IJMIE Vol-2 Issue-1 Abstract

8/2/2019 IJMIE Vol-2 Issue-1 Abstract

1/39

International Journal of Management, IT & Engineering(ISSN: 2249-0558)CONTENTS

Sr.

No.TITLE & NAME OF THE AUTHOR (S) Page

No.

1Empirical and Qualitative Studies by Analyzing Requirement Issues In Global Software Development (GSD).Rabia Sultana, Fahad Jan, Ahmad Mateen and Ahmad Adnan

6-7

2Challenges and Opportunities of Technology Transfer Management.

Armin Mahmoudi8-9

3SMEs Competitive Advantage through Supply Chain Management Practices.

Prof. Gyaneshwar Singh Kushwaha10-11

4Different Issue for Handling Different Cache Strategies on Usenet.

Harish Rohil and Jitender Yadav12-13

5Power Quality enhancement in MICROGRID (Islanding Mode) by Using ND - MLI DSTATCOM.

M. Manigandan, MIEEE and Dr. B. Basavaraja, SMIEEE14-15

6Analysis of Optical Soliton Propagation in Birefringent Fibers.

R. Samba Siva Nayak, Suman. J and Naveen16-17

7Human Resource Accounting in IT industry (A study with reference to Infosys Technologies Limited).Dr. P. Natarajan and Bashar Nawaz

18-19

8Solving profit based unit commitment problem using single unit dynamic programming.

P.V. Rama Krishna and Dr. Sukhdeo sao20-21

9

Achieving Optimal DoS Resistant P2P Topologies for Live Multimedia Streaming using Cost function

Algorithm.A. L.Srinivasulu, S. Jaya Bhaskar, Ms. K. Deepthi and Dr. Sudarson Jena

22-23

10Quality of Web SitesA Study On Some Standard Indian Universities.K. V. N. Prasad and Dr. A. A. Chari

24-25

11Simulating Complex Environmental Phenomena Using Cubemap Mapping Technique.

Movva. N.V. Kiran Babu, Ch. Siva Rama Krishna, M. Hanumantha Rao and V. Venu Gopal26-27

12Data Sharing and Querying in Peer-to-Peer Data management System.

Jyoti Duhan28-29

13Secure File Transmission Scheme Based on Hybrid Encryption Technique.

Gaurav Shrivastava30-31

14Investigating Flip-Flop Gates Using Interactive Technology.

Mr. Amish Patel, Ms. Neha P. Chinagi and Mr. Hiren R.Raotole

32-33

15B2B Versus B2C Direct Selling.

Ankit Chadha and Er. Banita Chadha34-35

16Application And Implementation of Crm In Hotels of Developing Cities - A Case Study of Ranchi.Praveen Srivastava, Abhinav Kumar Shandilya and Shelly Srivastava

36-37

17An Automatic Bacterial Colony Counter.Ms. Hemlata, Mr. Ashish Oberoi and Mr. Sumit Kaushik

38-39


2/39

IJMIE Volume 2, Issue 1 ISSN: 2249-0558__________________________________________________________

A Monthly Double-Blind Peer Reviewed Refereed Open Access International e-Journal - Included in the International Serial DirectoriesIndexed & Listed at: Ulrich's Periodicals Directory , U.S.A., Open J-Gage as well as in Cabells Directories of Publishing Opportunities, U.S.A.

International Journal of Management, IT and Engineering

http://www.ijmra.us

2

January2012

Chief PatronDr. JOSE G. VARGAS-HERNANDEZ

Member of the National System of Researchers, Mexico

Research professor at University Center of Economic and Managerial Sciences,University of Guadalajara

Director of Mass Media at Ayuntamiento de Cd. Guzman

Ex. director of Centro de Capacitacion y Adiestramiento

PatronDr. Mohammad Reza Noruzi

PhD: Public Administration, Public Sector Policy Making Management,

Tarbiat Modarres University, Tehran, IranFaculty of Economics and Management, Tarbiat Modarres University, Tehran, Iran

