How to write a travel article
23
How to become an Travel Article Writing Genius Illustrated by Karl Pilkington an Idiot Abroad
-
Upload
webyogi-marketing -
Category
Travel
-
view
2.720 -
download
1
description
How to write a Travel Article, travel writing basics, Do's and Don'ts, article syndication, inverted pyramid method, an idiot abroad, distibuting articles.
Transcript of How to write a travel article
How to become an Travel Article Writing Genius
Illustrated by Karl Pilkington an Idiot Abroad
What is Article Writing?
• What’s in it for me?• What is Article Writing?• How to do it• Case studies• Measuring ROI
What’s in it for me?
Web searchers are looking for information…
•More information = clicks to website•More clicks = more enquiries•More links = higher rank in Google•More relevant people visiting site•More relevant the article topic = higher your site will rank for keywords
More customers for you!
Article writing is…Article marketing is a type of advertising in which businesses write short articles related to their industry.
Article writing basics
• Keep an idea list• Use bullet points• Determine your topic & audience • Do your research • Compile a list of sources• Write a summary & draft • Check it, add a picture • Submit it
Article writing basics
• Create articles of 400-500 words
• 1 target keyword in title • Anchor text link at bottom
Article Titles
These generate the most links….
• What is• How to• 5 Reasons To• Top 10• How much is• Your essential guide to• What you didn’t know about
Why bother?
• Blogs/Articles turn readers into customers & existing customers into lifetime clients
• Increases rankings in search engines • Drives web traffic• Increases credibility, brand awareness • Seen by loads of people
Do’s
• Impart your expert tips and knowledge• Be clear and concise: use of bulleted lists• Use Bold and Italics to draw the eye• Put links at bottom to drive traffic• Entice & engage your reader
Don'ts
• Pitch - sales pitches will not get published
• Create keyword anchor text links in your article body
Useful resources
• Wikipedia – how to write better articles• How to Write an Article in 20 Minutes –
Copy blogger• SEO Advice: Writing useful articles that
readers will love• Top 50 Article Directories by Traffic,
Pagerank
