How to effectively recruit at the top of the funnel | Talent Connect 2016

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Transcript of How to effectively recruit at the top of the funnel | Talent Connect 2016

 Lou Adler  CEO and Creator of Performance Based Hiring

 Author, Hire with your Head | The Essential Guide for Hiring & Getting Hired  The Adler Group, Inc. – Performancebasedhiring.com

Performance-based Hiring How to Recruit Effectively at the Top of the Funnel

Great Jobs Great

Hires

Right Strategy + Workforce

Planning +

Great Hires

Great Jobs

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Right Strategy +

Great Hires

Great Jobs

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Right Strategy +

A

Total Talent Market

Top 25%

Attract &

Apply

13 million applications 112 thousand hires •  15% Active •  50% Sourced •  35% Referrals

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Right Strategy +

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Right Strategy +

Surplus Vs. Scarcity Strategy

HAVE GET BECOME DO

Surplus – Weed Out the Weak – Active – Best Who Apply

Scarcity – Attract the Best – Passive – Raise the Talent Bar

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Right Strategy +

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Right Strategy +

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Skills Experience Competencies Education Responsibilities

Job Description HAVING – Past

Performance Profile DOING – Year 1 Grow sales by 10% Launch new product line Build a team in 90 days Evaluate the process Prepare a plan for ___ Design a circuit

EVP Becoming Future Strategic Intrinsic

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close Hiring Manager

Review within 24-48 hours

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

3rd Degree Strangers Direct Sourcing Cold Calling

1st Degree

Co-workers Specialist

2nd Degree Resume DBs Referrals – PERP Acquaintances

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Email2 PERP Text & Social

Phone

Hiring Manager

Meet Ups

Just Lunch

Networking

Small Batch Sourcing Requires High Response

Rates

>50%

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Flight Nurses – Helping Save

Lives Everyday

Prepare whitepapers in any color you want

Use Your CPA and See the World!

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

Great Hire

Great Job

Small Batch

Sourcing Top 25% 40-40-20

Test Offers Pre-Close 100% Yes

Guerilla Marketing

High % Response

Phone Convert

Prospects è

Candidates

Interview Exploratory

Phone Onsite

Negotiate Career

Move vs. $$$

Network Proactive Referrals

PERP

Intake Meeting

Objectives EVP

Advise, Compare & Close

What’s your challenge in getting candidates to

respond?

Summary/ Q&A

•  The Right Strategy –Scarcity of Talent •  Put the Right People on the Bus •  Spend More Time with Fewer People •  Use Metrics to Track Progress, Not Report •  Sell the Ride, Not the Destination

Join us for tomorrow’s session @ 11AM “The Most Important Recruiting App in the World”

[email protected]  Performancebasedhiring.com