Young Researchers' Club Member, Islamic Azad University, Bonab, Iran

Chief AdvisorsDr. NAGENDRA. S.Senior Asst. Professor,

Department of MBA, Mangalore Institute of Technology and Engineering, Moodabidri

Dr. SUNIL KUMAR MISHRAAssociate Professor,

Dronacharya College of Engineering, Gurgaon, INDIA

Mr. GARRY TAN WEI HANLecturer and Chairperson (Centre for Business and Management),

Department of Marketing, University Tunku Abdul Rahman, MALAYSIA

MS. R. KAVITHAAssistant Professor,

Aloysius Institute of Management and Information, Mangalore, INDIA

Dr. A. JUSTIN DIRAVIAMAssistant Professor,

Dept. of Computer Science and Engineering, Sardar Raja College of Engineering,

Alangulam Tirunelveli, TAMIL NADU, INDIA


3/39




http://www.ijmra.us

3

January2012

Editorial BoardDr. CRAIG E. REESE

Professor, School of Business, St. Thomas University, Miami Gardens

Dr. S. N. TAKALIKARPrincipal, St. Johns Institute of Engineering, PALGHAR (M.S.)

Dr. RAMPRATAP SINGHProfessor, Bangalore Institute of International Management, KARNATAKA

Dr. P. MALYADRIPrincipal, Government Degree College, Osmania University, TANDUR

Dr. Y. LOKESWARA CHOUDARYAsst. Professor Cum, SRM B-School, SRM University, CHENNAI

Prof. Dr. TEKI SURAYYAProfessor, Adikavi Nannaya University, ANDHRA PRADESH, INDIA

Dr. T. DULABABUPrincipal, The Oxford College of Business Management, BANGALORE

Dr. A. ARUL LAWRENCE SELVAKUMARProfessor, Adhiparasakthi Engineering College, MELMARAVATHUR, TN

Dr. S. D. SURYAWANSHILecturer, College of Engineering Pune, SHIVAJINAGAR

Dr. S. KALIYAMOORTHYProfessor & Director, Alagappa Institute of Management, KARAIKUDI

Prof S. R. BADRINARAYAN

Sinhgad Institute for Management & Computer Applications, PUNE

Mr. GURSEL ILIPINARESADE Business School, Department of Marketing, SPAIN

Mr. ZEESHAN AHMEDSoftware Research Eng, Department of Bioinformatics, GERMANY


4/39




http://www.ijmra.us

4

January2012

Mr. SANJAY ASATIDept of ME, M. Patel Institute of Engg. & Tech., GONDIA(M.S.)

Mr. G. Y. KUDALEN.M.D. College of Management and Research, GONDIA(M.S.)

Editorial Advisory BoardDr. MANJIT DAS

Assistant Professor, Deptt. of Economics, M.C.College, ASSAM

Dr. ROLI PRADHANMaulana Azad National Institute of Technology, BHOPAL

Dr. N. KAVITHAAssistant Professor, Department of Management, Mekelle University, ETHIOPIA

Prof C. M. MARANAssistant Professor (Senior), VIT Business School, TAMIL NADU

Dr. RAJIV KHOSLAAssociate Professor and Head, Chandigarh Business School, MOHALI

Dr. S. K. SINGHAsst. Professor, R. D. Foundation Group of Institutions, MODINAGAR

Dr. (Mrs.) MANISHA N. PALIWALAssociate Professor, Sinhgad Institute of Management, PUNE

Dr. (Mrs.) ARCHANA ARJUN GHATULEDirector, SPSPM, SKN Sinhgad Business School, MAHARASHTRA

Dr. NEELAM RANI DHANDAAssociate Professor, Department of Commerce, kuk, HARYANA

Dr. FARAH NAAZ GAURIAssociate Professor, Department of Commerce, Dr. Babasaheb Ambedkar Marathwada

