human factors and motivation

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    HUMAN FACTORS ANDMOTIVATION

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    What is Motivation?

    Motivation is the process of channeling a

    person's inner drives so that he wants to

    accomplish the goals of the organization.

    The act of stimulating someone or oneself to

    get a desired course of action.

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    Characterstics of Motivation

    Motivation is an Internal Feeling:

    Motivation is a psychological phenomenon

    which generates in the mind of an individualthe feeling that he lacks certain things and

    needs those things. Motivation is a force

    within an individual that drives him to behave

    in a certain way.

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    Motivation is Related to Needs:

    Needs are deficiencies which are created

    whenever there is a physiological orpsychological imbalance. In order to motivate

    a person, we have to understand his needs

    that call for satisfaction.

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    Motivation Produces Goal-Directed

    Behaviour:

    Goals are anything which will alleviate a needand reduce a drive. An individual's behaviour

    is directed towards a goal.

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    Motivation can be either Positive or Negative:

    Positive or incentive motivation is generally based

    on reward. According to Flippo - "positive

    motivation is a process of attempting to influence

    others to do your will through the possibility of

    gain or reward". Negative or fear motivation is

    based on force and fear. Fear causes persons toact in a certain way because they are afraid of the

    consequences if they don't.

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    Importance and Benefits of Motivation

    1. Motivation is one of the important elements

    in the directing process. By motivating the

    workers, a manager directs or guides the

    workers' actions in the desired direction for

    accomplishing the goals of the organization.

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    2. Workers will tend to be as efficient as possible by

    improving upon their skills and knowledge so that

    they are able to contribute to the progress of the

    organization thereby increasing productivity.

    3. Workers will tend to be as efficient as possible by

    improving upon their skills and knowledge so thatthey are able to contribute to the progress of the

    organization thereby increasing productivity.

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    4. Organizational effectiveness becomes, to

    some degree, a question of management's

    ability to motivate its employees.

    5. When the workers are motivated, contented

    and disciplined, the frictions between the

    workers and the management will be

    reduced.

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    6. Motivation is the best remedy for resistanceto changes.

    7. Motivation promotes a sense of belonging

    among the workers. The workers feel that theenterprise belongs to them and the interest ofthe enterprise is their interests.

    8. Many organizations are now beginning to payincreasing attention to developing theiremployees as future resources upon whichthey can draw as they grow and develop.

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    Types of Motivtion

    Positive or Incentive Motivation

    "Positive motivation is a process of attempting

    to influence others to do your will through thepossibility of gain or reward

    The receipt of awards, due recognition and

    praise for work-well done definitely lead to

    good team spirit, co-operation and a feeling of

    happiness.

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    Negative or Fear Motivation:

    This type of motivation is based on force and

    fear. Fear causes persons to act in a certainway because they fear the consequences.

    Negative motivation involves the possibility of

    decreased motive satisfaction.

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    Theories of Motivation

    McGregor's Theory X and Theory Y

    Theory X: This is the traditional theory of

    human behavior, which makes the followingassumptions about human nature

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    Management is responsible for organizing the

    elements of productive enterprises -money,

    material, equipment, and people - in the

    interest of economic ends.

    The average human being has an inherent

    dislike of work and will avoid it if he can.

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    He lacks ambition, dislikes responsibility andprefers to be dull.

    He is inherently self-centred, indifferent toorganizational needs.

    He is by nature resistant to change.

    He is not very bright.

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    Theory Y : Itis positive, participatory and

    democratic.

    Work is as natural as play or rest, provided theconditions are favorable; the average human

    being does not inherently dislike work.

    External control and the thrust of punishment

    are not the only means for bringing about

    efforts towards organizational objectives.

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    People are self directed and creative and

    prefer Self control.

    Theory Y emphasizes decentralisation and

    greater participation in decision making

    process.

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    Maslow's Need-Hierarchy Theory of

    Motivation

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    Deficit and Progression Principles: In order tocomprehend the full meaning of Maslow'stheory, it is necessary to understand the

    deficit and progression principles.

    Deficit Principle: According to Maslow, once a

    need is fairly well satisfied, it is no longer astronger motivator of behavior. People aremotivated to satisfy only those needs that areperceived to be deficient.

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    Progression Principle: Maslow contends that

    the five categories of needs exist in a

    hierarchy. A need at a given level is not

    activated until the need directly below it is

    fairly well gratified. Thus, the person is

    expected to progress step-by-step up the

    need hierarchy.

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    Hertzberg's Theory of Motivation

    Hertzberg developed a theory of motivation

    on the premise that human nature has two

    separate elements - The motivators and

    hygiene factors.

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    a) Hygiene Factors:

    Hygiene factors represent the need to avoid

    pain in the environment. They are not anintrinsic part of a job, but they are related to

    the conditions under which a job is

    performed. They must be viewed as

    preventive measures that remove sources ofdissatisfaction from environment.

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    b) Motivators:

    Motivators are associated with positive

    feelings of employees about the job. Theymake people satisfied with their job.

    Motivators are necessary to keep job

    satisfaction and job performance high.

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    To apply the two-factor theory to the workplace,

    Hertzberg suggests a two-step process:-

    (i) The supervisor should attempt to eliminatethe hygiene factors that are found to be more

    basic than factors that lead to satisfaction.

    (ii) Once the dissatisfies have been somewhat

    neutralized, the supervisor may be able to

    motivate workers through the introduction of

    motivational factors.

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    Victor Vroom's Expectancy Theory

    The expectancy theory of motivation provides anexplanation as to why an individual chooses to actout a specific behavior as opposed to another. It isbased on three beliefs

    1.Expectancy

    2.Instrumentality

    3.Valance

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    Expectancy (E) :

    Expectancy refers to the "effort-performance"relation. Thus, the perception of the individual is thatthe effort that he or she will put forward will actuallyresult in the attainment of the "performance". Thiscognitive evaluation is heavily weighted by anindividual's past experiences, personality, self-confidence and emotional state.

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    Instrumentality (I) :

    Instrumentality refers to the "performance-reward" relation. The individual evaluates the

    likelihood or probability that achieving the

    performance level will actually result in the

    attainment of the reward.

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    Valance (V):

    Valance is the value that the individual

    associates with the outcome (reward). A

    positive valance indicates that the individual

    has a preference for getting the reward. vice-

    versa, a negative valance indicates that the

    individual is would not complete task can bepunished.