HighQ Publisher - Overview June 2016
-
Upload
ben-wightwick -
Category
Software
-
view
154 -
download
1
Transcript of HighQ Publisher - Overview June 2016
![Page 1: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/1.jpg)
![Page 2: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/2.jpg)
Publisher.Create a content revolution.
![Page 3: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/3.jpg)
HighQ Publisher
Digital experience platform
• Integrated content management
• Targeted, tailored content marketing
• Multi-channel delivery on any device
• Engaging, localised digital experiences
• Inspired by the best on the web
![Page 4: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/4.jpg)
Trends.
![Page 5: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/5.jpg)
A shifting legal landscape
• Intense competition
• Globalisation and mergers
• Pressure to reduce costs
• Increased focus on client needs
• Disruptive legal technology
highq.com
![Page 6: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/6.jpg)
The age of the customer
• Client engagement is king
• Content in context
• Clients demand added value for clients
• Simplification of technology landscape
• Productising expertise
![Page 7: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/7.jpg)
Firms need a technology toolkit
• Promote the firm’s knowledge and expertise
• Provide specialist online products and services
• Facilitate internal & external collaboration
• Provide lawyers with personal productivity tools
• Enable knowledge sharing and best practice
• Provide better client service and engagement
![Page 8: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/8.jpg)
What is content?
• Client focused and value based
• Relevant
• Consistent
• Competitive edge
![Page 9: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/9.jpg)
Relationships, Trust and Engagement
• There are no excuses!
• Combination of push & pull
• Shift to a two-way conversation
• Improve access to information
• Creating a virtuous loop
![Page 10: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/10.jpg)
Aha moments
• Come from engaged clients
• Leads to innovation
• Builds trust & loyalty
![Page 11: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/11.jpg)
Product.
![Page 12: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/12.jpg)
HighQ Publisher
• Custom dashboards and channels
• Publications, blogs and articles
• Video hosting and streaming
• Event and campaign management
• Create and manage bespoke microsites
• Comparison toolkits / cross border guides
• Top level pages
![Page 13: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/13.jpg)
Use Cases
• Blogging and content marketing
• Blogs, publications, events, video
• Portals
• Client engagement, Thought leadership
• Online products and services
• Subscription services, toolkits, microsites
![Page 14: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/14.jpg)
Features
• Optimised for mobile
• Design led
• Simple & intuitive
• Public & gated content
• Multi-lingual
• Great user experience
• Tailored & personalised messaging
![Page 15: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/15.jpg)
Benefits
• Manage client relationships
• Build trust and loyalty
• Enhance thought leaders
• Quick to market with solutions
• Engage your audience
• Win new business
• Scalable solution
• Simplification of technology
![Page 16: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/16.jpg)
Our vision
• Deeply integrated, combined solutions
• Unified internal and external collaboration
• Improve efficiency & optimise processes
• Facilitate deeper client engagement
• Foster smarter working & communication
• Provide firms with a solution stack
![Page 17: HighQ Publisher - Overview June 2016](https://reader033.fdocuments.us/reader033/viewer/2022051707/58ed078f1a28abdd2b8b4775/html5/thumbnails/17.jpg)
From .com to intranet
highq.com