University, AURANGABAD


5/39




http://www.ijmra.us

5

January2012

Prof. Dr. BADAR ALAM IQBALAssociate Professor, Department of Commerce, Aligarh Muslim University, UP

Dr. CH. JAYASANKARAPRASADAssistant Professor, Dept. of Business Management, Krishna University, A. P., INDIA

Technical AdvisorsMr. Vishal Verma

Lecturer, Department of Computer Science, Ambala, INDIAMr. Ankit Jain

Department of Chemical Engineering, NIT Karnataka, Mangalore, INDIA

Associate EditorsDr. SANJAY J. BHAYANI

Associate Professor ,Department of Business Management, RAJKOT, INDIA

MOID UDDIN AHMADAssistant Professor, Jaipuria Institute of Management, NOIDA

Dr. SUNEEL ARORAAssistant Professor, G D Goenka World Institute, Lancaster University, NEW DELHI

Mr. P. PRABHUAssistant Professor, Alagappa University, KARAIKUDI

Mr. MANISH KUMARAssistant Professor, DBIT, Deptt. Of MBA, DEHRADUN

Mrs. BABITA VERMA

Assistant Professor, Bhilai Institute Of Technology, DURG

Ms. MONIKA BHATNAGARAssistant Professor, Technocrat Institute of Technology, BHOPAL

Ms. SUPRIYA RAHEJAAssistant Professor, CSE Department of ITM University, GURGAON


6/39




http://www.ijmra.us

6

January2012

Empirical and Qualitative Studies by AnalyzingRequirement Issues

In Global Software Development (GSD)

Rabia SultanaDepartment of

Computer Science,

University ofAgriculture,

Faisalabad, Pakistan

Fahad Jan(Lecturer)Department of

Computer Science,



Ahmad Mateen(Lecturer)Department of

Computer Science,



Ahmad AdnanDepartment of

Computer Science,



Title

Author(s)


7/39




http://www.ijmra.us

7

January2012

ABSTRACT:

Global software development has been a phenomenon of growing interest for almost past decade.

Requirement engineering plays vital role in global software development projects. In this

research work we focused on change management phase of requirement engineering. As weknow change is the only thing which is constant. This result in continuously changing the

requirements in any software development effort, so effective management of requirement is of

vital important. In global software development it is not a straightforward task and it imposes

numerous challenges which are unique to this form of development. We suggest a model in this

paper for managing requirement change in globally distributed software development context. In

this paper qualitative research method is used to explore requirement change management

process. It investigated the underlying causes of requirement change in global software

development. The research work proposed a model for requirement change management in

global software development. Coverage of process elements has an effect on process model and

its usage. So this model tries to incorporate the process element like role, activities and artifacts

identified in the change management models. The proposed model will use to analyze an

organization to see how well it performs requirement change management functions. The

ultimate goal of this research work is to promote better understanding of the process of

requirement change management in global software development.

Key Words: Global Software Development, Requirement Engineering, Change Management.


8/39




http://www.ijmra.us

8

January2012

Challenges and Opportunities of TechnologyTransfer Management

Armin MahmoudiAssistant Professor,

Department of Studies in Education,

Yasouj branch, Islamic Azad University, Yasouj, Iran.

Title

Author(s)


9/39




http://www.ijmra.us

9

January2012

Abstract:

Today, technology has become so rich that many of the developing countries can , t even afford

to have all the facilities, It is admitted that these changes and takeovers affected economical,

industrial, security, technical, cultural aspects of many countries in the world-wide age, only by

gaining technological capabilities, power sources for competing with other countries could be

gained. Therefore, to expand economical development of a country, it is the politicians and

bureaucracy developing countries, duty to look after their respective countries , economic

problems by keeping in mind their technological gap with the industrial world which is a very

dangerous matter and by use of their knowledge about all related policies; they should provide

scope of technology for their country. In this paper, the meaning of technology transfer process

in different stages of cycle of technology life, facilitating catch up, and technology diffusion,

management of technology, spillover of huge political process of technology transfer and

necessities it at national level of developing countries, have been discussed.

