HOTEL HARMONY MBA Project Report Prince Dudhatra

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    A SERVICE VISIT REPORT ON

    HOTEL HARMONY

    PREPARED BY: PARTH B. PATEL

    ROLL NO : 87

    CLASS : S. Y. B. B. A.

    GUIDED BY : SAWAN SIR RUPALA

    (ACADEMIC YEAR: - 2008-09)

    COLLEGE:-

    R.P.BHALODIA COLLEGE, RAJKOT.

    SUBMITTED TO:-

    SAURASHTRA UNIVERSITY

    RAJKOT.

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    DECLARATION

    I undersign PATEL B. PARTH, the student of R.P. Bhalodia Collegestudying in S.Y.B.B.A. hereby declares that this report is my own work and

    has been carried out under the supervision of Lr.Sawansir Rupala.

    The work has not been previously submitted to any other university for

    any examination.

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    ACKNOWLEDGEMENT

    It is really a matter of pleasure for me to prepare this report at the

    S.Y.B.B.A. level. So it is my duty to thank all those who had helped medirectly or indirectly in all possible ways.

    I am very much thankful to the manager and receptionist of Hotel

    Harmony, for being helping in understanding all the details for preparation of

    this report.

    I also thank to my family for helping me every time on my way.

    PREFACE

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    B.B.A. Degree is concerned with the study of business Administration of

    various activities in India. Industries of all kinds need good trained

    administrators so this course is offered by Saurashtra University.

    India is a developing country in the world. Industrial activity plays an

    important role in economic development of our country, so it is very crucial

    to study the same.

    In the B.B.A. course, we have a special subject for practical training of

    business firm. Training in a firm has indeed been very faithful and very

    interesting for the student. This training makes is easy to understand theworking firm. It was a good experience for me to visit the firm.

    INDEX

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    GENERAL INFORAMTION

    SERVICE DEPARTMENT

    MARKETING DEPARTMNET

    FINANCE DEPARTMENT

    PERSONNEL DEPARTMENT

    FUTURE PLANS

    SWOT ANALYSIS

    CONCLUSION

    SUGGESTION

    BIBLIOGRAPHY

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    GENERAL

    INFORMATION

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    Introduction

    History

    Form of business

    Size of unit

    Location

    Registered office

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    Introduction

    In a Rajkot city, people are crazy for hotels. So many luxurious hotels arethere. The Hotel Harmony is one of the most prestigious hotels of the city.

    It is a three*** hotel of Rajkot. It is a hotel as well as restaurant. I being a

    citizen of Rajkot like this hotel for its every dish which served with

    welcome drink. In a Hotel Harmony, prestigious staff and experienced

    persons are available.

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    History

    The name of the organization is Hotel Harmony and property name is

    Harmony Pvt. Ltd.

    This organization was started in 2002. It is a private limited company.

    The chairman and MD are Mr. Bhaudip Vala and Ram Mongrani.

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    FORM OF BUSINESS

    Business or industry is divided in three sectors. On the basis ofownership. In ownership there is a part private sector. In private sector there

    is a joint stock company. They divided in two parts:

    1. PUBLIC LIMITED COMPANY

    2. PRIVATE LIMITED COMAPNY

    The Hotel Harmony is Pvt. Ltd. Company.

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    SIZE OF UNIT

    There are three parts on the basis of size.

    Small Scale Industry:All the industrial unit whose capital investment on plant and

    machinery is up to Rs. 3 crores is known as Small Scale

    Industry.

    Medium Scale Industry:All the industrial unit with the capital investment of more than

    Rs. 3 crores and up to about Rs. 100 crores are classified as

    Medium Scale Industry.

    Large Scale Industry:All the industrial unit with the capital investment of more than

    Rs. 100 crores are known as Large Scale Unit.

    The Hotel Harmony is a Medium Scale Unit.

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    LOCATION

    ADDRESS:

    HOTEL THE HARMONY

    Opp. Shastri Maidan,

    Near Limda chowk,

    Rajkot-360 001.

