QUESTION

WHAT ARE YOU DOING HERE?

ARE YOU HERE TO SEE THIS GUYIN A WHITE BOARD SESSION

FRENZY

OR THIS GUY

TALKING ABOUT THE

FUTURE

OR THESE

YES MENTELLING YOU ANYTHING

YOU WANT TO

HEAR

DIDN’T THINK SO

THE WORLD DOESN’T NEED MORE VIDEOS OF CREATIVE PEOPLE ACTING CREATIVE.

AND THIS IS NOT

THAT VIDEO

THIS IS NOT A VIDEO ABOUT

“US”

THIS IS A VIDEO ABOUT

US

The we and you “us”.

THE STATE INWHICH WE FIND OURSELVES

CONNECTED

IN A CONNECTED

WORLDYOUR BRANDIS NO LONGER

YOUR BRAND

IT’S EVERYONE’S

BRAND

THE PROPERTY OF EVERY LAST...

SEARCHER

CLICKER

LIKER

SHARER

PINNER

TWEETER

OTHERWISE KNOWN AS

PEOPLE

STILL

YOU CAN BUY

FAME

BUT THAT KIND OF FAME IS

FLEETING

BUT TO BE THEIR

FAVORITE

THAT LASTS

FOREVER

HOW DO YOU BECOME A

FAVORITE

BY TURNING

THEM

INTO

WE

THROUGH

US

WE

ARE

TURNING BRANDS INTO AN UNSTOPPABLE ENGINES OF EXPRESSION

INTO INVINCIBLE MONSTERS OF ENGAGEMENT

IS WHAT WE

DO

AND

YOU

ARE A DIGITAL

ADVENTURER

WHO SEE THE CONNECTED

WORLD

AS A VAST LAND OF

OPPORTUNITY

LIKE A

LIONSTALKING A

GAZELLE

YOU ARE AN INSTRUMENT OF

CHANGE

WHO IS NOT AFRAID

TO REWRITE THE RULEBOOK

BECAUSE YOU

KNOW

THE GAME HAS

CHANGED

AND YOU

KNOW

DIGITALIS NOT JUST A

CHANNEL

DIGITAL

IS THE

LIFE FORCE

THAT CONNECTS

EVERYTHING

AND YOU

KNOW

JUST LIKE WE

KNOW

THERE IS A WAY

FORWARD

AND IT

GOES

LIKE

THIS