Key words: Management of Technology, Technology Transfer, Technology Diffusion, Catch-

Up Method, Technology Spin-off, Technology Spillover.


10/39




http://www.ijmra.us

10

January2012

SMEs Competitive Advantage through SupplyChain Management Practices

Prof. Gyaneshwar Singh KushwahaAssistant Professor,

Department of Management Studies,

Maulana Azad National Institute of Technology, Bhopal, India

Title

Author(s)


11/39




http://www.ijmra.us

11

January2012

ABSTRACT:

The impact of globalization has compelled SMEs to adopt Information and Communication

Technology (ICT) practices to survive and compete with large companies. This paper describes

the role of Information and Communication Technology (ICT) enabled Supply ChainManagement practices to achieve the competitive advantage. The paper synthesizes the existing

contributions to supply chain literature primarily focusing on ICT practices and draws on various

related bodies of literature that enables SMEs to achieve competitive advantage. The key for

SMEs is that the information and communication technology provides so many options and

avenues to take advantage of in a way that big business just can't or doesn't see value in. Finally

the paper suggests that SMEs should establish appropriate ICTs goals, identifies critical ICTs

needs and allocates financial resources in order to achieve the competitive advantages.

Key words: Information and Communication Technology (ICT), Supply Chain Management,

Competitive Advantage, Small and Medium-sized Enterprises (SMEs).


12/39




http://www.ijmra.us

12

January2012

Different Issue for Handling Different CacheStrategies on Usenet

Harish RohilA.P. (C.S. & App. deptt.)/ CDLU,

Sirsa

Jitender YadavM.Tech. (C.S. & App. deptt.)/ C.D.L.U,

Sirsa

Title

Author(s)


13/39




http://www.ijmra.us

13

January2012

ABSTRACT:

Usenet is the name of a worldwide network of servers for group communication between people

from 1979 and onwards, it has seen a fast growth in the amount of data transported, which has

been a break on bandwidth and storage. This paper describes the history of Cache Strategiesused for Usenet in a growth viewpoint and its different issues. Usenet volume has been growing

exponentially for many years; this growth increasing demands on the cache strategies of a net

news server for disk space. We wanted to find a best strategy that could easily handle to meet

future growth of system administration effort. In this paper we present a high performance

cache server for Usenet News that helps to conserve network bandwidth and disk storage. After

a systematic comparison of existing news database formats we designed NEWSCACHE to

remedy Usenet News bottlenecks. We present an experimental comparison of different cache

strategies as well as an evaluation of the use of NEWSCACHE as a news server.


14/39




http://www.ijmra.us

14

January2012

Power Quality enhancement in MICROGRID(Islanding Mode) by Using ND - MLI DSTATCOM

M. Manigandan, MIEEEDepartment of EEE

GITAM University, Hyderabad, A.P,India

Dr. B. Basavaraja, SMIEEEDepartment of EEE

GITAM University, Hyderabad, A.P,India

Title

Author(s)


15/39




http://www.ijmra.us

15

January2012

Abstract:

Microgrids are systems with clusters of micro generators, which are installed for

distributed power generation. When interfaced to the utility grid, microgrids are exposed to

common utility power-quality disturbances. The paper focuses on the combination of wind, FCand MT for sustained power generation. We propose herein a dynamic model, design and

simulation of a wind/FC/MT hybrid power generation system with power flow controllers.

The general function of the multilevel inverter is to synthesize a desired AC voltage from

several levels of DC voltages. As the number of voltage levels increases the harmonic content

decreases significantly. The modulating technique is modified reference modulating techniques.

i.e., third harmonic injected reference and offset line voltage injected reference with triangular

carrier waves. The main objective of this study is to reduce total harmonic distortion. A noveltechnique for the selection of switching states to synthesize the desire vector is proposed. This

paper realizes the implementation of five-level diode clamped MLI

Keywords: Microgrid, DG, Wind turbine, PEM Fuel cell, ND - MLI DSTATCOM.


