How to market learning effectively to your employees
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High High Business Importance of the Change Initiative Employee Motivation to Change Behavior Low Low Marketing of Learning Activities within Change Management Initiatives Top-Down / Push Marketing Bottom- Up / Pull Marketing Lead with Business Unit-Oriented: People Process Platform Lead with Learning- or HR-Oriented: People Process Platform
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Transcript of How to market learning effectively to your employees
High
HighBusiness Importance of the Change Initiative
Employee Motivation to Change Behavior
Low
Low
Marketing of Learning Activities within Change Management Initiatives
Top-Down / Push Marketing
Bottom-Up / Pull Marketing
Lead with Business Unit-Oriented:PeopleProcessPlatform
Lead with Learning- or HR-Oriented:PeopleProcessPlatform
