How to Crowdsource Ideas and Content with Evoq Social
Transcript of How to Crowdsource Ideas and Content with Evoq Social
Dennis Shiao
Director of Product Marketing, DNN
@DNNCorp | @dshiao
#dnnwebinar
About DNN
7 million+ downloads
750,000+ websites
1 million communitymembers
A single solution for your website and online community
For more information: http://www.dnnsoftware.com/solutions
Integrate social engagement features anywhere on your website, not in a siloed community site
Customizable gaming mechanics engine to encourage desired behavior in your community and on your site
Optimize engagement with user-level and content-level analytics reporting
Adapt and extend via the Social API to build and gamify custom modules
Free trial of Evoq Social: http://www.dnnsoftware.com/evoq-social-free-trial
IDEATION
Improve and accelerate innovation
Increase engagement and brand loyalty
Features: descriptive tags and filters, intelligent search, transparent results
Controls: approve/update ideas, set limits, define timeframes for idea submission
Ideation: http://www.dnnsoftware.com/solutions/evoq-social/ideation
The Scarcity Rule: vote scarcity forces users to prioritize the ideas that are most important to them.
VIDEO: “Buy A Feature” Innovation Game at Marketo Summit 2013.
CASE STUDY: Hotcakes Commerce
Ideation (“Suggest a Feature”) is their primary vehicle for customer input and feature requests.
In less than 12 months: 58 ideas created, 10 accepted, 2 scheduled, 9 delivered.
Visit the Community section of Hotcakes Commerce.
Check out their Evoq Social case study.