16/39




http://www.ijmra.us

16

January2012

Analysis of Optical Soliton Propagation inBirefringent Fibers

R. SAMBA SIVANAYAKHOD,

Department of ECE,

Don Bosco Institute of Tech& Science

SUMAN. JAsst. professor,

Department of ECE,


NAVEENIII ECE,

Department of ECE,


Title

Author(s)


17/39




http://www.ijmra.us

17

January2012

Abstract:

In this paper, the effects of polarization-mode dispersion and third-order dispersion on soliton

pulse propagation and also studied effective pulse dynamics in single mode fiber. In this paper

we are discussing about optical pulse propagation inside single mode fiber, polarization modedispersion is discussed, effects of third-order dispersion and birefringence on solitons

propagation and methods for solving coupled nonlinear Schrodinger equations.

Keywords: Nonlinear Schrodinger- NLS, optical pulse propagation inside single mode fiber,

OSP-optical soliton propagation


18/39




http://www.ijmra.us

18

January2012

Human Resource Accounting in IT industry(A study with reference to Infosys

Technologies Limited)

Dr. P. NatarajanProfessor,

Department of Commerce,

School of Management,

Pondicherry University, Puducherry.

Bashar NawazM.Phil Scholar,

Department of Commerce,

School of Management,

Pondicherry University, Puducherry.

Title

Author(s)


19/39




http://www.ijmra.us

19

January2012

Abstract:

Human resource accounting is evaluated as a potential organisational measurement tool. Human

being constitutes the most ticklish assets of an organisation. However, the value of this asset

does not appear in the financial statement. This paper defines HRA and narrates process ofmeasuring human capital for financial reporting and managerial uses in general and HRA

practices adopted by the Infosys Technologies Ltd. in particular.

Key words: Human resource accounting (HRA), Accounting history, Human capital


20/39




http://www.ijmra.us

20

January2012

Solving profit based unit commitmentproblem using single unit dynamic

programming

P.V. Rama KrishnaAssistant professor,

Gitam University, Hyderabad.

Dr. Sukhdeo saoProfessor,

B.I.E.T, Hyderabad.

Title

Author(s)


21/39




http://www.ijmra.us

21

January2012

Abstract:

The unit commitment problem under deregulated environment involves determining the time

intervals at which a particular generating unit should be online and available for generation, and

the associated generation or dispatch, the aim being to maximize its total profits based on a givenprice profile. This dissertation describes how a lagrangian relaxation method and single unit

dynamic programming algorithm is used to solve this complex optimization problem. All the

usual unit constraints are considered, after which results for the chosen 26 generating units are

presented, and discussed.

Index Terms: unit commitment, deregulation, dynamic programming, mat lab.


22/39




http://www.ijmra.us

22

January2012

Achieving Optimal DoS Resistant P2PTopologies for Live Multimedia Streaming

using Cost function Algorithm

A. L.SrinivasuluM.Tech (CSE)

Asst Professor

Intel EngineeringCollege,

Anantapur, A. P.

S. Jaya BhaskarM.Tech (CSE)Intel Engineering

College,

Anantapur, A. P.

Ms. K. DeepthiAsst. Professor

Dept. of Comp. Sc. &Engineering

GITAMUniversity,

Hyderabad, A.P

Dr. Sudarson JenaAssociate Professor &

Head

Dept. of ComputerScience andApplication

GITAMUniversity,

Hyderabad, A.P

Title

Author(s)


23/39




http://www.ijmra.us

23

January2012

ABSTRACT:

The peer-to-peer approach for live multimedia streaming applications offers the promise

to obtain a highly scalable, decentralized, and robust distribution service. When constructing

streaming topologies, however, specific care has to be taken in order to ensure that quality ofservice requirements in terms of delay, jitter, packet loss, and stability against deliberate denial

of service attacks are met. In this paper, we concentrate on the latter requirement of stability

against denial-of-service attacks. We present an analytical model to assess the stability of overlay

streaming topologies and describe attack strategies. Building on this, we describe topologies,

which are optimally stable toward perfect attacks based on global knowledge, and give a

mathematical proof of their optimality. The formal construction and analysis of these topologies

using global knowledge lead us to strategies for distributed procedures, which are able to

construct resilient topologies in scenarios, where global knowledge can not be gathered.