    Telephone no:

    912812240950

    WEB:

    www.hotelharmonyrajkot.com

    This location is convenient location for them because in the

    heart of the city, 2 kms from air-port, 1.5 kms from railway

    station.

    http://www.hotelharmonyrajkot.com/http://www.hotelharmonyrajkot.com/
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    REGISTERED OFFICE

    Each and every company has to register its company at the registered

    office.

    Hotel The Harmonys registered office is TRADE CENTRE (Sardar

    Nagar Main Road, Rajkot).

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    SERVICE

    DEPARTMENT

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    INDEX

    Introduction

    Services

    Equipments

    Facilities

    Food quality control

    Food preparing system

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    INTRODUCTION

    Especially in case of hotel if the food or facilities are not good who are goingto have lunch or dinner over there? Obviously no one. The entire reputation

    of hotel depends on food and service provided by it. So hotels handle the

    services carefully. Here, in the Harmony service department is also handle

    carefully.

    Equipments

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    LCD multimedia projector

    Tripod screen

    Computer system

    Internet access Background music system

    D.J. system

    DVD,VCD,CD player and VCR

    TV and Telephone

    Over head projector

    Slide projector

    Laser pointer

    White board

    Conference kits

    SERVICES

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    The Hotel Harmony is the hotel and restaurant. So the main products are

    various dishes of restaurant and various facilities of hotel. The restaurant is

    internally styled to provide you a thoroughly restful, totally pampered,

    marvelous ambience with superb hospitality.

    PRODUCT MIX

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    1. Room facility

    A) Suits:-

    Huge room with king size bed, spacious sitting area dinning table,

    refrigerator, large screen television with prime satellite channels on

    revolving top, huge bathroom with round bathtub and shower 24

    hours. Hot and cold water and various toiletries shop, shampoo,

    shaving kit with after shave lotion, shaving foam tooth brush, tooth

    paste etc. Suitable for family, newly married couple or senior

    executive.

    B) Executive deluxe room:-

    King size bad, spacious sitting area, refrigerator, television with prime

    satellite channels on revolving top, bathroom with tub and shower, 24

    hours. Hot and cold water and various toiletries suitable for couple,

    family and senior executive.

    C) Deluxe room:-

    Separate two single bed, spacious sitting area, refrigerator television

    with prime satellite channels on revolving top, bathroom with tub andshower, 24 hours. Hot and cold water and various toiletries suitable

    for executives.

    2. Facilities

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    Running hot and cold water round the clock

    Telephone with std dialing and net connectivity

    Color television with satellite channels

    Round the clock room services

    Multi cuisines eating options

    Laundry and dry cleaning services

    Foreign currency exchange

    Safe deposit lockers

    Communication : fax, e-mail, net chamber

    Travel desk Car parking area

    Doctor on call

    Banquet and conference facilities

    Large hall 150(auditorium style)

    Small hall 150(auditorium style)

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    FOOD QUALITY CONTROL

    As the hotel harmony is 3star hotel, it is concerned with quality of its food

    and services. Its food is of course of best quality and services are also taken

    care of.

    The owner of the hotel harmony is very much concerned about the reputation

    of hotel, so he surely takes care of food and services.

    FOOD PREPARING SYSTEM

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    Hotel the Harmony has well-equipped kitchen with all modern facilities of

    cooking. It is behind the hotel.

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    MARKETING

    DEPARTMENT

    INDEX

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    Introduction

    General marketing

    Sales promotion

    Services

    Pricing policy

    Main competitors

    INTRODUCTION

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    Marketing is process of planning and executing the conception pricing

    promotion and distribution of ideas, goods and services to create

    exchange that satisfy individual and organizational goals.

    Generally in small or medium scale unit the function of marketing is

    carried out by the owners of business or marketing manager.

    PHILIP KOTLER defines a market as, An idea for potential

    exchanges.

