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ICSC Czech & Slovak Retail Real Estate Conference

24 September 2015Corinthia Hotel Prague,

Expert speakers include:Petr VávraDevelopment Director, McDonald’s

HEARfirst-hand from consumers what the main drivers are for them to visit shopping centres and what criteria are important to them when selecting their shopping destination

Sebastian BaumannProject Manager Future Labs Center Management, ECE Projektmanagement

DISCOVERinsights from footfall and turnover indices and how these influence shopping centres’ strategies

Martin MakovecHead of Investment, Unibail-Rodamco

UNDERSTANDretailers’ expectations from shopping centre management in terms of marketing strategies

Perception or Performance?

ICSC Global Partners

ICSC European Partners

ICSC Czech & Slovak Retail Real Estate Conference

Perception or Performance?The ICSC Czech & Slovak Retail Real Estate Conference is now in its seventh year and once more we have packed the event with topical debate and local and international expert speakers.

Join us on 24 September 2015 at the Corinthia Hotel Prague, where the conference explores the role of the shopping centre from the perspectives of the developer, investor, retailer and the consumer as we examine the importance of Perception or Performance.

The programme will feature fascinating insights into the latest trends and innovation in shopping centre management. It will look at the shift towards enlargement and refurbishment of existing GLA and also how shopping centres are responding to today’s demanding consumers and their ever changing needs.

EARN More with ICSCWe are the global trade and professional association of the shopping centre industry. ICSC is a not-for profit organisation with over 70,000 members across more than 100 countries worldwide.

We represent everyone in the industry, including shopping centre owners, developers, managers, marketing specialists, investors, retailers and agents. We support you and your company to make the most of business opportunities and provide you with the services to EARN more.

Education High quality and customised professional education and awards programmes

Advocacy Industry champion influencing European Union policy and public debate on the retail real estate industry

Research Global source of retail real estate intelligence, including information designed to broaden your knowledge and keep you informed about industry trends and market conditions

Networking Build strong long-lasting business relationships through international networking at ICSC events and connect with other members online via our member database

To find out more about ICSC and our membership please contact us. t: +44 20 7976 3104 e: icsc.europe@icsc.org w: www.icsc.org/europe

ICSC Czech Republic National CommitteeChair: Jan Kubí ek

Vice-Chair: Josef Wiedermann ECE Projektmanagement

Arnaud Burlin Unibail-Rodamco

Francisco Coutinho Inter IKEA Centre Group

Tomás Drtina GfK

Miloslav Hájek C&A Moda

Jonathan Hallett Cushman & Wakefield

Katerina Kalandrová CBRE Global Investors

Pavel Klimeš CBRE

Jan Kotrbá ek Cushman & Wakefield

Jaroslav Mašek NEW YORKER CZ

Monika Milovanovic Tesco Stores R

Libor Pospíšil SES Spar European Shopping Centers

Tomas Salajka CPI Property Group

Pavel Schá ka JLL

Robert Snincak CBRE Global Investors

Old ich Špůrek Atrium European Real Estate

ICSC Slovak National CommitteeChair: Richard Hay CRX, CSM Immofinanz AG

Andrea Aujeská AVION - Inter IKEA Centre Group

Cristina Dumitrache Cushman & Wakefield

Sylvia uriníková CBRE

Tomáš Hollý CBRE

Marek Kalma Penta Investments

Peter Morav ík HB REAVIS Slovakia

Lubomír Nerad Spiller Farmer

Rajmund Valch FOCUS CONSULTING

Programme Planning CommitteeCristina Dumitrache Cushman & Wakefield, Slovakia

Tomáš Hollý CBRE, Slovakia

Leoš Kocman Pradera Management R Czech Republic

Jan Kotrbá ek Cushman & Wakefield, Czech Republic

Jan Kubí ek Czech Republic

Filip Poltoratský Inter IKEA Centre Group, Czech Republic

Pavel Schá ka JLL, Czech Republic

Josef Wiedermann ECE Projektmanagement Czech Republic

ICSC Czech Republic National Committee Sponsor

Event Supporter

IKEA Centres

Media PartnerEvent Sponsors

buildingworld

magazine

ICSC Czech & Slovak Retail Real Estate Conference

Programme08:15 Registration Opens09:00 Welcome Address

Jan Kubí ek, Chair, ICSC Czech Republic National Committee Richard Hay CRX, CSM, Chair, ICSC Slovak National Committee and Head of Business Development - Retail, Immofinanz AGConference Moderator:Robert McLean, Editor in Chief, Construction & Investment Journal

09:10 Trends and Innovation in Shopping Centre Management: Future Labs by ECE• Retail is getting more complex: changing customer

behaviour and new technology• Focus on strengths: customer orientation is the key• From proofing to working: ECE Future Labs as a test

environment for new Services Sebastian Baumann, Project Manager Future Labs Center Management, ECE Projektmanagement

09:40 Service Charges – History, Today and What We Will Pay Tomorrow?• Have there been any changes in the structure of service

charges during the time or is it set once for ever?• Can we expect any substantial drop-down in prices for

services? Why should we?• The lowest price might mean the most economical services

but is it really what we want?Ond ej Fukal, Partner, Asset Services, Cushman & Wakefield

10:10

The Role of the Shopping Centre from the Customers’ PerspectiveHear first-hand from consumers from different demographics as they share:• What are the main drivers for them to visit shopping

centres and what criteria are important to them when selecting their shopping destination?