Experimental results show that the topologies created in such a real-world scenario are close to

optimally stable toward perfect denial of service attacks.

Keywords: Reliability, Fault Resilience, Attack Resilience, Media Streaming, Peer-to-Peer,

Overlay.


24/39




http://www.ijmra.us

24

January2012

QUALIY OF WEB SITES A STUDY ON SOMESTANDARD INDIAN UNIVERSITIES

K. V. N. PrasadAssistant Professor

ITM Business School

Warangal

Dr. A. A. ChariProfessor

Dept. of OR&SQC

Rayalaseema University

Kurnool

Title

Author(s)


25/39




http://www.ijmra.us

25

January2012

Abstract:

The main objective of this study is to investigate the websites of some standard Indian

universities and their accessibility and utility to various users. Thus the main investigation is to

analyze various characteristics connected with these websites to assess the quality. To beginwith, it is attempted to investigate various faults occurring in the websites of 30 universities. The

aim is to focus on these faults (major or minor) and to suggest corrections. The study has in

depth analysis and categorizing the vital few major and minor faults which contribute to the

confusion and wasting of precious time of users. The study is based on Pareto principle . The

modules of the university web sites studied are various departments, courses offered, admission,

administration, libraries, faculties etc.

KEYWORDS: Indian Universities, Pareto principle, Service quality, Websites.


26/39




http://www.ijmra.us

26

January2012

Simulating Complex Environmental PhenomenaUsing Cubemap Mapping Technique

Movva. N.V.Kiran BabuAssociate Professor,

Mother TeresaInstitute of Science &

Technology,

Sathupally,Khammam

Ch. Siva RamaKrishnaMother Teresa

Institute of Science &Technology,

Sathupally,Khammam

M. HanumanthaRaoMother Teresa


Sathupally,Khammam

V. Venu GopalMother Teresa


Sathupally,Khammam

Title

Author(s)


27/39




http://www.ijmra.us

27

January2012

Abstract:

concepts of simulation of rain falling effects using: Delta3D Particle System Editor, which

renders rain falling effect using two static raindrop textures, and Physical Properties-Based

Method which renders rain falling effect by mapping the background scene onto raindrops

according to their refraction property. We observe that the reflection property of a raindrop is

also important since it contribute to its visibility in the dark regions. Hence, we propose a new

method that takes into account both refraction and reflection property of raindrop. increase in the

computational speed of graphics hardware in recent times. This power afforded by modern

graphics cards enables the possibility of simulating complex environmental phenomena.


28/39




http://www.ijmra.us

28

January2012

Data Sharing and Querying in Peer-to-PeerData management System

Jyoti DuhanDepartment of Computer Science and Applications,

Singhania University, Rajasthan

Title

Author(s)


29/39




http://www.ijmra.us

29

January2012

Abstract:

In this work, we investigate mechanisms to support data sharing and querying in a peer-to-peer

data management system, that is, a peer-to-peer system where each peer manages its own data.

To support data sharing, we propose the use of mapping tables which list pairs of corresponding

data values that reside in different peers. My work illustrates how automated tools can help

manage the tables between multiple peers by inferring new tables from existing ones and by

checking their consistency. In terms of querying, we propose a framework in which users pose

queries only with respect to their local peer. Then, we providea rewriting mechanism that uses

mapping tables to translate a locally expressed query to a set of queries over the acquainted

peers.

Keywords: - p2p database, Hyperion architecture: acquaintance manager, query manager, rule

manager, mapping tables, mapping constraints, query translation.


