How promotional products help businesses succeed
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Transcript of How promotional products help businesses succeed
How Promotional ProductsHelp Your Business Succeed
A Promotional Product is…
A item that promotes your Company, Corporate image, Event, and/or Brand
Also Known As…
Advertising Specialties
Promotional ItemsSwag/Schwag
Branded Gifts
Branded Items
Branded Merchandise
Promotional Gifts
Advertising Merchandise
Promotional Products Can:
1. Increase Your Recall Rate
2. Increase Repeat Exposure
3. Extend your Reach
4. Increase Tradeshow Traffic
5. Decrease Advertising Costs
6. Benefit Direct Marketing
Recall Rate
42% more people recall an advertisers name when using promotional products vs. print ads
amabaltimore.org
Repeat Exposure
When an Ad stops running on TV/print medium, the impression stops
Repeat Exposure
Promotional Products
Never
stop collecting impressions
Repeat Exposure Cont’d
If a Promotional Product like a polo shirt is used once a week, it generates 52 impressions/yr!
Extended Reach
PromotionalProducts act as walking billboards
Tradeshow Benefits
Trade-show Traffic will increase by an average of 176% for booths who give out promo products
ppai.org
?
Tradeshow BenefitsOf those who receive a promo product:
71% will remember the company name76% will have a favorable attitude toward the company
ppai.org
Cost Effective
Cost Per Impression is drastically less than that of traditional advertising
As of 2014 avg cost per impression for promotional marketing is $00.006 – 6 tenths of a cent!
asicentral.com
Direct Marketing Made Better
Using promotional products as an incentive to respond produces 4x more responses than a sales letter does
amabaltimore.org
We can help you succeed
Our expert staff excel in advising and designing promotional products that integrate into your company’s strategy to compliment your goals. High Quality
Visually Appealing
Budget Friendly
Relevant to your audience
Save your company time and money - For Free
Our Free CustomStore allows businesses to effortlessly access and order their Promotional Products and other Business Materials – Anywhere, Anytime –
Increase Productivity
Lower Costs
Control your Brand
Cut Waste
For more information about using promotional items to help your business succeed:Call us anytime at 800-549-2922 Or email us at [email protected]
