Human Centered Design for Learning Practitioners

Kristen Gallagher,Edify

Edify and Drawbridge Innovations

Objectives Let’s get to work!

Welcome!

Learn

Edify and Drawbridge Innovations 33

Answer this for yourself:

Why are you here? What’s one thing you want to leave with at the end of the

workshop?

Edify and Drawbridge Innovations 44

Objectives

● Understand fundamental Human Centered Design concepts to instructional design methodologies.

● Use a personal toolkit for applying HCD to your learning design process.

5

Let’s Learn!

www.slideproject.com 6

What is HCD?

Methodology

Idea Generator

Solution Driver

Edify and Drawbridge Innovations 7

Connecting to ADDIE

Edify and Drawbridge Innovations 8

Connecting to SAM

Edify and Drawbridge Innovations 9

Evolving to the Human Centered Design Model

http://www.grameenfoundation.org/what-we-do/financial-services/solutions-innovation-process

Edify and Drawbridge Innovations 10

Human Centered Design Model - Simplified

www.slideproject.com 11

Why HCD in Learning?

Learner-Focused, not outcome focused

Regenerative

Knowledge Retention Geared

irony

12

Edify and Drawbridge Innovations 1313

0

Objectives Measurement

Taking HCD to Learning

Research Content

Edify and Drawbridge Innovations 14

Choose a Theme:

● Sales Enablement: You’ve been tasked with helping a junior sales team ramp up quickly on their product (a software system)

● Anti-Harassment: You’ve been tasked with reimagining this program - it hasn’t been working

● Train-the-Trainer for Production Floor Feedback: You’ve been tasked with helping production managers learn the feedback program

Edify and Drawbridge Innovations 15

Creating and Understanding Personas

● Start by knowing the “who”● Understand what that person wants

and needs● Create an empathy map (wait for it…!)

Edify and Drawbridge Innovations 16

Create an Empathy Map

Seeing

Feeling

Doing

Thinking

17

Edify and Drawbridge Innovations 18

Summarize your Findings

Step 1: List your customer’s needs. What are they trying to accomplish?

● ______________________________________● ______________________________________

Edify and Drawbridge Innovations 19

Interview your customer

Step 2: Write down as many open-ended questions as you can in the next 2 minutes.

Step 3: List down insights? What new/unique things did you learn about your customer?

Edify and Drawbridge Innovations 20

What’s the problem statement you want to work on?

How might I __________________*

21

1. Is the question focused on ultimate impact?2. Does the question allow for a variety of

solutions?3. Does the question take into account context and

constraints?

Test Your Problem Statement

Too Broad Just Right Too Narrow

How might I redesign the sales enablement program?

How might I equip our junior sales team to better educate our

customers so that they are ready to purchase?

How might I build an elearning course to teach sales reps how to sell

our product?

22

Generate Ideas - The Ideation Phase

1. Quantity over Quality2. Shooting down ideas3. Questioning validity or feasibility

Edify and Drawbridge Innovations

(Radical) Ideation

Try: Thinking about things in a different context:

● Imagine 2 possible ways to make this training work for giraffes.

● Imagine 2 possible ways to make this training work on the moon.

● Imagine 2 possible ways to make this training work without sound.

Edify and Drawbridge Innovations

Sketching

*Stick figures are (more than) okay!

Sketch 3 new ways to meet your customer’s needs:

25

Prototyping Solutions

Edify and Drawbridge Innovations 26

Bring your idea to life

27

Designing Tests

1. Decide what you want to test2. Create a few test methods3. Determine how you would find success or

failure

Edify and Drawbridge Innovations 28

Test your prototype

*Focus on learning,not validation (don’t reinforce your beliefs)

29

Ask Questions

Observe

Create and Test

Repeat!

Your Toolkit: Taking it Back to Work

3030

Thank You!

Talk to me:

kristen@edifyedu.com

@kristenmaeve

@edifyedu