30/39




http://www.ijmra.us

30

January2012

Secure File Transmission Scheme Based onHybrid Encryption Technique

Gaurav ShrivastavaAssistant Professor & Head,

Department of Information Technology,

Mathura Devi Institute of Technology & Management,

Indore, Madhya Pradesh, INDIA

Title

Author(s)


31/39




http://www.ijmra.us

31

January2012

ABSTRACT:

To enhance the security level of data transmission in Open Network, a hybrid encryption

Technique based on AES, RSA and MD5 is proposed. The mechanism makes full use of

advantage of AES RSA, MD5 because encryption speed of AES algorithm is faster than RSA

algorithm for long Encrypting Plain Texts, and RSA algorithm Key distribute is very safely and

easily. Under the dual protection with the AES algorithm and the RSA algorithm, the data

transmission in the Open Network will be more secure. Mean while, it is clear that the procedure

of the entire encryption is still simple and efficient as ever. Digital abstract Algorithm MD5 is

adopted in this technique. It is an effective technique to overcome the problem of safe data

transmission in network. This Technique maintained the confidentiality, Authentication and

Integrity.

Keywords: Double DES, RSA, Digital Abstract. Hybrid Encryption Technique


32/39




http://www.ijmra.us

32

January2012

Investigating Flip-Flop Gates UsingInteractive Technology

Mr. Amish PatelShrimad Rajchandra

Institute of Management andComputer Application,

Maliba Campus, GopalVidyanagar, Bardoli-

Mahuva Road,Bardoli.

Ms. Neha P. ChinagiShree Madhav Institute of

Computer & InformationTechnology,

Pramukh Park, Near BRCcolony ,Po:Fatehnagar,Surat-

Navsari Road,Surat

Mr. Hiren R.RaotoleB.M.College of computer

application,B.M.Campus,Near City

LightRoad,Bharthana,Surat

Title

Author(s)


33/39




http://www.ijmra.us

33

January2012

Abstract:

Recent advances in metamorphic theory and low-energy models offer a viable alternative to

telephony. After years of key research into the World Wide Web, we verify the emulation of

active networks, which embodies the important principles of algorithms. We construct anapplication for virtual machines, which we call LoopHoove.

Keywords:metamorphic theory, World Wide Web, LoopHoove, DNS, Flip-Flop Gates.


34/39




http://www.ijmra.us

34

January2012

B2B Versus B2C Direct Selling

Ankit ChadhaAssistant Professor,

Maharishi Markandeshwar Institute ofComputer Technology & Business

Management (Hotel Management,

Maharishi Markandeshwar University,Mullana, Ambala (Haryana)

Er. Banita ChadhaLecturer,

Department of Information and Technology,Maharishi Markandeshwar Engineering

College,

Maharishi Markandeshwar University,Mullana, Ambala (Haryana)

Title

Author(s)


35/39




http://www.ijmra.us

35

January2012

ABSTRACT:

The business-to-business (B2B) group includes all applications intended to enable or improve

relationships within firms and between two or more companies. In the past this has largely been

based on the use of private networks and Electronic Data Interchange (EDI). Examples from thebusiness-business category are the use of the Internet for searching product catalogues, ordering

from suppliers, receiving invoices and making electronic payments. This category also includes

collaborative design and engineering, and managing the logistics of supply and delivery.The

business-to-consumer (B2C) group is a much newer area and largely equates to electronic

retailing over the Internet. This category has expanded greatly in the late 1990s with the growth

of public access to the Internet. The business-to-consumer category includes electronic shopping,

information searching but also interactive games delivered over the Internet. Popular items

purchased via electronic retailing are airline tickets, books, computers, videotapes, and music

CDs. This paper represent various issues related to B2B and B2C.

Keywords: B2B, B2C, Characteristics of B2B,Charachteristics of B2C, How E-commerce

changes the focus of Financial Capital Analysis, Reshaping the Finance Functions.


