices • Performance review / recognition

EXTENDED USE CASES MOTIVATION AND GUIDANCE

• Become the focal point for all collaboration and communication

• Enhanced personalization and navigation

• Advanced gamification to foster engagement

• Crowdsource / Solicit employee ideation and innovation

Migrate from current fragmented environment (status quo) in a series of managed and focused waves

WAVE 1 WAVE 2 WAVE 3 2014 2015 2016

FOUNDATION EXTEND TRANSFORM

FOUNDATIONAL

Cloud City Launch Roadmap – Detailed Overview

Introducing Cloud City

Engagement: Make it Fun

• Email Replaced

• Consolidated Hub

• Increased Participation

• Two-way Communication

• Robust Collaboration

Results

Adoption & Engagement

• Registered Users: 612

• Active Users: 558 (95%)

• Participating Users: 358 (61%)

• Contributing Users: 171 (29%)

Industry standards:

• Participating: 20-30%

• Contributing: 10%

• Executive Transparency:

176 blog posts since July 29, 2014, launch; approx. 14 a month

4 execs are in Cloud City Top

10 Leaderboard – and JB is #2!

Results

Next Step: Expanding Our Community


Community



• Best practices for implementing your own employee engagement strategy: 7Summits

• Q&A


7Summits

Employee Engagement Portfolio

Creating conditions for success

#1 - Address Technology Fatigue

Help employees remove friction and

pain from their work

#2 - Approach

Employee Empowerment

vs. Technology Deployment

#3 - Adoption

Proactive Activation of

Champions and Influencers

#4 - Organizational Alignment

Ongoing Nurturing and

Measurement

Getting started

#1 - Develop

Coherent

Approach and

Alignment

#2 - Empathy for

Employees.

Understand high

and low points of

their experience.

#3 - Prioritize

features with

highest business

value and impact

#4 - Visualize the

interaction - Future

State of User

Experience

#5 - Set the direction.

Roadmap Informed by

opportunities,

business needs

Establish a strong foundation

Employee

Experience

Wave 1: Foundation for Trust Wave 2: Extend Deeper Wave 3: Transformation

Establish basic user profiles

Centralize Communications

Linking of key content and apps

Basic gamification

Executive

Transparency

Elevate

Experts

Centralize

Knowledge and

Collaboration

Career &

Performance

Management

Dept.

Comm.

Official

Knowledge Internal

Support

Sales

Enablement

New Hire

Onboarding

Share Ideas /

Feedback

Support New Hire Onboarding

Department Level Communication

Sales Enablement

Performance Management

Unified Collaboration

Advanced Gamification & Missions

Ideation

Embrace a balanced measurement approach

• Total Users: All system users who have not been disabled

• Participating Users: Users who have commented, liked, edited, or created

content

• Contributing Users: Users who have created new content

Vitality

• # of answered questions

• # of tasks completed

• Leadership engagement

User Needs

Indicator of:

• Productivity & Efficiency Gains (Revenue / sales rep)

• Client Engagement (Survey Scores)

• Employee Retention

Business Objectives

Indicator of:



• Best practices for implementing your own employee engagement strategy

• Q&A


Increasing employee engagement with digital technologies [WEBINAR]

Business

Transcript of Increasing employee engagement with digital technologies [WEBINAR]