Growth Hack: How to steal your competitor's content strategy
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Transcript of Growth Hack: How to steal your competitor's content strategy
Steal Your Competitor’s Content Strategy
How To
FanPage Analysis
Find your Competitors
Get ContentWritten
Find BoostedPosts
Launch ContentStrategy
Copy Landing Pages
PROCESSTHE
YourCompetitors
Finding
“You’re going to want to search for your key phrases”
You’re going to want to search for your key phrases. If you do not know which phrases you should be targeting try using Google’s Keyword Planner to find phrases with a mixture of high volume,
intent and an achievable difficulty. Once you have established your key phrases is it time to find your competitors!
With A Start
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FanPage Analysis FB
To get started, you’ll want to analyze your competition’s Facebook page content. This will enable you to see what type of content they engage with and when are the best days and times to connect with them. The initial thing you want to do is go to Fanpage Karma and run your Competitor’s Facebook fan page URL.
Analyze Competitors Facebook Page
Time To
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Find BoostedContentBP
Now it’s time to start looking for your competitor’s ads and boosted posts using getcompass.co
Competitive Intelligence Start Your
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ContentWrittenGet
CW
Find a writer that can replicate the content of your competitors but add more info and update the information. I use iWriter
GhostwriterFind a
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CompetitorLanding PageCopy
LP
While your content is being written, look for calls to action within the blog area of your competitor’s website. Replicate those CTA’s and their landing pages using instapage.
Calls To ActionFind
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Your NewContent StrategyLaunch
LS
Now that you’ve done your research and replicated your competitors landing pages and content it’s time to start posting. Then promoting your content to your competitors followers.
Blogging and PromotingStart
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