HCM 114 - Decision Making and Creativity
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Transcript of HCM 114 - Decision Making and Creativity
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Decision Making and Creativity
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In our personal lives, at work, within teams, and in management in general, a continuing stream of information, data, problems, and opportunities drive and nurture decision making.
What is involved in the decision-making process?
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What is involved in the decision-making process?Decision-making is the process of choosing a course of action for dealing with a problem or opportunity
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What is involved in the decision-making process?
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DECISION-MAKING IS ABOUT
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Rational Choice Decision Process
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- Problems & opportunities are not announced or pre-defined need to interpret ambiguous information
- Problem identification uses both logical analysis & unconscious emotional reaction during perceptual process - need to pay attention to both logic and emotional reaction in problem identification
Problem Identification Process
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Making Choices: Rational VS OB
ProcessingInformation
Evaluation Timing
Rational: People can process all information
Rational: Choices evaluated simultaneously
Goals Rational: Clear, compatible, agreed upon
OB: Ambiguous, conflicting, lack agreement
OB: People process only limited information
OB: Choices evaluated sequentially
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Making Choices: Rational VS OB
Info Quality
Decision Objective
Rational: People rely on factual information
Rational: Maximization -- the optimal choice
Standards Rational: Evaluate against absolute standards
OB: Evaluate against implicit favorite
OB: Rely on perceptually distorted information
OB: Satisficing -- a “good enough” choice
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Decisions are made in the context of three general environments.• Certainty• Risk • Uncertainty
What is involved in the decision-making process?
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CREATIVITY
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CREATIVITY
Involves the generation of a novel idea or unique approach to solving performance problems or exploiting performance opportunities.
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CREATIVITY
Personal creativity drivers
• Task expertise• Task motivation• Creativity skill set
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CREATIVITY
Team creativity drivers
• Decision techniques• Creative membership • External support
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HCM 114
By Dr. Khaled Ouanes Ph.D.E-mail: [email protected]
Twitter: @khaled_ouanes
TEXTBOOK - Copyright © John Wiley & Sons, Inc.