    GENERAL MARKETING

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    General marketing in hotel the harmony is done through newspaper,

    letters, personnel approach, internet etc.

    SALES PROMOTION

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    It is that kind of marketing activity that increases sales volume. Today

    sales promotion is a necessary and not merely a luxury or a fashion.

    To facilitate sales promotion of company, some consumer service

    should be taken care of. Hotel the harmony also takes such care. It

    gives credit facilities to its regular customer in which a part payment is

    to be paid in cash and outstanding can be paid within given period

    time. It depends on situation.

    SERVICE

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    For the purpose of good marketing hotel the harmony offers sales

    services like 24 hours, room service, safe deposit vaults, doctor on call

    and free transfer to the destination to make consumer stay comfortable.

    PRICING POLICY

    Pricing policy means the company adopts its pricing method on it decides the

    price of its product taking in consideration. Price involves all cost of

    production and profit margin. Every company is required to decide or adopt

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    the pricing method. Pricing policy of hotel the harmony is depend on cost of

    food and other room services cost of maintenance of hotel building and staff.

    As per as hotel the harmony concerned they are having fixed of rooms.

    ROOMS- SINGLE OCCUPANCY-DOUBLE OCCUPANCY

    Deluxe 1295 1795

    Executive 1495 1995

    Deluxe

    Suite 2000 2500

    Extra 400s

    Person

    MAIN COMPETITORS

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    In Rajkot, there are many hotels all area over city. All thehotels of Rajkot are the competitors of the hotel theharmony. All the hotels like their own hotel silver palace,hotel k-rose, hotel galaxy, hotel imperial palace and manymore.

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    FINANCE

    DEPARTMENT

    INDEX Introduction

    Financial planning

    Organization chart

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    Capitalization

    INTRODUCTION

    Finance is life-blood of business. We need finance for establishing

    running and also for expansion of organization. It is also needed for

    establishing running and also for the production of goods and services as

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    well as their distribution. It is available in form of working capital or fixed

    capital. It can be for short term and long term.

    Finance is that administration area or set of administrative function in

    an organization which relate with the arrangement of cash and credit, so that

    the organization may have the means to carry out its objectives as

    satisfactorily as possible.

    Financial management is that specialized function of general

    management of finance and its effective utilization for the achievement of

    common goals of organization. It covers functions of acquisition funds as

    well as its allocation of funds for various uses. Thus, it is viewed as an

    integral part of overall management.

    FINANCIAL PLANNING

    Financial planning is done to perform financial activities in order to

    achieve basic objectives. A business is started with an aim to earn maximum

    profit and that to with less input. Financial planning is done so that sufficient

    quantities of funds are used wisely.

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    No. of employees-200

    Total turnover-5 crore

    Budget-3% of turnover

    Profit margin-ranging between 25% to 30% of last year

    Bankers-iod

    Accounting system-double entry

    Accounting program me-ids

    ORGANISATION CHART

    FINANCE MANAGER

    A/C STAFF COMPUTER STAFF

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    CAPITALISATION

    The term capitalization or the valuation of capital includes the capital

    stock and debenture.

    Capital is most required thing for any business sufficient quantity

    should be made available not more or less. Capitalization includes both the

    ownership and borrowed capital.

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    FIXED CAPITAL:

    Land and Building-3.5 crore

    Plant and Machinery-3 crore

    Vehicle-12 vehicles

    Furniture and Fixture-1crore

    Rate of depreciation-10% depends on nature of assets.

    WORKING CAPITAL:

    Cash: 10 lakhs

    Debtors :2% of turnover

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    PERSONNEL

    DEPARTMENT

    INDEX

    Introduction

    No. of employees

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    Training and development

    Wages and salaries

    Recruitment and selection

    Personnel records

    INTRODUCTION

    In all business concern there is one common element i.e. human

    resource work force of an organization is one of the most important part

    inputs of components. It is rightly said that people are single most important

    assests. Management function is becoming increasing specialized.

