How to shift your thinking when it comes to lead generation - onCarrot.com Mastermind
Transcript of How to shift your thinking when it comes to lead generation - onCarrot.com Mastermind
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Presents...
Carrot Mastermind
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As Soon As You Have Questions Write Them Down...
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In This Call... • What’s NEW at InvestorCarrot?
• Quick Advice For NEW Members
• This Weeks Quick Carrot Lesson
• LIVE Q&A - Hit me with your questions!
• Help resources (help.oncarrot.com, live chat, email)
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About MeTrevor Mauch
Founder of InvestorCarrotInvestor and Entrepreneur
www.linkedin.com/in/trevormauch
Fancy Stats:Generated over 80,000 real estate leads online
Passive real estate investor since 2004.
Passionate about entrepreneurs & created an 8,000sq ft “entrepreneur co workspace” in Roseburg
Love traveling, mountain biking, and hanging out with my beautiful wife and kids
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How To Think About Lead
Gen
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Most people “spray”and “pray”
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Know Your
Metrics
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Good Metrics To KnowHow much do you profit on your average deal?On average, how many qualified leads turn into a deal?How much qualified traffic do you need to your website each month to produce the # of leads you need to hit your revenue targets?
What is your own time worth?200 visits -> 20 leads -> 1 deal -> $10k profit
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What Is The Potential Of A Lead Source?
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Understand Your Lead Source Has A “Max”Search volume dictates your “max” for SEO and PPC on search
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Use The Google Keyword Planner...To determine your “max” traffic volume from the things you’re targeting
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Use The Google Keyword Planner...To determine your “max” traffic volume from the things you’re targeting
Max for this specific phrase in Houston is about 390
Max for this specific phrase in Seattle is about 70
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Craigslist Has A Max...And you can only maximize that lead source if you’re posting strategically and at least 10+ times per day
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Facebook Has A Max...Continually hone your targets, ads and messages to increase results...
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What Are The Highest Leverage Things You Can
Do Today??
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Too many people are “marketing blind”...
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Want To Do A Multi-Location
Website?
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You gotta build your foundation
first...
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Live Your Life.On your own terms.
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Open Q&A: Hit Me With Your Questions
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