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Transcript of H:\Intercultural Communication Project
Intercultural Communication Project
Business Netiquette in Anglo-Saxon Culture (USA, Great Britain and Australia)
by Alexey Kudryavtsev
LMA-501
Business Netiquette
Our subject is the set of norms that regulate online business communication in Anglo-Saxon culture.
Our aim is to point out the main tendencies defining the rules of online business communication in Anglo-Saxon culture carried
out by means of major messaging systems.
Since most of the international business communication is done in English, most probably it is the norms of netiquette
established by the representatives of Anglo-Saxon culture that will be regarded as most widespread and most regularly
followed these days, so we may conclude that the study carried out in this work is highly topical
Worldview
The term “worldview” stands for:
1) The overall perspective from which one sees and interprets the world, and
2) A collection of beliefs about life and the universe held by an individual or a group” [The American Heritage Dictionary of the
English Language, Fourth Edition]
Structure of worldview
• Ideology (e.g. beliefs in God, cosmology),• Narrative (e.g. sacred writings and myths),• Norms (e.g. ethics and morality),• Rituals (e.g. activities designed to renew bonds),• Experience (e.g. emotional and spiritual
elements), and• A social element (educating future generations)
[Michael D. Palmer 1998: 12].
Etiquette & Netiquette
“Etiquette” is the name for the codes of rules governing social or diplomatic intercourse that vary from the more or less flexible laws of social usage (differing according to local customs or taboos).
“InterNET” + “Etiquette” = “Netiquette”:
etiquette guidelines for posting messages to online services, and particularly Internet newsgroups.
Netiquette types
• Communication through company website
• Writing business e-mails• Communication in instant
messengers• Communication in
business chatrooms, forums, message boards, etc.
• Web conferencing
Communication through company Web site: DO’s
Communication through company Web site: DON’Ts
Communication in instant messengers: DO’s
"Away" status message Professional communication pattern
Communication in instant messengers: DON’Ts
Informal languageWriting in caps is
traditionally regarded as shouting
Communication in instant messengers: DON’Ts
Lengthy messages “Machine gun” messaging
Communication via e-mail
Conclusion
Universal netiquette norms that can be used in all spheres of business communication via
electronic messaging systems:1) Personalized communication;
2) Professional attitude;
3) Security awareness;
4) Easy feedback;
5) Careful timing;
6) Common courtesy.
Thanks for your attention!
Best regards,Mr. Alexey Kudryavtsev,Studentgr. LMA-501 :)
Dear Jury,