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    Personnel functions are particularly interested in personnel

    relationship and interaction of employees human relationship.

    NO. OF EMPLOYEES

    Hotel the Harmony has about 200 employees in its staff. The working

    hours for them are 8hours then after shift changes. There is no of day in a

    weekend and employee should work also in festivals.

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    TRAINING AND DEVELOPMENT

    Training is an organized procedure for increasing the knowledge and

    skill of employees for better performance on current job and prepares them

    for and interested job.

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    Development is a relative process. It concerns not only those activities

    which improve job performance but also which ring growth of personality

    helps an individual growth towards maturity and actualization of their

    potential capacity.

    In hotel Harmony, they train their employees for their service. They

    train their both old employees and new employees internally and externally.

    They also train them for any situation, the hotel suffer. i.e. fire-fighting.

    WAGES AND SALARY

    Wages are payment made to the employees as compensation for

    organization. Although wages includes salary yet slight difference is there in

    wages and salary. Wages has directly relationship with production while

    salary on the other hand is remuneration paid to clerical managerial

    supervisory staff. The main objective of such wages and salary

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    administration is to control the cost to establish affairs and equitable

    remuneration to all.

    Wages and salary in hotel the Harmony are provided according to

    Government Act. They give salary on monthly basis.

    RECRUITMENT AND SELECTION

    Well qualified and skilled work force can enable the company to climb

    ladders of success. It is the primary duty of personnel department to procure

    the right person for right job from right source at right cost.

    In the hotel Harmony, recruitment is done by giving advertisement in

    news paper and internet. Then HR manager and general manager select them.

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    PERSONNEL RECORDS

    Personnel records mean history of employees. Each and every

    organization has to maintain a systematic record of its information aboutpersonnel regarding their job, recruitment, selection, demotion, transfer,

    promotion, test-score, periodical appraisal, wages-salary, pensions, P.F.,

    employee services and benefits safety provisions, labour disputes etc.

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    Hotel the Harmony maintains information about its employees like

    address proof, past records like previous job, attendance, records, salary

    master register etc.

    They maintain all these records by using file system in computer.

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    FUTUREPLANS

    FUTURE PLANS

    Future is uncertain. But in business, future plan is must. There is aproverb in the root of business, or even in every field, where there is a will,

    there is a way because life without will is like a body without soul.

    Hotel the Harmony has also a aim or future plan to establish more and

    more hotels in developed cities as Ahmedabad and Vadodara.

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    SWOT

    ANALYSIS

    SWOT ANALYSIS

    Strength:-

    The main strength of the Harmony is unique services provided

    by them. Its goodwill is also its best strength.

    They have the loyalty of employees, loyalty of customers and latest

    technology.

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    Weakness:-

    The one and only weakness of hotel Harmony is that the local staff do not

    work in hotel.

    Opportunity:-

    The main opportunity every business are festivals. Hotel the Harmony

    utilizes the opportunities very nicely.

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    Threats:-

    Hotel the Harmony is basically a restaurant. So, it always has to keep a

    watch on quality of food and also on other services.

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    CONCLUSION

    CONCLUSION

    Situated at the commercial hub are of city, this hotel is one of the best

    hotel of Rajkot. The quality of food, quality of services provided over herecan be kept in the best category. The cooperation of its owners and staff

    members is incomparable. Hotel the Harmony worth to be given a title of a 3

    stars hotel and may be in future it may become a five stars. It has created its

    own place on hotel business.

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    SUGGESTION

    SUGGESTION

    As a student, I am yet too young to give any suggestion to suggestions

    to such a big unit. They are running hotel the Harmony in the best possible

    manner. But the only thing catches mind is the structure of building. Thehotel has their best facility among every hotels of Rajkot but all these are not

    visible from outside, so that might be hurdle in attracting the customers.

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    BIBLIOGRAPHY

    BIBLIOGRAPHY

    1. Management of Business Organization- Sherleker

    2. Marketing Management - Philip Kottler