36/39




http://www.ijmra.us

36

January2012

APPLICATION AND IMPLEMENTATION OF CRM IN HOTELSOF DEVELOPING CITIES - A CASE STUDY OF RANCHI

Praveen SrivastavaAssistant Professor,

HMCT

BIT Mesra, Ranchi

Abhinav KumarShandilyaAssistant Professor,

HMCT,

BIT Mesra, Ranchi

Shelly SrivastavaAssistant Professor,

Management

BIT Mesra, Ranchi

Title

Author(s)


37/39




http://www.ijmra.us

37

January2012

Abstract:

Hotel sells room to the guest. It is the main product that Hotel sells and with the sale of this

product, other hotel products like food, beverage, laundry services etc. also get sold. Earlier

when the numbers of hotels were limited, guests were not left with many choices. They werebound to select from the available few. This placed hotelier at the comfort zone as they never

thought about building any long term relations with the guest. Their marketing strategy was

limited only till the guest made transaction with the hotel. This was known as transactional

approach of marketing and hoteliers were involved in this marketing to sell their prime product

(i.e. rooms) and earn revenue.

However, with the change in time situation changed. The number of hotels increased and made it

difficult for the hotelier to sell the product without relationship marketing. The concept oftransactional marketing was pushed back and in order to sell the product every hotelier started

considering customer as an insider to the hotel and aimed to build a long lasting relationship with

him or her.

This approach of relationship marketing with the time changed into Customer Relationship

Management (CRM) which according to Christopher et al (1990) is a tool to turn current and

new customer into regularly purchasing client and then progressively move them through being

strong supporters of the company and its product to finally being active and vocal advocates for

the company. Hence, without an appropriate CRM it is now difficult not only to retain the

customer but also to attract new customer to the hotels.

This paper presents a study conducted on the hotels of Ranchi to analyze whether the hotels in

developing city accept and implement the concept of customer relationship management. The

study focuses on the attributes of CRM and level up to which it is accepted by both Hotelier and

Guests in this city. This study is also aimed to find out the acceptance and use of e-CRM concept

in the hotels and effect it has on the satisfaction level of customer visiting the Hotels.

Key words: Customer Relationship Management, Hotel, Transactional approach, loyal

customer, e-CRM.


38/39




http://www.ijmra.us

38

January2012

AN AUTOMATIC BACTERIAL COLONY COUNTER

Ms. HemlataDepartment of Computer

Engineering,Guru Nanak Institute of

Technology,

Mullana (Ambala),Haryana, India.

Mr. Ashish OberoiDepartment of Computer

Engineering,

MMEC, MMU,Mullana (Ambala),

Haryana, India.

Mr. Sumit KaushikDepartment of Computer

Engineering,

Guru Nanak Institute ofTechnology,

Mullana (Ambala),Haryana, India.

Title

Author(s)


39/39


January2012

Abstract:

Bacterial colony counting is useful in many areas e.g. Disinfectants are used to kill harmful

microorganismsin many different applications. They are used in veterinary practice to help to

preventthe spread of infectious diseases such as foot and mouth and avian influenza. They areused in food production and catering premises,as well as in the pharmaceutical industry, to

prevent contamination of products with harmful bacteria. In the medical area, hospital

acquiredinfections (e.g. caused by Staphylococcus aureus MRSA) can be controlled by

employing a rigorous regime of cleaning and disinfectingwith appropriate bactericidal products

[1, 2].To count these bacterial colonies manually is very hectic and time consuming process To

count these bacterial colonies microbiologist uses some dyes so that bacterial colonies appear as

colored spots and our problem is to count the number of these bacterial colonies. An increased

area of focus in Microbiology is the automation of counting methods. Counting of bacterial

colonies is complex task for microbiologist. We proposed a method to count these colonies to

save time with accurate results and fast delivery to customers.

Keyword: Bacterial colony, corner detection, image processing, thresholding,

IJMIE Vol-2 Issue-1 Abstract

Documents

Transcript of IJMIE Vol-2 Issue-1 Abstract