• How do they find food and beverage and leisure offerings in shopping centres?

• What services do they require from their ideal shopping centre, and importantly are these needs being met?

• How should shopping centres interact and communicate with them?

ModeratorJan Adámek, Managing Director, JAN Reality

Sponsored by:

Supported by: CPI Property Group

10:50 Networking Break11:20 Opportunities and Challenges for the Shopping Centre

Industry in the Czech Republic and Slovakia• Shopping centre opening hours – drawing comparisons

with other countries• The shift towards enlargement and refurbishment of

existing GLA• Changing tenant mix Martin Makovec, Head of Investment, Unibail-RodamcoMartin Sabelko, Managing Director CEE, CBRE Global InvestorsMiloslav Hájek, Head of Region North-East Europe, C&AModeratorTomás Drtina, Managing Director CZ/SK, GfK

11:50 Insights from Footfall and Turnover Indices• How is data collated?• The need for transparency• What conclusions can be drawn from the indices and how

do these influence shopping centres’ strategies?Jozef Ducky, Manager, Actuarial Services, PwCRadosław Knap, CEO, PRCH (Polish Council of Shopping Centers)

12:20 Keynote Presentation• Some examples of the new battle grounds of retail• New ‘hot’ retailers for tomorrow. Who might these be?• There is a ‘blurring’ in retail. What is this and why is it

important?• Store design and store renovation have never been so

impactful as today. Why?• Strategic alliances create scarcity and drive sales and

marketing. Some success stories• Everyone talks about prime pitch, but is it the only place

to be?Chris Igwe, Visionary Retail Consultant, Chris Igwe International

12:50 Networking Lunch14:00 The Role of the Shopping Centre from Retailers’ Perspective

• The diversification of shopping centres• Retailers’ insights and expectations from shopping centre

management in terms of marketing strategies• Preferred tenant mix in shopping centres where they

operatePetr Vávra, Development Director, McDonald’s R Dušan Mrozek, Managing Director, DELMARTTomáš Bél, Director General, Panta RheiModeratorPavel Klimeš, Senior Director, CBRE

14:30 Addressing the Current Economic Outlook• The Macro-economic outlook for the Czech and Slovak

republics• Current and future risks from the Eurozone crisis• How investors perceive country risk• Investment expectations for the regionVladimír Pikora Ph.D., Chief Economist, Next Finance

15:00 The Socio-economic Contribution of European Shopping Centres• Encouraging investment• City regeneration• Creation of vital public space for the community• Source of employment for the youth and femalesJan Kubí ek, Chair, ICSC Czech Republic National Committee

15:30 Networking Break16:00 The Role of the Shopping Centre from the Developers’ and

Agents’ Perspectives• Creating value through repositioning and remodelling• Leasing strategies to secure the best retailers• Responding to today’s demanding and ever changing

consumers – how marketing strategies will have to meet their every need

• Shopping centres at the heart of the communityDavid Neková , Head of Leasing & Expansion Manager CR/SR, IKEA CentresStewart Thomson, Business Development Director, BNP Paribas Real Estate R.ModeratorCristina Dumitrache, MRICS, Managing Director – Slovakia, Cushman & Wakefield

16:30 Keynote: How NASA Builds Teams• What can we learn from NASA to build high performing

teams?• What are the attributes of a successful team?• How can you improve the potential of your team and move

its performance to the next level?Ond ej Filip, Coach & Facilitator

17:15 Closing RemarksJan Kubí ek, Chair, ICSC Czech Republic National Committee Richard Hay CRX, CSM, Chair, ICSC Slovak National Committee and Head of Business Development - Retail, Immofinanz AG

17:30 End of Event

08

ICSC Czech & Slovak Retail Real Estate Conference

Registration Form24 September 2015 • Corinthia Hotel, Prague, Czech Republic

Registration Online

To qualify for the Discounted ICSC Member fee, each registrant must be an ICSC member. Please email mzalac@icsc.org for more details. To qualify for the Advanced Registration fee, we must receive your registration and payment by 4 September 2015. For your name to appear in the delegate list, we must receive your registration and payment by 18 September 2015.

with a valid credit or debit card atWWW.ICSC.ORG/2015SRC

For information on registration, please contact our team at icsc.europe@icsc.org

Registration OptionsAdvance Registration (by 4 September 2015)

Discounted Member Fee: €140.00 + €29.40 VAT = €169.40

Non-Member Fee: €290.00 + €60.90 VAT = €350.90

Standard Registration (from 5 September 2015)

Discounted Member Fee: €199.00 + €41.79 VAT = €240.79

Non-Member Fee: €349.00 + €73.29 VAT = €422.29

Payment by invoicePlease issue an invoice using the following details:

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ICSC

29 Queen Anne’s Gate, London, SW1H 9BU, United Kingdom Tel: +44 20 7976 3100 Email: icsc.europe@icsc.org www.icsc.org/europe

Cancellations/substitutions Fees will be refunded in full if cancellation is received by 1 August 2015. Refunds on cancellations received between 2 August and 24 August will be subject to a 50% charge. From 24 August 2015, no refunds will be given. Substitutions can be made at any time.

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